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Originally published by Union of Concerned Scientists, The Equation.
By Julie McNamara, senior energy analyst with the Climate & Energy program at the Union of Concerned Scientists

In April 2021, President Biden committed the United States to reducing its greenhouse gas emissions 50 to 52 percent below 2005 levels by 2030, in line with science-informed targets, in line with the collective hunt to keep global warming below 2 degrees C, in line with the fight, the fight, the global fight to beat back the worst of climate impacts we could see.

Ever since, the scramble has been on for our nation to advance the charge.

Because while President Biden’s commitment to robust climate action is critical to setting the forward course, words alone will not guarantee progress. Wish as we might, we will not whoopsie-pie our way into the Great Decarbonized Place.

We need actual action.

We need actual policy, actual progress, actual change, commensurate with the level of action these climate targets require. And they will require a lot, as new modeling makes clear:

Credit: Rhodium Group, Pathways to Paris (October 2021)

Precisely because the present emissions gap is so great, we cannot solely lean on the incredible progress enabled by leading states, localities, businesses, and individuals. To truly bend the curve, we need federal action, too.

And that is what makes the repeated and escalating broadsides to the climate integrity of the Build Back Better Act — foremost among them attacks on the Clean Electricity Performance Program (CEPP) — so infuriating.

Because no matter what words are spun, what justifications are launched, we will still need to make up the gap. So for every measure of weakening Congress allows, for every degree of ambition our lawmakers abandon, it will simply make the hard task harder, placing a heavier burden on all the other efforts we need to make.

The Build Back Better Act as a chance for change

There was never going to be one legislative package to resolve the path to 2030 and beyond — not least because action will be required across all facets of government, not just Congress. But the Build Back Better Act (also referred to as the budget reconciliation package) was set up to advance climate action — along with so much else — at a level of ambition not previously seen, finally showing Congress going beyond its long-favored realm of tinkering at the edges to enact climate policies that would actually drive path-shifting, curve-bending change.

This is the type of ambition we’ve been waiting for; this is the type of ambition we need.

And this is the type of ambition that fossil fuel interests cannot abide.

So here we are now, staring down significant and multifaceted attacks to the very heart of that ambition, primarily through threats to the CEPP — which would spur the power sector to swiftly transition to clean sources — but also from additional threats to broader programmatic budgets and ambitions.

While compromise is par for the course, legislators cannot capitulate when it comes to including policies that enable major change. So for every cut, for every slash, they must answer: If not this, then what? Because we need major change.

Meeting 2030 targets hinges on power sector transition

To get climate action on track, emissions reductions will need to be drawn from all parts of the economy, all the way from cars on the road to buildings and homes. The Build Back Better Act includes multiple major policies to advance these efforts.

But for the race to 2030 targets, foremost among all the rest is achieving swift, deep reductions from the nation’s electric power sector. This is the foundation upon which so much else of our climate progress will be built, because the end goal for much of what runs on fossil fuels in our economy today is for it to run on electricity tomorrow — and that electricity must be clean.

We need policy interventions to support that.

Because while the nation’s power sector has been undergoing a significant transition away from heavily polluting coal, progress has been uneven and far too much of what has come online to fill the gaps has been still-polluting gas. The country is still hovering at 60 percent fossil fuels in its electricity mix, and coal generation is projected to increasenot decrease, this year.

To address this, policies can do two things: boost the good, and limit the bad.

We need both. We need both because while the former is vital to clean energy deployment, it studiously avoids antagonizing the fossil fuel-fired status quo, and history makes clear that fossil fuel interests will not voluntarily undertake this mission on their own.

This is the reason that the threat of the CEPP falling out of the Build Back Better Act is so significant. It’s not that there aren’t multiple additional policies that will help to spur clean electricity deployment in the bill—there are, and they are incredible, from updated and broadened tax incentives to support for transitioning fossil fuel assets — it’s that the CEPP includes targets, and the CEPP includes sticks.

Without the CEPP, renewables would still be cheap, but they might not be evenly — or sufficiently — deployed, and too many utilities are at risk of sticking too tightly to coal and gas. And that could lead to a non-trivial erosion of the emissions reduction potential of the legislation, as estimated by multiple recent analyses.

So if the CEPP falls out, what comes next?

