Elon Musk’s renewed efforts to buy Twitter could pave the way for President Donald Trump‘s return to the platform that permanently banned him a year earlier.
If Musk follows through on the deal — and if he stands by his prior plan to reverse Trump’s ban — the Republican ex-president could potentially resume tweeting in time to make an impact on the November midterm elections.
The Tesla and SpaceX CEO, who offered to buy Twitter for $54.20 a share in April but then tried to scrap the deal, this week signaled through a regulatory filing that he once again wants to proceed with the original transaction. News of the deal, which is still not finalized, sent Twitter’s stock soaring.
Before getting cold feet on the deal over the summer, Musk said he planned to lift Trump’s Twitter ban if he took over the company. “I do think it was not correct to ban Donald Trump,” Musk said in May.
Twitter had shut down Trump’s account in the wake of the Jan. 6, 2021, Capitol riot, when a violent mob of Trump’s supporters, spurred by his false claims of a rigged election, stormed the U.S. Capitol and forced lawmakers to flee their chambers for safety.
Trump, who now posts on a similar platform he backed called Truth Social, has said he won’t return to Twitter even if he is allowed back on. “I was disappointed by the way I was treated by Twitter. I won’t be going back on Twitter,” Trump told CNBC in April.
But with Musk’s $44 billion Twitter buyout now back on the table, some believe Trump won’t be able to resist the allure of regaining an account that boasted nearly 90 million followers at its peak.
“Of course he will” return to Twitter if he can, Democratic strategist Kurt Bardella said of Trump.
The former president is “a Twitter addict” who “loves the instant gratification” it offers, Bardella said, while noting that Truth Social has so far failed to garner a similar level of user engagement.
Trump’s Truth Social account, created in February, currently has 4.15 million followers.
Twitter’s suspension of Trump “took away his megaphone,” said Jonathan Nagler, co-director of NYU’s Center for Social Media and Politics and a professor of politics. The tech giant’s move “lessened his ability to push bogus election fraud claims” and “incite action against election officials,” he said.
“Truth Social, as far as anyone can tell, has had nowhere near the impact or reach that his Twitter account has had,” Nagler said.
Spokespeople for Trump, Musk, Twitter and Trump’s company behind Truth Social did not immediately respond to CNBC’s requests for comment.
Musk has not yet reiterated that he will lift Trump’s Twitter ban if the latest buyout plans come to fruition. With sources telling CNBC that a deal could happen as soon as Friday, it’s possible Trump could be allowed to resume tweeting before the Nov. 8 midterm elections.
If so, Trump’s frequent musings about the midterms could soon be back on Twitter, reaching an audience that was once more than 20 times the size of his Truth Social following.
What’s more, Twitter is used much more heavily by most media organizations and politicians, both in the U.S. and around the world. But Nagler warned Trump may not want to be “100% beholden to Musk, the world’s richest man,” as his social media enabler.
“Elon Musk could change his mind as well,” Nagler said. “We’re trying to predict the behavior of two people, both of who seem quite agile in their ability to shift what they plan to do.”
Still, Nagler said, Trump is likely to rejoin Twitter if given a chance. “That would be my guess,” he said. “At the end of the day, Trump likes to be heard … my guess is that would win out.”
Some of Trump’s conservative fans cheered the news that Musk was once again pushing to buy Twitter. But not everyone is so sure it will benefit his allies.
“I think it’s going to cut both ways,” Nagler said. Trump’s tweets could possibly mobilize parts of his base to turn out to the polls, but “his increased visibility could be a reminder to moderates of why they do not want Republicans in office,” the professor said.
Bardella argued that Republican candidates have struggled “every time that Donald Trump has been the center of attention.”
He pointed to the 2018 midterms and the more recent Georgia special elections, which led to Democrats clinching a slim Senate majority. Virginia Gov. Glenn Youngkin, meanwhile, unseated a Democrat in a blue-leaning state by keeping Trump at arm’s length during the general election, Bardella said.
