Hyundai and Kia’s low-cost EVs are supercharging sales — And this is just the start
Hyundai and Kia are on a hot streak. The Korean auto giants just notched another month of strong sales growth in February, thanks to new low-cost EVs like Kia’s EV3 and the Hyundai Casper (Inster EV). With more models on the way this year, Hyundai and Kia setting the stage for an even bigger 2025.
Hyundai and Kia sales rise in February with low-cost EVs
Coming off its second straight year of setting a new global sales record, 2025 is shaping up to be Kia’s biggest year in company history.
Kia is revamping the brand with a new lineup of stylish electric vehicles as part of its “EVs” for all strategy. After launching its first three-row electric SUV, the EV9, in 2023, the company is doubling down on more affordable models.
As part of its “EVs for all” strategy, Kia is launching a series of electric cars with prices ranging from around $30,000 to upwards of $80,000.
After launching the EV5 in China in late November 2023, starting at just over $20,000 (149,800 yuan), Kia introduced the smaller EV3 SUV last year.
Kia opened EV3 orders in Korea last June starting at roughly $30,000 (KRW 42.08 million). After securing over 10,000 reservations within a month, Kia’s vice president Won-Jeong Jeong, was already calling the compact SUV a “game-changer” in its home market.
Even more coming soon
Kia sold 2,257 EV3’s in Korea last month, surging 426% from the 429 sold in January. The EV3 has helped Kia’s domestic sales recover, rising 4.5% in February 2025.
With the EV3 now arriving in Europe, starting at around $38,000 (36,000 euros), Kia expects overseas sales, which were up 4.4%, to gain momentum this year.
Kia’s President, Song Ho-sung, told shareholders on Wednesday the company’s annual sales exceeded 100 trillion won ($68.6 billion) for the first time in 2024. It also notched its highest operating profit in company history at 12.7 trillion won ($8.7 billion).
This year, Kia expects even more growth with new electric models, including the EV4, its first electric sedan, and the PV5, its first electric van. Both were introduced at Kia’s 2025 EV Day last week. We also got our first look at the smaller, even lower-cost EV2 model.
Hyundai’s low-cost Casper Electric, which went on full-scale sale in the second half of 2024, helped boost domestic sales.
Casper Electric sales increased in Hyundai’s home market from just 186 units in January to 1,061 in February. Hyundai’s domestic sales rose 20% in February 2025 compared to the prior year. The Casper EV starts at about $20,000 (27.4 million won) in Korea.
In outside markets, like Europe, the Casper is called the Inster EV, and it’s expected to help Hyundai significantly ramp up overseas EV sales. In Europe, Hyundai’s compact electric SUV starts at around $27,000 (25,000 euros).
Hyundai and Kia are on a hot streak in the US. Both are coming off new February sales records with new models like the 2025 IONIQ 5 and Kia’s EV9 seeing strong demand. With more EVs on the way, including Hyundai’s three-row IONIQ 9 and the Kia EV4, the Korean automakers will be two brands to keep an eye on as the global auto industry continues shifting to electric.
Source: Newsis, Hyundai Motor
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South Dakota’s Public Utilities Commission (PUC) has approved a 260-megawatt (MW) wind farm that will become one of the largest in the wind-friendly state.
Invenergy is developing the 68-turbine South Deuel Wind Energy Center on 29,000 acres in Deuel County in the state’s northeast. When it comes online in Q4 2026, it will be capable of powering more than 103,000 US households. Construction is expected to begin late this summer.
In 2021, Invenergy completed the 109-turbine Deuel Harvest Wind Farm (pictured), six miles north of South Deuel, which it sold to Atlanta-based Southern Power.
Invenergy says the new South Dakota wind farm will pump $78 million into landowner payments over the next 30 years, while local governments will see $38 million in property tax revenue. On the jobs front, the project is expected to create 243 construction jobs and support eight long-term operational roles.
South Dakota is one of the most wind-friendly states in the US. In 2023, wind provided 55% of South Dakota’s total electricity generation, a larger share than any other state except Iowa, according to the US Energy Information Administration (EIA). Wind exceeded hydropower’s contribution to South Dakota’s in-state electricity generation for the first time in 2021, and it generated nearly three times as much electricity as hydropower in the state in 2023. In the same year, renewables generated 77% of South Dakota’s total in-state electricity net generation (including small-scale solar).
Read more: Offshore wind roars back in 2025 with 19 GW of additions and China in the lead
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![Kia EV4 GT looks like the affordable electric sports car we've been waiting for [Video]](https://i0.wp.com/electrek.co/wp-content/uploads/sites/3/2025/03/Kia-EV4-GT.jpeg?resize=1200,628&quality=82&strip=all&ssl=1)
Less than a week after Kia unveiled the EV4, we are already getting our first look at the sporty GT model. When it arrives, the GT variant is expected to be one of the most affordable electric sports cars and what could be Kia’s most powerful vehicle yet. But can it keep up with the Tesla Model 3 Performance?
The EV4 is Kia’s first electric sedan and hatchback. During its EV Day last week (see our recap), Kia showcased four EV4 models, two sedan and two hatchback trims.
Each had a standard and GT-Line model. Now, we are getting our first look at the high-performance GT version. Remember when the EV6 GT arrived in 2022 as “the most powerful Kia production vehicle ever?”
With 576 horsepower, the sporty EV6 GT can sprint from 0 to 60 mph in just 3.4 seconds. That’s faster than your average Ferrari or Lamborghini, and it’s about half the cost starting at just over $60,000.
Well, the EV4 GT will likely be an even bigger hit with an expected lower price tag and what could be even more power.
After Kia’s electric sports car was spotted in public for the first time, we are learning a few upgrades you can expect to see. The video, courtesy of HealerTV, shows a camouflaged model testing in Korea. However, the orange light on the side of the bumper indicates it is actually an export model.
First look at the Kia EV4 GT electric sports car
At a quick glance, it looks just like the EV4 GT-Line. Looking closer, you can see Kia upgraded the EV4 with sporty wheels (what appears to be 20″), giving it a similar look to the K8.
The interior will feature Kia’s new ccNC (connected car Navigation Cockpit), which includes dual 12.3″ driver display and infotainment screens with wireless Apple CarPlay and Android Auto.
You can expect to see the most significant differences in the interior and in performance. Like Kia’s other GT models, the EV4 is expected to feature a dual-motor AWD powertrain, but exact specs will be revealed closer to its official launch.
The upgraded EV6 GT, launched in Korea in November, now packs 641 horsepower and 561 lb-ft of torque (when Launch Control is active), thanks to improved front and rear electric motors.
It also gets redesigned front and rear bumpers, suede-trimmed sport bucket seats, and a heat pump (standard on all AWD trims).
Like Hyundai’s IONIQ 5 N, the new EV6 GT includes a Virtual Gear Shift (VGS) that simulates the sounds and feel of a sports car engine. We got a look at it in action in December after HealerTV got their hands on one to try it out.
We’ll have to wait for the official word on prices, but with the EV4 slotted below the EV6 in Kia’s lineup, the GT model will likely cost around $50,000 to $55,000. That’s much less than your average sports car. The standard EV4 is expected to hit the market later this year, starting at around $35,000 to $40,000.
In comparison, the Tesla Model 3 Performance AWD starts at $54,990 with 510 horsepower, good for a 0 to 60 mph sprint in 2.9 seconds.
Would you buy Kia’s electric sports car for around $50,000? Drop us a comment below and let us know what features and specs you’d be looking for. Check back soon for more. We’ll keep you updated with the latest.
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