Within the Build Back Better Act, Congress can approximate the same power sector intent from other types of programs that similarly support both sides of this transition, i.e., toward renewables and away from polluting fossil fuels. It can also look elsewhere to achieve deeper cuts in other sectors.

But it would be a heavy lift. And all the more so if other major initiatives in the Build Back Better Act fall out, from critical environmental justice initiatives to the robust clean energy tax incentives to the methane fee, which the fossil fuel industry is doing everything in its power to unwind.

And otherwise? It’s on to other actors, and a heavier burden for each.

If not this, then what?

No matter what happens with the Build Back Better Act, to reach the 2030 climate targets set by President Biden, the country will need to bring every lever to bear, from states, localities, and businesses to the federal government, Congress and the administration both, and the country will need to look to every economic sector for gains, and the country will need to sustain these efforts throughout the years to come. Any less in one area means more required by the rest.

Recent modeling by Rhodium Group supports this finding, making clear that a forward path exists even if the CEPP falls out. But it would require even more progress by leading states, and rapid action by the Environmental Protection Agency and other federal agencies across multiple sectors, from standards limiting new, unmitigated gas-fired power plants to near-term coverage of refineries and other major emitters.

Much as fossil fuel interests might wish it, undermining one major tool for climate action doesn’t make the problem go away — it just forces taking other, often more difficult, ways.

We do not have time for craven capitulation to inaction. It’s time to make the leap.

Featured image courtesy of NASA. When launched, the TROPICS satellites will work together to provide near-hourly microwave observations of a storm’s precipitation, temperature, and humidity. The mission is expected to help scientists understand the factors driving tropical cyclone intensification and to improve forecasting models. Credits: NASA

 

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Mary Kay goes electric with new Pink Cadillac OPTIQ (cue the music)

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Mary Kay goes electric with new Pink Cadillac OPTIQ (cue the music)

Mark Kay’s iconic Pink Cadillac awards are driving into the future for 2025. The company’s first-ever electric Pink Cadillac OPTIQ made its debut during the Mary Kay annual Seminar in Charlotte this weekend, symbolizing a “recharged vision” for the future of the popular brand.

Pioneers in monetizing friendships female empowerment and entrepreneurship, the Pink Cadillac is considered one the most coveted symbols of achievement for Mary Kay sales reps, signifying not just great sales (GM Authority reported that it took ~$102,000 in annual sales to qualify back in 2001), but also leadership, a history of mentoring others, and a sustained reputation of excellence among their peers.

The women you see behind the wheel of the Pink Cadillac are the real deal, in other words, and the big Caddy really does mean something to people in the know.

The iconic pink Cadillac was born in 1968 when Mary Kay Ash purchased a Cadillac Coupe De Ville from a Dallas dealership and promptly had it painted to match the pale pink Mary Kay lip and eye palette. General Motors later named the color Mary Kay Pink Pearl, and the shade is exclusive to Mary Kay.

MARY KAY

Now, the Pink Cadillac is going to stand for environmental sustainability, too, enabling Mary Kay’s top performers to set yet another positive example for anyone aspiring to their success.

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“For decades, the Mary Kay pink Cadillac has symbolized accomplishment, aspiration, and the power of recognition,” said Ryan Rogers, Chief Executive Officer of Mary Kay. “With the introduction of the all-electric OPTIQ, we’re honoring that iconic legacy while driving into a transformative future—one grounded in our commitment to sustainability and dedication to inspiring and celebrating the achievements of our independent sales force for generations to come.”

Mary Kay announced its new Pink Cadillac with this video, below.

Same Legacy, New Energy


“The legacy continues with the new, all-electric (and still very pink) Cadillac Otiq [sic],” reads the official Mary Kay copy on YouTube. “The Optiq remains instantly recognizable with the pink pearl exterior, while modernizing with sleek, cutting-edge features. In addition, this vehicle showcases our commitment and dedication to sustainability by reducing our carbon footprint while continuing to inspire.”

Speaking of inspiration, I can’t hardly hear the words “Pink Cadillac” without thinking of the song. But, since “Bruce Springsteen” has become something of a trigger word for the MAGA snowflakes in the audience, I’ll post a different, but similarly great song about rose-tinted GM flagships from Dope Lemon. You can let me know what you think of it in the comments.

As ever, the Cadillac is not a “gift,” per se – but typically takes the form of a two year lease paid for by Mary Kay. No word yet on what the exact shape and form the OPTIQ deal will take.

