I’ve been testing Apple‘s new $899 iPhone 14 Plus, which hits stores Friday, for the past several days. It has the biggest screen you can get on an iPhone, without shelling out $1,099 for the Pro model, and the best battery life ever on an iPhone.
The iPhone 14 Plus is great for people who just want a larger screen and don’t mind missing out on the new features of the Pro and Pro Max, such as the Dynamic Island and always-on display.
But most buyers seem to have flocked to the Pro models over the regular iPhone 14 so far.
Bank of America analysts released a rare downgrade to Apple’s stock last week and cut its price target on “weaker consumer demand” and the potential for a sluggish iPhone cycle as consumers slow spending. The bank suggested that while there’s a stronger mix of Pro model purchases so far, that won’t offset a decline in revenue and profit if Apple sells fewer units overall.
iPhone 14 Plus.
Sofia Pitt
And JPMorgan analysts said in a note on Oct. 3, which compared shipment times across iPhone models, that price-sensitive customers are opting for the iPhone 13 rather than the more expensive iPhone 14 and iPhone 14 Plus.
But you shouldn’t just write off the iPhone 14 Plus. It’s a good option for folks who just want a big screen and don’t want to spend $200 more for the iPhone 14 Pro Max. And it has excellent battery life and improved cameras in a lightweight package.
Here’s what you need to know about the iPhone 14 Plus.
iPhone 14 Plus: What’s good
Apple unveiled four new iPhones, three new Apple Watches and an updated AirPods Pro during a press event on Wednesday in Cupertino, California, United States on September 7, 2022.
Tayfun Coskun | Anadolu Agency | Getty Images
The large screen is the highlight here. And, if you’re like me, you’ll dig having a bigger display in your pocket for reading, movies, gaming and more. It’s otherwise the same screen as the regular iPhone 14. I noticed blacks were nice and deep and colors popped while streaming YouTube videos.
You can see more on a page, such as a website you’re browsing, or store more apps on your homepage. And this helps if you want to see more while also increasing the text size, which might be convenient for folks who prefer or need larger text.
iPhone 14 Plus.
Sofia Pitt
The iPhone 14 Plus is 1.31 ounces lighter than the iPhone 14 Pro Max and the difference felt significant when I carried it around.
Apple says the iPhone 14 Plus has “the best battery life ever in iPhone,” which just refers to general usage throughout the day. The battery life was great in my tests. I was able to stream YouTube videos for over 19 hours before the phone died, which is in line with Apple’s claim that streamed video playback lasts 20 hours. Apple also promises up to 100 hours of audio playback, which is longer than any other iPhone.
iPhone 14
Apple
The cameras are also solid. While you don’t get the telephoto or really sharp main cameras that you’ll find on the iPhone 14 Pro models, you still get an improved 12-megapixel main camera that took good pictures, including clearer and brighter photos at night when there weren’t a lot of lights.
iPhone 14 Plus photo in night mode.
Sofia Pitt
There’s also a new front camera with autofocus for selfies. That means your selfies will look sharper and more in focus than on the iPhone 13.
iPhone 14 Plus selfie.
Sofia Pitt
Apple debuted new safety features on all iPhone 14 models, including crash detection and emergency SOS via satellite, the latter of which will be available in November. I haven’t been in a car crash to test it, though multiple reports have already shown the feature works. Both safety features aren’t available on the iPhone 13.
iPhone 14 Plus.
Sofia Pitt
iPhone 14 Plus: What’s bad
Despite its size, the iPhone 14 Plus is a relatively small update over last year’s iPhone 13. You’ll see more of an upgrade from the Pro models. Those phones have always-on displays that can show notifications even when your phone is idle, and feature Dynamic Island, which makes better use of the notch at the top of the screen. Dynamic Island can show things like album art for the music you’re playing, for example, and will soon offer other features like live sports scores at the top of your screen.
iPhone 14 Plus home screen.
Sofia Pitt
If you’re looking for a camera upgrade, you’ll notice a difference if you’re upgrading from an iPhone 12, but it’s hard to see a significant difference if you’re switching from the 13 to the 14 Plus, aside from the autofocus on the front-facing selfie camera.
The iPhone 14 Plus uses the same A15 chip as the iPhone 13, but with an additional graphics processing core for improved gaming performance. I didn’t notice a difference when I played the game “Diablo: Immortal” on both phones.
I’m disappointed that all of the iPhone 14s still have a Lightning port instead of USB-C. I wasn’t expecting Apple to switch, but it would be really useful to just carry the same USB-C charger that I use to power a MacBook and an iPad.
iPhone 14 Plus.
Sofia Pitt
Should you buy it?
