Toyota is the latest car maker with plans to raise vehicle prices in the US. The price hikes apply to Toyota and Lexus-branded models built from July 1. Here’s how much more you can expect to pay.
Why is Toyota raising vehicle prices in the US?
If you were planning on buying that brand-new Toyota, you might want to get on it. Starting next month, the average cost of a new Toyota will increase by $208. Lexus brand vehicle prices are going up by $208 on average.
Toyota is the latest in a string of automakers to announce it’s planning to raise US vehicle prices, including Subaru, Ford, and Mitsubishi.
Although most automakers cited the Trump administration’s new auto tariffs as a reason for the price hikes, a Toyota representative said that “the tariffs were not a direct factor.”
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Toyota claims that the price adjustments are based on market trends. According to the spokesperson (via Nikkei), “In addition to a vehicle’s quality and customer appeal, prices are determined based on market trends and the stance of competitors.”
2025 Toyota bZ4X Limited AWD Supersonic Red (Source: Toyota)
Like many carmakers, Toyota adjusts prices annually. Although the tariffs may not have been “a direct factor,” they were still likely a big part of the decision.
Toyota’s imported vehicles account for about 45% of its US sales. The company imports about 500,000 cars to the US each year from Japan. It also imports vehicles from its plants in Mexico and Canada, which also face higher tariffs.
2025 Lexus RZ 450e Luxury (Source: Lexus)
Last week, the Japanese automaker raised delivery, processing, and handling fees on Toyota models by $71 and $108 for Lexus-branded models.
Toyota didn’t specify which vehicles were included, but we will find out soon, as the price hikes are set to take effect on vehicles produced from July 1.
2026 Toyota bZ electric SUV (Source: Toyota)
In May, a Ford spokesperson confirmed to Electrek that the company planned to increase prices on the Mustang Mach-E, Maverick pickup, and Bronco Sport, all of which are manufactured at its plant in Mexico. The higher prices went into effect on imported cars after May 2.
According to the spokesperson, the move is part of the company’s “usual mid-year pricing actions combined with some tariffs we are facing.”
Other Japanese automakers, including Nissan and Honda, have not raised vehicle prices. Hyundai Motor Group, which includes Kia and Genesis, is ramping up US production to avoid potential price hikes.
Looking to snag the savings while they are still here? Toyota is currently offering clearance savings on its electric vehicles as it prepares to introduce new models. The bZ4X, Toyota’s electric SUV, is available with up to $19,000 in lease cash with monthly leases starting as low as $269 per month. You can use our link to find Toyota bZ4X models at a dealer near you today.
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BYD’s ultra-luxury sub-brand, Yangwang, launched its fourth all-electric model in China, and it’s another design marvel. Like its U8 predecessor, the Yangwang U8L SUV has “Emergency Float Mode.” Plus, this one can tank turn, is powered by four motors, and has 24-karat emblems. Check out one of the most expensive new BEVs in China.
Yangwang, which directly translates to “looking up” or “admire,” is an ultra-premium brand under the BYD umbrella introduced in 2023. The luxury-centric marque turned some heads out of the gate at the 2023 Shanghai Auto Show, where it unveiled the U8 SUV, which can go amphibious in emergencies and crabwalk.
In early 2024, Yangwang unveiled its first sedan, the 500-mile range U7, to complete an initial trio of flagship models. By August, we learned Yangwang was hard at work on a fourth model – a third-row variant of the U8 SUV called the U8L – which promised to be longer and even more luxurious.
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Today, Yangwang officially launched the U8L in China, beginning in a single “Dingshi Edition” trim that starts at RMB 1.28 million ($179,800) – debuting as one of the most expensive models amongst all Chinese automakers.
Yangwang U8L offers Rolls-Royce-style luxury
Today’s launch marks Yangwang’s deeper push into the luxury SUV market in China, looking to compete against brands like Mercedes-Benz and Range Rover. Yangwang’s new U8L takes the U8 to another level, offering more space and other comforts.
