Connect with us

Published

on

Jaque Silva | Nurphoto | Getty Images

Google‘s maps division on Monday reclassified the U.S. as a “sensitive country,” a designation it reserves for states with strict governments and border disputes, CNBC has learned.   

The new classification for the U.S. came after President Donald Trump said his administration would make name changes on official maps and federal communications. Those changes include renaming the Gulf of Mexico as the “Gulf of America” and renaming Mount Denali as Mount McKinley. 

Google’s order to stop designating the U.S. as a “non-sensitive” country came on Monday, according to internal correspondence viewed by CNBC. That’s when the company announced it would change the name of the body of water between the Yucatan and Florida peninsulas to the “Gulf of America” in Google Maps after the Trump administration updates its “official government sources.”

The decision to elevate the U.S. to its list of sensitive countries illustrates the challenges that tech companies face as they try to navigate the early days of a second Trump presidency. Since the start of the year, Meta, TikTok, Amazon and others have adjusted their products and policies to reflect Trump’s political views, policies and executive orders.

Trump had a rocky relationship with Silicon Valley throughout his first presidency and didn’t shy away from criticizing the sector throughout his 2024 campaign. More recently, tech executives, including Google CEO Sundar Pichai, have pursued closer ties with Trump, with several standing behind the president during his inauguration.

Google’s list of sensitive countries includes China, Russia, Israel, Saudi Arabia and Iraq, among others. The label is also used for countries that have “unique geometry or unique labeling,” according to internal correspondence reviewed by CNBC.

The U.S. and Mexico are new additions.

The “sensitive” classification is a technical configuration that signifies some labels within a given country are different from other countries, a company spokesperson told CNBC.

It’s unclear if Google’s reclassification of the U.S. extends beyond its “Geo” division.

In this photo illustration, the Gulf of Mexico is displayed on the Google Maps app on Jan. 28, 2025 in San Anselmo, California.

Justin Sullivan | Getty Images

With more than 2 billion monthly users, Google Maps is the world’s top navigation app. 

Some team members within the maps division were ordered to urgently make changes to the location name and recategorize the U.S. from “non-sensitive” to “sensitive,” according to the internal correspondence. The changes were given a rare “P0” order, meaning it had the highest priority level and employees were immediately notified and instructed to drop what they were doing to work on it.

Google’s order states that the Gulf of America title change should be treated similar to the Persian Gulf, which in Arab countries is displayed on Google Maps as Arabian Gulf.  

“We’ve received a few questions about naming within Google Maps,” the company said in an X post. “We have a longstanding practice of applying name changes when they have been updated in official government sources.”

Google added that the name Gulf of Mexico will remain displayed for users in Mexico. Users in other countries will see both names, the company said.

When the Obama administration changed the name of the Alaska mountain from Mount McKinley to Denali in August 2015, Google updated Maps to reflect the name change, a Google spokesperson told CNBC.

WATCH: Twenty years in, Google Maps turns to AI to maintain dominance

As Google Maps turns 20, it's mapping more countries and rolling out generative AI capabilities

Continue Reading

Technology

UPS shares tank 17% after weak guidance, plan to slash Amazon deliveries by more than half

Published

on

By

UPS shares tank 17% after weak guidance, plan to slash Amazon deliveries by more than half

Amazon Prime and UPS trucks are seen on a building in Washington DC, United States on July 12, 2024. 

Jakub Porzycki | Nurphoto | Getty Images

Shares of United Parcel Service plunged more than 17% Thursday after the company issued weak revenue guidance for the year and said it planned to cut deliveries for Amazon, its largest customer, by more than half.

The shipping giant said in its fourth-quarter earnings report that it “reached an agreement in principle with its largest customer to lower its volume by more than 50% by the second half of 2026.”

At the same time, UPS said it’s reconfiguring its U.S. network and launching multi-year efficiency initiatives that it expects will result in savings of approximately $1 billion.

