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The 2025 US Electric Vehicle Experience (EVX) Ownership Study from J.D. Power tells us that more people are more satisfied with their EV experience than last year – and the EV owners who are the most satisfied with their rides can be found behind the wheel of the BMW iX.

Now in its fifth year, the J.D. Power U.S. Electric Vehicle Experience (EVX) Ownership Study focuses on the the first year of vehicle ownership. The overall EVX ownership index is a 1000-point score that measures EV owner satisfaction in both premium and mass market segments across 10 factors. Those being (in alphabetical order):

  • accuracy of stated battery range
  • availability of public charging stations
  • battery range
  • cost of ownership
  • driving enjoyment
  • ease of charging at home
  • interior and exterior styling
  • safety and technology features
  • service experience
  • vehicle quality and reliability

And, for the second year in a row, a BMW has taken the top two spots in J.D. Power’s survey, slotting just ahead of the Rivian R1T and R1S models (the leaders in 2023). In the mass-market BEV segment, BMW’s MINI sub-brand also performed well.

The reason BMW is consistently pulling ahead? It seems to come down to education. “First-time EV buyers are receiving minimal education or training,” explains Brent Gruber, executive director of the EV practice at J.D. Power. “Dealer and manufacturer representatives play the crucial role of front-line educators, but when it comes to EVs, the specific education needed to shorten the learning curve just isn’t happening often enough. The shortfall in buyer education is something we’re seeing with all brands.”

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For their part, BMW and MINI do a great job with consumer education – and the company’s Genius program (cunning cribbed from Apple’s Genius Bar playbook) is the best in the car business. With that in mind, it’s hard to imagine this going down any other way.

BMW Genius in-person session; via BMW.

After a decline in BEV owners’ overall satisfaction results in 2024, J.D. Power reports that owners of both premium and mass market battery electric EVs are expressing a change of sentiment this year. Part of that is better education, another part is more mainstream awareness of EV charging basics, but most of that is the overall growth and improvement of America’s publicly accessible DC fast charging network.

Among mass market BEV owners, satisfaction is up 86 points year over year (396) as infrastructure buildout continues and brands benefit from the opening of the Tesla Supercharger network. Satisfaction with public charger availability is highest among owners of premium BEVs (551).

J.D. POWER

These results should come as no surprise to Electrek readers and Quick Charge listeners. We covered a Paren study late last year that showed a nearly 50% increase in DC fast charging sessions YOY over Thanksgiving weekend. In that study, the company’s proprietary EV charger reliability index was up 3.4% compared to last year, reaching 85.5% and signaling an improving charging experience overall for EV drivers.

Another big EV trend covered in J.D. Power’s survey is the market’s permanence. EVs have staying power, in other words, with the vast, sweeping majority of first-time EV buyers indicating that they’re not going back to ICE.

verall, 94% of BEV owners are likely to consider purchasing another BEV for their next vehicle, a rate that is also matched by first-time buyers. Manufacturers should take note of the strong consumer commitment to EVs as the high rate of repurchase intent offers the ability to generate brand loyal customers if the experience is a positive one. In fact, during the past several years, the BEV repurchase intent percentage has fluctuated very little, ranging between 94-97%. This year’s study also finds that only 12% of BEV owners are likely to consider replacing their EV with an internal combustion engine (ICE)-powered vehicle during their next purchase.

J.D. POWER

“With five years of conducting this study and surveying thousands of EV owners, it’s apparent that once consumers enter the EV fold, they’re highly likely to remain committed to the technology,” Gruber adds.

J.D. Power reports that BEVs reached a market share of 9.1% in 2024, up from 8.4% in 2023. That’s in line with Cox Automotive’s numbers, which led that company to predict that 1 of every 4 new cars sold in the US (cleverly sidestepping the truck segment) would be battery-powered in 2025.

You can check out the results of the J.D. Power surveys, below, then let us know what you think of these results in the comments.

EVs with most satisfied owners

SOURCE | IMAGES: J.D. Power; BMW.

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XCMG and Fortescue haul truck sale is the biggest. EV deal. EVER.

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XCMG and Fortescue haul truck sale is the biggest. EV deal. EVER.

In a record-setting deal worth billions, Chinese heavy equipment manufacturer XCMG has agreed to deliver more than 200 of its 240-tonne electric haul trucks to Australian mining giants Fortescue in one of the biggest moves yet to decarbonize mining.

From pioneering its “world’s first” best-practice model for smart mining at China Huaneng’s Yimin Mine and winning the 2025 Decarbonizing Mining Award to ranking among the world’s top four open-pit heavy equipment makers, XCMG is rapidly building a reputation for building high-quality electric equipment options that can do all the work without any of the emissions.