For example, the Yangwang U8 measures 5,319 mm long, 2,050 mm wide, and 1,930 mm tall, with a wheelbase of 3,050 mm. In comparison, the new U8L measures 5,400 mm long, 2,049 mm wide, and 1,921 mm tall, with a wheelbase of 3,250 mm.
The longer length and wheelbase allow for a new third row atop BYD’s e4 platform, which also houses four electric motors. That powertrain configuration combines for 880 kW (1,180 horsepower) and peak torque of 1,280 Nm, accelerating from 0 to 100 km/h (0-62 mph) in 3.5 seconds. Not bad for an SUV.
Per Yangwang, the U8L also comes equipped with BYD’s DiSus-P body control system—the Chinese automaker’s most advanced version, enabling premium comfort and stability on any terrain. The U8L also features BYD’s most advanced ADAS, “God’s Eye A.” In the images above, multiple sensors are visible above the windshield.
Other features include emergency flotation mode, blown tire stability, tank turns, and a crabwalk. Plus, fully reclining seats, window privacy curtains, and a rear storage fridge for your Cristal. Due to its size, the Yangwang U8L’s all-electric CLTC range is only 200 km (124 miles), but it features a hybrid range extender that boosts its overall range to 1,160 km (700 miles).
What do you think about this SUV?
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The bZ7 is about the size of a Tesla Model S and way nicer than you’d expect. Toyota’s new flagship EV is not only stunning-looking, it’s also loaded with advanced tech.
Meet the bZ7, Toyota’s new flagship EV
Toyota’s joint venture in China, GAC-Toyota, unveiled official images of the bZ7 this week, its new flagship all-electric sedan.
The bZ7 is 5,130 mm long, which is slightly longer than the Tesla Model S and BYD Han L. Although it has Toyota’s updated “hammerhead” front end design, like the new Camry and Crown, the flagship EV is a big step up from the Toyota vehicles we see on the road today.
Toyota said its new EV has “a luxurious and elegant figure,” and we’d have to agree. From the side, it has a sleek, fastback design that blends sporty and elegant. The long, triangular side windows open up the interior.
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The bZ7 is also Toyota’s most advanced EV yet. It will be the first vehicle to feature Xiaomi’s “Human x Car x Home” smart ecosystem, which unlocks new functions such as controlling smart home appliances directly from the vehicle’s infotainment system or your smartphone.
The Toyota bZ7 flagship electric sedan (Source: GAC-Toyota)
Forgot to set the air? Xiaomi’s smart tech allows you to control it on the go. During its tech day event in June, Toyota announced new partnerships with Xiaomi, Momenta, and Huawei, or what it called the “car industry bigwigs,” for the latest tech and software.
The Toyota bZ7 flagship electric sedan (Source: GAC-Toyota)
The bZ7 has a Lidar installed on the roof, which will be used to support Momenta’s latest smart driving system, Momenta 6.0. It’s expected to be offered on higher trim options.
On the inside, the cabin is a step change from most Toyota models with a minimalist, elegant layout. It features a floating central touchscreen, a driver display screen, and a wireless phone charger.
The interior of the Toyota bZ7 (Source: GAC-Toyota)
Toyota’s flagship EV will also use Huawei’s electric motors and its new HarmonyOS cockpit system. According to Li Hui, the General Manager of Toyota China, “To deliver cars that people want in China, we need Chinese brains and hands involved in development.
We will learn prices, battery specs, and range closer to the bZ7’s official debut, which is expected later this year. Toyota’s new flagship EV will join the bZ3X and bZ4X as it fights for its spot in China’s competitive electric vehicle market.
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This week on Electrek’s Wheel-E podcast, we discuss the most popular news stories from the world of electric bikes and other nontraditional electric vehicles. This time, that includes new e-bikes from British bike maker Boost, Dahon launching an IPO, the NYPD may soon confiscate non UL-certified e-bikes, Honda has a new e-motorcycle coming, and more.
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