UPS CEO Carol Tome said on a call with investors that Amazon is UPS’ largest customer, but it’s not the company’s most profitable customer. “Its margin is very dilutive to the U.S. domestic business,” she added.

“We are making business and operational changes that, along with the foundational changes we’ve already made, will put us further down the path to become a more profitable, agile and differentiated UPS that is growing in the best parts of the market,” Tome said in a statement.

Read more CNBC tech news

Amazon spokesperson Kelly Nantel told CNBC in a statement that UPS had requested a reduction in volume “due to their operational needs.”

“We certainly respect their decision,” Nantel said in a statement. “We’ll continue to partner with them and many other carriers to serve our customers.”

Amazon said before the UPS announcement that it had offered to increase UPS’ volumes.

UPS forecast 2025 revenue of $89 billion, down from revenue of $91.1 billion in 2024. That’s well below consensus estimates for 2025 revenue of $94.88 billion, according to analysts polled by LSEG.

For the fourth quarter, UPS missed on revenue, reporting $25.30 billion versus $25.42 billion analysts anticipated in a survey by LSEG.

Amazon has long relied on a mix of major carriers for deliveries, including UPS, FedEx and the U.S. Postal Service. But it has decreased the number of packages sent through UPS and other carriers in recent years as it looks to have more control over deliveries.

Amazon has rapidly built up its own logistics empire since a 2013 holiday fiasco left its packages stranded in the hands of outside carriers. The company now oversees thousands of last-mile delivery companies that deliver packages exclusively for Amazon, as well as a budding in-house network of planes, trucks and ships. By some estimates, Amazon’s in-house logistics operations have grown to rival or exceed the size of major carriers.

UPS has, for its part, taken more aggressive cost-control measures, including catering to more profitable delivery customers. In recent quarters, UPS has benefited from an influx of volume from bargain retailers Temu and Shein, which have rapidly gained popularity in the U.S.

Last January, UPS laid off 12,000 employees as part of a bid to realize $1 billion in cost savings.

Continue Reading

Technology

Apple reports first-quarter earnings after the bell

Published

on

By

Apple reports first-quarter earnings after the bell

Apple CEO Tim Cook greets former President Barack Obama at the inauguration of U.S. President Donald Trump at the U.S. Capitol Rotunda in Washington, D.C., on Jan. 20, 2025.

Julia Demaree Nikhinson | Getty Images

Apple reports December-quarter earnings Thursday after the bell. 

The December quarter is Apple’s largest of the year, partially due to the holiday shopping season and also because it is the first full quarter of new iPhone sales.

While analysts are not worried about the company’s performance in the December quarter, many of them will look for what Apple signals about how its March quarter is shaking out.

Supply chain data points suggest Apple’s sales in China are weakening, and Apple Intelligence, the company’s suite of artificial intelligence features, is not available in Chinese yet.

“Specifically, iPhone 16 demand is not amplified by the introduction of iOS 18 and its Gen AI features. In fact, paradoxically, somehow demand is actually softer,” wrote Loop Capital analyst Ananda Baruah in a note earlier this month, downgrading Apple to hold. “We’re again looking for iPhone units to decline for the fourth consecutive year.”

Apple does not publish its unit sales, and does not give traditional guidance. New Chief Financial Officer Kevan Parekh, who assumed the role earlier this month, will likely give investors a few data points on Thursday’s call that analysts can use to estimate earnings per share and revenue for Apple’s March-quarter performance.

LSEG estimates Apple’s revenue will grow on an annual basis at about 3.8% to $124.13 billion. Apple said in October that it expected “low- to mid-single digit” sales growth during the quarter.

One of the biggest things analysts will be watching for is if Apple’s mainland China sales suggest that consumers in the country are shifting their preferences to locally made and designed devices.

“We believe that a major driver of growing competition within the smartphone market is due to growing preference for domestic brands within China,” wrote Goldman Sachs analyst Michael Ng in a Jan. 23 note.