Earlier this week, XCMG joined Fortescue, one of the world’s largest iron ore producers, at a grand signing ceremony in Beijing for a strategic cooperation agreement on green mining equipment solutions. Under the terms of the new deal, XCMG will deliver up to 200 of its massive, 240T battery-electric haul trucks to Fortescue, beating a similar deal posted last year and marking China’s largest-ever export order for green mining machinery.

It’s also one of the largest-ever EV sales, period.

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Big deal


On September 26, during the United Nations General Assembly, Fortescue formally announced in New York that it signed a supply contract with XCMG for new energy mining equipment. (PRNewsfoto/XCMG Machinery)
Signing the Fortescue deal; via XCMG.

Fortescue believes the deal isn’t just significant for its size and scope, but for building new global bridges in the quest for full decarbonization.

“The world once benefited from open trade and cooperation – now it is divided,” explains Fortescue Executive Chairman and Founder, Dr. Andrew Forrest. “Fortescue is showing that industry can help glue back that multilateral spirit. Not through rhetoric, but through practical alliances that prove heavy industry can follow a new path – one where profits rise as emissions fall.”

“China is scaling and manufacturing green technologies at unprecedented speed,” adds Forrest. “and “Our partnerships give Fortescue access to that capability.”

As for the trucks themselves, the new XCMG 240T electric haul trucks are absolute giants, built to handle payloads over 500,000 lbs., with a gross vehicle weight rating somewhat north of 380 (!) tonnes (that’s almost 420 Imperial tons, to you and me).

There’s enough power on tap from the big haul trucks’ 1,900 kW (2,550 hp) electric drive system to climb 17% grades and hit speeds up to 56 km/h (35 mph). That’s enough to make XCMG’s 240T one of the most powerful and capable EVs on the planet, slashing emissions without sacrificing hauling performance.

With Fortescue already saving hundreds of millions in fuel costs, this deal – big as it – is going to put an absolutely massive dent in global diesel demand.

SOURCES: Fortescue, Yahoo! Finance.


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The Puckipuppy Labrador Pro is a full-suspension E-bike for everyone [Video]

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The Puckipuppy Labrador Pro is a full-suspension E-bike for everyone [Video]

There are plenty of electric fat tire bikes on the market these days, but few feel as purpose-built and refined as the Puckipuppy Labrador Pro. While the name might sound like a friendly pooch, don’t let it fool you… this is a serious all-terrain machine with enough power to rip through sand, snow, or steep trails. Plus, if it can do all that, it can surely handle your commute, too!

Built for the wild (and the wild commute)

Right out of the gate, the Puckipuppy Labrador Pro feels like it’s aimed at a very specific type of rider – someone who wants the capability of an electric mountain bike, the stability of a fat tire cruiser, and the commuting chops of a Class 3 bike built for the streets.

That hybrid identity is reflected in the bike’s rugged 6061 aluminum frame, which includes internal cable routing for a clean look and a removable 48V 20Ah lithium-ion battery nestled into the downtube. The battery is locking and removable, offering a massive 960Wh of capacity. It claims up to 80 miles of range per charge under optimal conditions.

That’s quite respectable for a nearly 1 kWh battery powering a peak 1,350W hub motor!

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Custom-motor muscle with real torque

Puckipuppy’s Labrador Pro isn’t running just any hub motor. This one’s a custom PUCKIPUPPY-branded unit, and it cranks out a claimed 1,350W of peak power. In addition to an extra helping of wattage, this thing delivers serious torque, and it delivers it instantly.

Thanks to the smart torque sensor, the motor responds immediately to how hard you’re pedaling. You don’t get that jarring “kick” from cadence-sensor bikes. Instead, the assist feels intuitive and fluid, even when climbing steep dirt paths or rolling over beach dunes.

It’s the kind of responsive pedaling experience that makes you forget you’re even riding an electric bike, at least until you realize you’re doing a solid 25 mph while barely breaking a sweat.

Puckipuppy Labrador

Suspension and traction dialed in

One of the standout features of the Labrador Pro is its full-suspension setup, which instantly sets it apart from most fat tire e-bikes in this price range. Up front, you’ve got a sturdy hydraulic suspension fork with 130mm of travel, while the rear features its own shock that smooths out bumps, roots, and rough terrain. Whether rolling over rocky trails or dropping curbs in the city, the dual suspension keeps the ride comfortable and under control.

That plush suspension pairs perfectly with the bike’s 26” x 4” all-terrain fat tires, which offer a massive contact patch and plenty of cushion. The bike can float over sand, gravel, and even loose pine-needle trails with zero drama. These tires aren’t limited to only off-road performance either. On pavement, they give the Labrador Pro a smooth, stable feel, especially when aired up to road pressure.

And when it comes time to slow things down, the 180mm hydraulic disc brakes give you reliable, confidence-inspiring stopping power, even on fast descents or in wet conditions.

Drivetrain and speed

Backing up the torque-heavy motor is a Shimano 8-speed drivetrain, which shifts smoothly and gives you enough range to ride comfortably even without assist. That’s especially nice when your battery gets low, or when you want to dial down the motor to extend your range on a long ride.