“The last thing that Mitch McConnell and Kevin McCarthy want the elections to be is a referendum on Donald Trump,” Bardella said. “Republicans have made it very clear, they want the conversation heading into the midterms to be about the economy, inflation and crime. They don’t want it to be about Donald Trump.”
Musk’s comments about the need for Twitter to be “politically neutral,” and his recently revealed correspondence with people pushing him to fight “woke-ism” and censorship on the platform, could also indicate how the site might change the way it previously handled Trump’s tweets.
During the 2020 election, Twitter tried to combat misinformation by labeling certain accounts’ tweets with warnings and providing links with credible election information. Trump’s tweets were tagged multiple times, as the then-president regularly amplified a wide variety of conspiratorial claims that his reelection chances were being threatened by rampant election fraud.
An Optimus bot from Tesla on display during the 2024 World AI Conference & High-Level Meeting on Global AI Governance at the Shanghai World Expo Exhibition and Convention Center on July 7, 2024.
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Tesla CEO Elon Musk says China’s new trade restrictions on rare earth magnets have affected the production of the company’s Optimus humanoid robots, which rely on the exports.
Speaking on a Tesla earnings call on Tuesday, Musk said that the company was working through the issue with Beijing and hoped to get approval to access the critical resources.
China, earlier this month, imposed new export controls on seven rare earth elements and magnets used in everything from defense to energy to automotive technologies. The move was in retaliation for U.S. President Donald Trump’s escalating tariffs.
According to Musk, Beijing has asked Tesla to guarantee that the rare earth magnets under expert control will not be used for military purposes.
“China wants some assurances that these aren’t used for military purposes, which obviously they’re not. They’re just going into a humanoid robot,” he said.
The new restrictions, which have raised the risk of global shortages, require exporters of medium and heavy rare earths in question to receive licenses from China’s Ministry of Commerce.
China dominates the market for many of these rare earths, with the U.S. unprepared to fill a potential shortfall, according to the Center for Strategic & International Studies.
Meanwhile, the Trump administration has into potential new tariffs on all U.S. imports of critical minerals in response to China’s export controls.
Future growth at risk?
During the earnings call on Tuesday, Musk emphasized the importance of humanoid robots to the company’s future plans.
“The future of the company is fundamentally based upon large scale autonomous cars and large scale, large volume and vast numbers of autonomous humanoid robots,” he said.
Previously, Musk had announced plans for Optimus to produce about 5,000 units this year as the technology grows as part of Tesla’s future business plans. Moreover, he said that Tesla would deploy the robots in its EV factories.
It’s unclear to what extent export controls might alter these plans. However, Musk reassured investors on Tuesday that the company still plans to produce thousands of robots this year, with thousands also expected to be deployed at Tesla factories.
The emerging technology could help Tesla drive some investor optimism as its EV business struggles, with its stock down about 37% year-to-date.
Steve Westly, founder and managing partner of The Westly Group and former Tesla Board member, told CNBC’s ‘Closing Bell Overtime‘ on Tuesday that the company needs to find a new growth engine soon.
The company is expected to face stiff competition from other humanoid robot players in China, such as Unitree Robotics and AgiBot, both of which reportedly plan to enter mass production this year. The export controls could give the Chinese players another advantage over their U.S. competitors, according to some analysts.
While Musk is upbeat about Tesla’s prospects in the space, going so far as to claim that it is ahead of the competition, he is concerned that the leaderboard will be filled with Chinese companies.
Elon Musk meets with Indian Prime Minister Narendra Modi at Blair House in Washington DC, USA on February 13, 2025.
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Tesla is cautiously navigating an entry into India, CFO Vaibhav Taneja said on Tuesday in the U.S., as the electric vehicle maker faces falling sales and tariff threats.
Speaking on an earnings call, Taneja confirmed reports that the company is working on an expansion into India, adding that it would be a great market to enter, thanks to its “big middle class.”