Electrek’s Take


Whatever you might think of MLMs or businesses like Amway, Avon, or Mary Kay, they play a big part in the social dramas of hundreds (if not thousands) of neighborhoods and online communities. The people at the top are influential, and the people “below” them genuinely try to emulate them and follow their lead.

Thanks to Mary Kay, that might soon mean a decision to buy an electric vehicle – and that result would be a win for everyone.

SOURCE | IMAGES: Mary Kay.


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First drive – RBW’s electric Roadster is a sporty modern take on British classics

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First drive - RBW's electric Roadster is a sporty modern take on British classics

RBW, a British handcrafted electric car manufacturer, brought its cute little Roadster out to Santa Monica and invited us up for a drive.

RBW has built cars in the UK for a few years now, but is about to set up US manufacturing in Virginia. Along with that comes a version of its Roadster modified for the US market, and we got a sneak peek with a short drive in Santa Monica.

The RBW Roadster is a small, hand-built, retro-style EV, meant as a modern take on British classics. But it’s not an actual classic itself – it’s a newly-built vehicle, with a new body, modern safety features, and even some electronics, like CarPlay and Android Auto (but not much else – there’s no huge, cockpit-defining screen, just a 9″ one, with retro gauges in front of the driver. But it does have a backup camera!).

Our drive was short, just a quick trip up and down the most trafficky part of Pacific Coast Highway in Santa Monica, without much chance to really stretch the vehicle’s legs. So we can’t verify range or tell you how it handles on the limits, but we can tell you about the basic controls and feel of the vehicle.

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On a mostly smooth road, the car offered a comfortable ride dynamic. We didn’t get a sense of chassis noise because the top was down (which I surmised was an intentional effort by the company – I’ve used the same trick when showing off my car before).

The steering is tight and has a good weight to it, and the retro-style steering wheel felt great in my hands.

Of particular interest to me, as a long-time EV driver, is how the throttle pedal is tuned. Lots of EVs add some intentional delay or smoothing to throttle inputs, which ends up making the pedal feel mushy and indirect, reducing the control you have over the vehicle.

For reference, the cars I drive most often are the Tesla Roadster and Model 3, which both have excellent direct pedal feel.

And I’m happy to report that the RBW Roadster’s throttle pedal feels very similar to the cars I love to drive. The car feels quick, and responds exactly to what I want it to do, when I want it to do it. But it’s not excessively “punchy” like some of the more absurdly-powered EVs can be (like the Tesla Model S Plaid or the Macan Turbo S).

It does not, however, have off-throttle regenerative braking, aka one-pedal driving. Pressing the brake pedal engages regen, but letting off the throttle lets you simply coast. I personally prefer one-pedal driving, but one consideration RBW had is that since the car does not have traction control, regenerative braking on the rear axle (where the motor is) could potentially present a safety issue on slippery roads. So, fair enough I guess, but I still do prefer one pedal.

Speaking of pedals, the brake pedal was placed quite far from the accelerator. This is a plus and a minus – a minus because it’s quite different from most vehicles these days, where the pedals are placed closer, for ease of reaching them with your right foot. A plus because higher separation might reduce the chance of “crossing the pedals” and accidentally pressing both with the same foot in an emergency situation, and because it enables left-foot braking, which is generally better for performance driving… in the hands of a trained driver, anyway.

That said, this isn’t exactly a performance car. It’s fun, it’s responsive, but it’s not powerful. The version we tested had a 0-60 time of only around 9 seconds, so it didn’t give you the “throw your head back” feeling that so many EVs on the road these days do. It’s responsive, but not fast.

RBW says the American version will have more motor power than the UK version, but it’s still trying to figure out exactly how to tune it. This should bring 0-60 times down by about a second. But we can’t help but think that it would be nice with even a little more power than that, which we think should be possible given the car’s 50kWh battery and ~2,900lb weight, specs that are similar to my similarly-sized Tesla Roadster (as you can see below – along with the GT version of the RBW, on the right).

Here’s an issue: all the specs we were given seem extremely fluid. While talking to the company, I got several different numbers for any given specification. It seems to me like the company is still figuring out exactly what changes it will make for its US models.

This is somewhat to be expected of a small, hand-built manufacturer, especially since buyers can ask for certain modifications or personalizations (seat height, for example, which is important in a small car like this). But it does make it tough to write an article about it.