The iPhone 14 Plus is a great buy for folks who just want an iPhone with a bigger screen and who don’t want or need the features in the Pro models. At $899, the $100 premium over the standard iPhone 14 is well worth it for the larger display and better battery life. But you probably don’t need to upgrade from the iPhone 13 for it.
Correction: This article has been updated to correct the weight of the iPhone 14 Plus.
Participants at the presentation of new iPhone models from Apple try out the new thinner iPhone Air.
Andrej Sokolow | Picture Alliance | Getty Images
Apple has postponed the launch of its new iPhone Air model in China due to regulatory issues surrounding its eSIM design, the company said.
Wireless carriers in China need a special license from the government before they can sell a new device with an eSIM, and the carriers haven’t secured that approval yet, Apple said. The company added that it’s working to make the device available in China as soon as possible.
Apple announced the iPhone Air at its annual event on Tuesday. The device, which is 5.6 millimeters thick, marks the first major new iPhone design since the iPhone X was introduced in 2017. The iPhone Air doesn’t support a physical SIM card, and instead features an eSIM built into the device.
CEO Tim Cook told CNBC’s Jim Cramer on Friday that the eSIM is what allows the device to still have “great” battery life.
“It’s eSIM only, and so we were able to take the battery and extend the battery to areas that previously had the physical cell,” Cook said.
Read more CNBC tech news
The company previously said the iPhone Air would become available for pre-order in the region on Friday at 2 a.m. EST before it goes on sale September 19.
As of Friday morning, the iPhone Air product page on Apple’s China website stated, “Release information will be updated later.”
The website notes that China Mobile, China Telecom and China Unicom will offer eSIM support for the iPhone Air, “with specific timing subject to regulatory approval.”
Jensen Huang, co-founder and chief executive officer of Nvidia, at the London Tech Week exposition in London, UK, on Monday, June 9, 2025.
Bloomberg | Bloomberg | Getty Images
Nvidia and OpenAI are in discussions about backing a major investment in Britain focused on boosting artificial intelligence infrastructure in the country.
The two tech firms are discussing a sizable deal to support data center development in the country which could ultimately be worth billions of dollars, a person familiar with the matter told CNBC, confirming earlier reporting from the Financial Times.
The companies are still working through various processes at the moment with Nvidia and cloud computing firm Nscale, said the person, who did not want to be named due to the sensitivity of the issue.
They added that an investment agreement has not yet been finalized. It is expected to be unveiled next week during U.S. President Donald Trump’s state visit to the U.K.
Nvidia and Nscale did did not immediately respond to CNBC’s request for comment. OpenAI declined to comment on the discussions.
Countries around the world have been courting major U.S. AI players in a bid to boost their own national infrastructure and technological ambitions.
The topic of so-called “sovereign” AI — the idea of onshoring the data processing infrastructure behind advanced artificial intelligence systems — has been top of mind for officials as governments look to reduce their dependency on foreign countries for critical technologies.
The U.K. government declined to comment when asked by CNBC about the investment discussions with OpenAI, Nvidia and Nscale. Nvidia CEO Jensen Huang is set to join Trump on his state visit to Britain next week.
Earlier this year, the Nvidia boss called the U.K. an “incredible place to invest” and said his multitrillion-dollar chipmaker would boost investment in the country. “The U.K. is in a Goldilocks circumstance,” Huang said at the time in a panel discussion with British Prime Minister Keir Starmer.
Apple AirPods Pro 3 models are displayed during Apple’s “Awe-Dropping” event at the Steve Jobs Theater on the Apple Park campus in Cupertino, California, on Sept. 9, 2025.
Nic Coury | AFP | Getty Images
For decades, shows like “Star Trek” and novels like “The Hitchhikers Guide to the Galaxy” have showcased fictional universal translators, capable of seamlessly converting any language into English and vice versa.
Now, those gadgets once limited to works of science fiction are inching close to reality.
During its iPhone unveiling event on Tuesday, Apple included a video of many travelers’ dream scenario. It showed an English-speaking tourist buying flowers in an unnamed Spanish-speaking country. The florist addressed the tourist in Spanish, but what the tourist heard was in clear, coherent English.
“Today all the red carnations are 50% off,” the tourist heard in English in her headphones, at essentially the same time that the clerk was speaking.
The video was marketing material for Apple’s latest AirPods Pro 3, but the feature is one of many of its kind coming from tech companies that also include Google parent Alphabet and Meta, which makes Facebook and Instagram.
Apple introduces live translation to airpods.
Courtesy: Apple
Technological advancements spurred by the arrival of OpenAI’s ChatGPT in late 2022 have ushered in an era of generative artificial intelligence. Almost three years later, those advancements are resulting in real-time language translators.