Nevertheless, India is also “a very hard market,” with EV imports into the country subject to a 70% tariff and about 30% luxury tax, he said, noting that this could make India-sold Tesla’s twice as expensive, he said.
“That’s why we’ve been very careful trying to figure out when is the right time… these kinds of things create a little bit of tension, which we are trying to work out,” he added.
India has signaled interest in Tesla setting up a base in the country, though the country’s protectionist policies present some obstacles for the EV maker.
Modi also met with Musk during his visit to Washington, D.C., in February, fueling speculation about Tesla’s plans for India. That same month, sources told CNBC-TV18 that the company was considering importing EVs from its Berlin plant into the country as early as April.
On India’s part, the government has proposed a new policy that could see EV tariffs fall from about 70% to 15% for firms that plan to localize some manufacturing in the country.
However, American President Donald Trump’s new tariffs placed on U.S. trading partners, including India, could cast a cloud over potential negotiations between Tesla and New Delhi.
Washington has imposed additional tariffs of 10% on India, but these could rise by 26% if a 90-day pause on Trump’s “reciprocal tariffs” ends without a U.S.-India trade deal.
Vice President JD Vance met with Modi in India on Monday, hailing “significant” progress made in trade talks between the two countries.
U.S. President Donald Trump talks to the media, next to Tesla CEO Elon Musk with his son X Æ A-12, at the White House in Washington, D.C., U.S., March 11, 2025.
Kevin Lamarque | Reuters
Elon Musk said on Tuesday that he doesn’t like high or unpredictable tariffs, but any decision on what happens with them “is entirely up to the president of the United States.”
Speaking on his company’s first-quarter earnings call, with tariff-related uncertainty swirling across the economy, Musk said Tesla is in a relatively good position, compared to other U.S. automakers, because it has “localized supply chains” in North America, Europe and China.
Musk said Tesla is the “least-affected car company with respect to tariffs at least in most respects.”
Tesla reported troubling quarterly earnings and sales on Tuesday, including a 20% year-over-year drop in automotive revenue and a 71% plunge in net income. The company also said that it wasn’t providing any guidance for 2025 at least until its second-quarter update.
While Musk is one of President Donald Trump’s closest advisers, tariffs are the one issue where he’s partially broken with the administration. He recently called Peter Navarro, Trump’s top trade adviser, a “moron” and “dumber than a sack of bricks.”
On Tuesday’s call, however, Musk said, “If some country is doing something predatory with tariffs,” or “if a government is providing extreme financial support for a particular industry, then you have to do something to counteract that.”
Tesla’s stock price has been hammered since the president floated his plan for widespread tariffs earlier this month, and that was after the shares plunged 36% in the first quarter, their worst performance for any period since 2022.
Because Tesla manufactures cars that it sells in the U.S. domestically, the company isn’t subject to Trump’s 25% tariff on imported cars. But Tesla counts on materials and supplies from China, Mexico, Canada and elsewhere for manufacturing equipment,automotive glass, printed circuit boards, battery cells and other products.
Musk said he offers his advice to the president on tariffs.
“He will listen to my advice. But then it’s up to him, of course, to make his decision,” Musk said. “I’ve been on the record many times saying that I believe lower tariffs are generally a good idea.”
He added that he’s an advocate for “predictable tariff structures,” as well as “free trade and lower tariffs.”
Musk said Tesla’s energy business faces an “outsized” impact from tariffs because it sources lithium iron phosphate battery cells, used in his company’s cars, from China.
“We’re in the process of commissioning equipment for the local manufacturing of LFP battery cells in the U.S.,” he said. But he said the company can “only serve a fraction of our total installed capacity” with its local equipment.
“We’ve also been working on securing additional supply chain from non-china based suppliers, but it will take time,” he said.
Musk called Tesla the most “vertically integrated car company” but said that there are still plenty of parts and materials that come from other countries. Even though it’s built a lithium refinery in Texas, “we’re not growing rubber trees and mining iron yet,” he said.