Nevertheless, the car drives well, and RBW seems to have gotten a lot right about the dynamics of the vehicle. It executes well on its goal – a fun, small British-style roadster, a great weekend car for those who have the means.

As for the means, the RBW Roadster will start in the $140-150k range, so it’s not cheap. But if you’re looking for something like this, it’s just about the only game in town, and it’s a good execution of the feel of a nimble roadster for weekend cruising.

RBW is currently taking $1,000 reservations for 2026 builds, and you can have a look at configurations (paint, roof, interior, wheels) over on its website.


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This cool-looking electric motorcycle wants to pretend to be an e-bike

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This cool-looking electric motorcycle wants to pretend to be an e-bike

Canadian startup Beachman has just unveiled its latest electric two-wheeler, the ’64, a vintage-styled electric motorcycle that looks like it rolled straight out of the 1960s. With throwback café racer design and a respectable top speed of 45 mph (72 km/h), it’s a slick little ride with a curious twist: it calls itself an e-bike.

It’s not just a casual reference, but it’s baked into the name. The full model name on Beachman’s website is the ’64 E-Bike.

While I’d generally be inclined to give them the benefit of the doubt, since many motorcyclists refer to electric motorcycles as “e-bikes” and the term has a broad definition in colloquial usage, the company is obviously casting more in the “electric bicycle” end of the spectrum. They even say on their website that it is “rideable as either a Class II E-Bike or a Registered Moped (in most states).”

Despite lacking pedals entirely – and clearly designed more like a lightweight electric motorcycle – the Beachman ’64 comes with a selectable “E-Bike Mode” that limits it to 20 mph (32 km/h). The implication? That riders can use this obvious motorcycle in bike lanes like a Class 2 e-bike. Legally speaking, that’s a stretch, to put it mildly. In fact, I’m not currently aware of any state where that’s explicitly legal, though it could probably pass in many states due to the current state of enforcement we usually see.

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According to Beachman, the ’64 has three ride modes:

  • E-Bike Mode: 20 mph (32 km/h) top speed, which the company says is “perfect for bike lanes.”
  • Moped Mode: 30 mph (48 km/h) top speed, which does match legal definitions for mopeds in some jurisdictions, even without pedals.
  • Off-Road Mode: 45 mph (72 km/h) top speed, no pretense – just a motorcycle.

In practice, I don’t think it’s a stretch of the imagination to assume that most riders will likely keep it in Off-Road Mode, where the bike delivers its full 3,000W performance and offers the most fun. And specced with decently large batteries, it could actually do some modest commuting, even at higher speeds. The ’64 comes with a removable 2.88 kWh battery (or optional 3.6 kWh upgrade), and range is estimated at 55–70 miles, depending on configuration. It charges to 80% in three hours and even features regenerative braking.

The company leans heavily on its “timeless design” messaging, and to their credit, the ’64 nails the aesthetic. It looks great. The frame, tank, and seat all channel classic motorcycle vibes while skipping the modern digital overload – no apps or touchscreens here. Just a clean, simple throttle and some retro charm.

But for all the cool factor, the classification confusion raises eyebrows. Calling a 45 mph, pedal-less motorcycle an “e-bike” in any meaningful legal sense is a misfire. Some states allow low-speed mopeds in bike lanes, but others draw the line at motorized vehicles without pedals. The ’64 might get away with it in limited cases, but most jurisdictions will (rightfully) require it to be registered and insured as a motor vehicle. And it’s unclear if explaining to the officer, “But I had it in 20 mph mode…” will help much on the side of the road.

Still, Beachman is aiming at a particular rider who wants motorcycle style and speed without all the baggage. With a starting price of $4,800, the ’64 could be an appealing step-up for e-bike riders looking to graduate into something faster without committing to a full-sized gas bike.

Just don’t expect to blend in on the bike path.

Electrek’s Take

Look: The bike looks fantastic and probably rides well, but come on, it’s a 230 lb (105 kg) motorcycle.

Let’s stop calling every throttle-only EV an e-bike just because it’s got two wheels, a battery, and a button that neuters it to 20 mph. This has gotten silly. You built a great-looking bike. But it’s a bike in the way a motorcycle rider refers to his “bike.” It’s not a bicycle, and it’s not a bike lane vehicle any more than a Sur Ron is. At least not if you respect your fellow two-wheel riders around you.

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