The Labrador Pro is also a Class 3 e-bike, meaning it provides pedal assist up to 28 mph. There’s also a left-side thumb throttle that can get you moving without pedaling at all, and it’s zippy – topping out around 20 mph on throttle alone. Combined, these modes make the Labrador Pro equally useful as a car-replacing commuter or a weekend trail shredder.

Puckipuppy Labrador

Looks and utility of the Puckipuppy Labrador Pro

The Puckipuppy Labrador Pro comes in four different colors, though the orange option here is definitely the brightest and the most fun, at least in our opinion. No matter your color, the integrated headlight and rear brake light are a nice touch for safety to help you be seen, especially for early morning or dusk rides.

It also includes front and rear fenders, which help when you’re splashing through mud or wet pavement, and a heavy-duty rear cargo rack. Plus, the bike supports up to 400 lb of payload. That makes this bike more than just a toy – it’s also a workhorse capable of hauling groceries, gear, or just about anything you can throw at it.

The full-color LCD display mounted on the handlebars gives you real-time readouts of speed, battery level, distance, and assist level. The control pad on the left is intuitive, and gives you all the info you need at a glance.

Puckipuppy Labrador

Final thoughts on the Puckipuppy Labrador Pro

The Puckipuppy Labrador Pro is a seriously capable all-terrain e-bike with great specs at a competitive price of just $1,599. For riders who want a go-anywhere, do-anything machine with torque-sensing pedal assist, fat tires, and real power under the hood, this is a compelling option.

It’s not the cheapest fat tire e-bike out there, but you don’t want the cheapest bike when you’re barrelling down a rocky trail. And when you consider the powerful motor, torque sensor, 960Wh battery, hydraulic brakes, and full commuter-ready features like fenders and a rack, it starts to look like a solid value.

Whether you’re carving through mountain trails, powering across sandy beaches, or just blasting past traffic on your way to work, the Labrador Pro brings its A game every time.

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E-bike maker Super73 teases launching something ‘entirely new’ next month

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E-bike maker Super73 teases launching something 'entirely new' next month

Super73, the lifestyle e-bike brand known for its moto-inspired designs, just dropped a teaser that has fans buzzing… and scratching their heads. In a cryptic Instagram post, the company shared a silhouetted image of a new two-wheeled electric vehicle alongside the promise of unveiling “an entirely new generation of electric mobility” next month.

The official debut is set for October 11th at the Moto Beach Classic, and while details are scarce, the image and language give us a few key clues.

First, there are the visuals. The teaser image shows a chunky, fat-tire two-wheeler that looks like a departure from Super73’s current lineup. The frame appears heavily stylized with what may be body panels that cover part of the traditional bike silhouette in the rear, or perhaps just extra gussets on the frame. There’s no visible suspension, neither in the fork nor the rear triangle (in fact, there’s no rear triangle at all, opting for a classic mini-bike styled frame instead), suggesting this could be a rigid ride. That could point to a lightweight design or a retro mini-bike platform that ditches extra components in favor of simplicity and affordability.

Pedals are still visible, keeping this squarely in e-bike territory (at least legally), but everything else about the bike leans much more toward electric moto than bicycle. With large off-road tires, a long flat seat, and a minimalist-looking cockpit, it gives off stripped-down dirt bike or electric pit bike vibes.

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There’s also a fairly large battery slung under the top tube. If the bike rides on 20″ tires like the rest of Super73’s lineup, then that could be a much bigger battery than we’re used to seeing. I overlaid a Super73-Z Miami on the image below, and you can see that the mystery bike’s battery dwarfs the one on the red Super73-Z. But those could also be smaller-diameter tires, meaning the battery may be a standard Super73 pack.

A red Super73-Z Miami overlaid on the teaser bike

Then there’s the caption. Super73 says they’re unveiling the “next big thing (figuratively speaking),” which might lend credence to the theory that this will actually be smaller than their usual offerings. Could it be a compact adventure mini-bike? A budget-friendly urban ripper? A youth-focused model? We’ve seen the brand expand into kids’ bikes before, so it wouldn’t be a shocker.

The real wildcard is how much power this thing will pack. Super73 has always leaned into the blurred line between e-bike and moped, and if this new model keeps pedals just for show while cranking serious wattage under the hood, we might be looking at something more akin to a Sur Ron competitor.

With recent shakeups in Super73’s leadership team and the seemingly frozen state of the long-awaited Super73’s C1X electric motorcycle, which only made it partway through development, perhaps this could be the new model replacing the company’s former motorcycle aspirations.

Whatever it is, it’s not just another iteration of the RX. This looks like a whole new category, possibly even a new platform for the brand. And in an industry where yearly innovation often just means a new paint job, it’s refreshing to see a company hint at something different.

Stay tuned – we’ll be watching closely when the curtain lifts next month.

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