One bright spot for Apple could be its services business, which includes products ranging from device warranties to the Apple TV+ streaming service. Barclays analysts said in a note earlier this month that services could grow as much as 14% on an annual basis, which could offset lower iPhone sales.

Apple is expected to be questioned over its plan for Trump’s proposed tariffs and its overall AI strategy.

Here is what to expect from Apple in the December quarter, per LSEG consensus estimates:

  • Earnings per share: $2.35
  • Revenue: $124.13 billion

Analysts are expecting guidance for the March quarter of $1.66 in earnings per share on $95.46 billion in revenue.

WATCH: Apple’s superficial problem is there’s not enough demand, says Jim Cramer

Apple's superficial problem is there's not enough demand, says Jim Cramer

Continue Reading

Technology

OpenAI partners with U.S. National Laboratories on scientific research, nuclear weapons security

Published

on

By

OpenAI partners with U.S. National Laboratories on scientific research, nuclear weapons security

OpenAI CEO Sam Altman speaks next to SoftBank CEO Masayoshi Son after U.S. President Donald Trump delivered remarks on AI infrastructure at the Roosevelt room at White House in Washington, U.S., January 21, 2025. 

Carlos Barria | Reuters

OpenAI on Thursday said the U.S. National Laboratories will be using its latest artificial intelligence models for scientific research and nuclear weapons security.

Under the agreement, up to 15,000 scientists working at the National Laboratories may be able to access OpenAI’s reasoning-focused o1 series. OpenAI will also work with Microsoft, its lead investor, to deploy one of its models on Venado, the supercomputer at Los Alamos National Laboratory, according to a release. Venado is powered by technology from Nvidia and Hewlett-Packard Enterprise.

OpenAI CEO Sam Altman announced the partnership at a company event called “Building to Win: AI Economics,” in Washington, D.C.

According to OpenAI, the new partnership will involve scientists using OpenAI’s technology to enhance cybersecurity to protect the U.S. power grid, identify new approaches to treating and preventing diseases and deepen understanding of fundamental mathematics and physics.

It will also involve work on nuclear weapons, “focused on reducing the risk of nuclear war and securing nuclear materials and weapons worldwide,” the company wrote. Some OpenAI researchers with security clearances will consult on the project.

Read more CNBC reporting on AI

Earlier this week, OpenAI released ChatGPT Gov, an AI platform built specifically for U.S. government use. OpenAI billed the new platform as a step beyond ChatGPT Enterprise as far as security. It will allow government agencies to feed “non-public, sensitive information” into OpenAI’s models while operating within their own secure hosting environments, the company said.

OpenAI said that since the beginning of 2024, more than 90,000 employees of federal, state and local governments have generated over 18 million prompts within ChatGPT, using the technology to translate and summarize documents, write and draft policy memos, generate code and build applications.

The government partnership follows a series of moves by Altman and OpenAI that appear to be targeted at appeasing President Donald Trump. Altman contributed $1 million to the inauguration, attended the event last week alongside other tech CEOs and recently signaled his admiration for the president.

Altman wrote on X that watching Trump “more carefully recently has really changed my perspective on him,” adding that “he will be incredible for the country in many ways.” OpenAI is also part of the recently announced Stargate project that involves billions of dollars in investment into U.S. AI infrastructure.

As OpenAI steps up its ties to the government, a Chinese rival is blowing up in the U.S. DeepSeek, an AI startup lab out of China, saw its app soar to the top of Apple’s App Store rankings this week and roiled U.S. markets on reports that its powerful model was trained at a fraction of the cost of U.S. competitors.

Altman described DeepSeek’s R1 model as “impressive,” and wrote on X that “we will obviously deliver much better models and also it’s legit invigorating to have a new competitor!”

WATCH: OpenAI highly overvalued

OpenAI is highly overvalued and DeepSeek just blew up their business model, says NYU's Gary Marcus

Continue Reading

Trending