For Apple, Live Translation is a key selling point for the AirPods Pro 3, which the company unveiled on Tuesday. The new $250 earbuds go on sale next week, and with Live Translation, users will be able to immediately hear French, German, Portuguese and Spanish translated to English. Live Translation will also arrive as an update to AirPods 4 and AirPods Pro 2 on Monday.
And when two people are speaking to each other wearing AirPods, the conversation can be translated both ways simultaneously inside each user’s headphones. In Apple’s video demo, it looked like two people talking to each other in different languages.
Analysts are excited that the feature could mark a step forward for Apple’s AI strategy. The translation feature needs to be paired with a new-enough iPhone to run Apple Intelligence, Apple’s AI software suite.
“If we can actually use the AirPods for live translations, that’s a feature that would actually get people to upgrade,” DA Davidson analyst Gil Luria told CNBC on Wednesday.
Translation is emerging as a key battleground in the technology industry as AI gets good enough to translate languages as quickly as people speak.
But Apple is not alone.
Host Jimmy Fallon holds Pixel 10 Pro Fold mobile phone during the ‘Made by Google’ event, organised to introduce the latest additions to Google’s Pixel portfolio of devices, in Brooklyn, New York, U.S., August 20, 2025.
Brendan McDermid | Reuters
A crowded market
In the past year, Google and Meta have also released hardware products featuring real-time translation capabilities.
Google’s Pixel 10 phone has a capability that can translate what a speaker is saying to the listener’s language during phone calls. That feature, called Voice Translate is designed to also preserve the speaker’s voice inflections. Voice Translate will start showing up on people’s phones through a software update on Monday.
In Google’s live demo in August, Voice Translate was able to translate a sentence from entertainer Jimmy Fallon into Spanish, and it actually sounded like the comedian. Apple’s feature does not try to imitate the user’s voice.
Meanwhile, Meta in May announced that its Ray-Ban Meta glasses would be able to translate what a person is saying in another language using the device’s speakers, and the other party in the conversations would be able to see translated responses transcribed on the user’s phone.
Meta will hold its own product keynote on Wednesday, where the company is expected to announce the next generation of its smart glasses, which will feature a small display in one of the lenses, CNBC reported in August. It’s unclear if Meta will announce more translation features.
Meta employee Sara Nicholson poses with the Ray-Ban sunglasses at the Meta Connect annual event at the company’s headquarters in Menlo Park, California, U.S., September 24, 2024.
Manuel Orbegozo | Reuters
And OpenAI in June showcased an intelligent voice assistant mode for ChatGPT that has fluid translation built-in as one of many features. ChatGPT is integrated with Apple’s Siri, but not in voice mode. OpenAI is planning to release new hardware products with Apple’s former design guru Jony Ive in the coming years.
The rise of live translation could also reshape entire industries. Translators and interpreters are the number one type of job threatened by AI, and 98% of translators’ work activities overlap with what AI can do, a Microsoft Research study published in August found.
Purpose built translators
In the past several years, a number of purpose-built translation gadgets have entered the market, taking advantage of global high-speed cellular service and improving online translation services to produce puck-like devices or headphones with translation built-in for a couple hundred dollars.
“What I love about what Apple is doing is it really just illuminates the fact that how pressing of an issue this is,” said Joe Miller, U.S. general manager of Japan-based Pocketalk, which makes a $299 translation device that goes between two people conversing in different languages and translates their conversation in audio and text.
Given Apple’s massive scale and the fact that the Apple shipped about 18 million sets of wireless headphones in the first quarter alone, according to Canalys, the company’s entry into the market will expose a wider subset of customers to improvements translation tech has made in recent years.
Despite Apple’s entry into the market, makers of purpose-built devices say their focus on accuracy and knowledge of linguistics will provide better translations than what’s available for free with a new phone.
“We actually hired linguists,” said Aleksander Alski, head of U.S. and Canada for Poland-based Vasco Electronics, which is releasing translation headphones that can imitate the user’s voice, like Google’s feature. “We combined the AI with with human input, and thanks to that, we were able to secure much higher accuracy throughout all the languages we offer.”
There’s also home-field advantage. Vasco Electronics’ largest market is Europe, and Apple’s Live Translation isn’t available for EU users, Apple said on its website.
Some of the products being introduced by tech companies are less than universal, and are limited to a small number of languages for now. Apple’s feature is only available in 5 languages, versus Pocketalk’s 95.
Pocketalk’s Miller believes that the potential of the technology goes far beyond a tourist ordering a glass of wine in France. He says that it’s most powerful when its used in workplaces like schools and hospitals, which require privacy and security features that go beyond what Apple and Google provide.
“This isn’t about luxury tourism and travel,” Miller said. “This is about the intersection of language and friction, when a discussion needs to be had.”