Three years after acquiring Fitbit, Alphabet is selling its first Google-branded watch with the fitness-tracking technology. It’s called Pixel Watch, and consumers can find it on store shelves starting Thursday.
I’ve been testing Google’s new Pixel products for the past several days. In addition to the Pixel Watch, there are the new phones, the Pixel 7 and 7 Pro, which go on sale at the same time.
Most of the Pixel 7 phone upgrades are minor when compared with the last generation Pixel 6 and Pixel 6 Pro. Last year’s phones were the first to debut Google’s self-made Tensor processor and a brand-new design. The $600 Pixel 7 and $900 Pixel 7 Pro run on Google’s new Tensor G2 chip and are the company’s latest effort to establish a foothold in the global smartphone market, which Apple and Samsung dominate.
The core of this review focuses on the Pixel Watch since it’s the first time we’re seeing how Google is incorporating Fitbit, which it bought in 2019 for about $2.1 billion.
The Pixel Watch starts at $350 for Bluetooth and Wi-Fi and $400 for 4G LTE. For smartwatch users, there’s not much new here. Heartrate tracking, fitness tracking and sleep tracking have been available for years in products from Fitbit and other companies, notably Apple.
I was hoping Google’s first Fitbit tie-in would bring some more groundbreaking innovations to the wearable game, especially for the price. The new Apple Watch SE is just $250 and has the same main features as the Pixel Watch. The same is true for Samsung’s Galaxy Watch5, which costs $280.
Google’s Pixel Watch is the company’s premium watch, whereas the Apple Watch SE and Galaxy Watch 5 are base models. But the features each offer are pretty similar.
The main benefit I can see to the Pixel Watch is the beautiful, inconspicuous design. The round face and domed glass design make the Pixel Watch feel more luxurious. It’s also made out of stainless steel, which is more expensive than cheaper aluminum smartwatch base models.
Overall, it’s too little, too late for Google. There aren’t enough exciting features to justify the price, and all of the important stuff is available on other cheaper smartwatches.
Here’s what you need to know before buying the new Pixel Watch and what I noticed about the Pixel 7 and 7 Pro phones.
Pixel Watch: What’s good?
The Pixel Watch is lightweight with a lovely design. The watch face is just 41mm wide, and it emulates a water droplet, which makes it feel like a watch and not like a computer on your wrist.
I was worried that the smaller size would result in a less powerful battery. Google promises 24-hour battery life, and I was able to get a full 24-hours out of the Pixel Watch, though I didn’t use it to track my sleep.
During my first day testing the Pixel Watch, I did a workout, kept the display on full-power mode, checked email and controlled my Google Home from my wrist without needing to charge it until the next morning.
The seamless integrations with Google’s other products are another bonus. I was able to use my Pixel Watch to broadcast a message on my Google Home, announcing to my husband I was on my way home. I was also able to turn on and off lights and play music.
As a Google Calendar user, I also appreciated having these reminders on my watch.
Another benefit of the Pixel Watch is high-frequency heart rate monitoring. Most watches only measure heart rates frequently when you’re in the middle of a workout, so it doesn’t drain the battery. Google says the Pixel Watch continuously tracks your heart rate.
There’s also a cool camera feature. You can position your phone camera to take a picture, and control the camera app with your watch. You can even see what the camera is capturing.
Google Pixel Watch allows you to control your phone camera remotely.
Sofia Pitt
What’s bad?
None of its alluring features allows the Pixel Watch to stand out from smartwatches that have been on the market for a long time.
I was hoping that for Google’s first integration with Fitbit software, there would be some new technology or that the device would be more affordable.
Also, fall detection isn’t going to be immediately available on the Pixel Watch. Google says it’s coming this winter. That’s disappointing, given it’s already available on other smartwatches.
Pixel 7 & 7 Pro updates
Google’s Pixel 7 and Pixel 7 Pro phones.
Sofia Pitt
The Pixel 7 and 7 Pro have a few nice updates, especially to the camera. The coolest feature is photo unblur, which, thanks to Google’s new Tensor 2 chip, allows you to take any blurry photo and clear it up. Even better, you can unblur any photo, not just those you’ve taken on the Pixel phone. I tried it on a blurry photo of my husband and me. Here are the results:
Here’s a photo of Sofia Pitt and her husband before using Pixel 7’s new photo “Unblur” technology.
Sofia Pitt
Here’s a photo of Sofia Pitt and her husband after using Pixel 7’s new photo “Unblur” technology.
Sofia Pitt
Like unblur, most of the updates to the new Pixel phones are software related. When it comes to the camera, Google updated night sight, which means nighttime pictures are even clearer. Again, you have the new Tensor chip to thank for that. There’s also cinematic blur on videos, which makes the subject clear and background blurry to give videos a professional quality. There are improvements to real-tone so that photos of people of different races better represent their skin color.
Google is also making our lives easier when we need to call an 800 number. When dialing 1-800 on the Pixel 7, you no longer need to wait to “Press 1 for help” or “Press 2 for reservations.” The options just show up on your screen, saving you time so you can automatically connect to the relevant department instead of speaking to a robot.
The phone also transcribes audio messages, but only if they’re sent from another Android device.
Overall, the camera is great on the new Pixel, but the updates aren’t enough to get me to switch from iOS to Android.
Microsoft Chairman and CEO Satya Nadella speaks at a press briefing on the company’s campus in Redmond, Washington, on May 20, 2024.
Jason Redmond | AFP | Getty Images
Microsoft is cutting a small percentage of jobs across departments, based on performance, the company confirmed to CNBC on Wednesday.
“At Microsoft we focus on high-performance talent,” a Microsoft spokesperson said in an email to CNBC on Wednesday. “We are always working on helping people learn and grow. When people are not performing, we take the appropriate action.”
The job cuts will affect less than 1% of employees, said a person familiar with the matter who asked not to be named in order to discuss private information.
Microsoft had 228,000 employees at the end of June. While the company’s net income margin of nearly 38% is close to its highest since the early 2000s, Microsoft’s stock underperformed its peers last year, rising 12% while the Nasdaq gained 29%.
Microsoft’s latest cuts are slim compared to recent downsizing efforts.
In early 2023, the company laid off 10,000 employees and consolidated leases. In January 2024, three months after completing the $75.4 billion Activision Blizzard acquisition, Microsoft’s gaming unit shed 1,900 jobs to reduce overlap.
As 2025 begins, Microsoft faces a more tenuous relationship with artificial intelligence startup OpenAI, which the company has backed to the tune of over $13 billion. The partnership helped propel Microsoft’s market cap past $3 trillion last year.
Over the summer, Microsoft added OpenAI to its list of competitors. Microsoft CEO Satya Nadella used the phrase “cooperation tension” while discussing the relationship with investors Brad Gerstner and Bill Gurley on a podcast released last month.
Meanwhile, the Microsoft 365 Copilot assistant, which draws on OpenAI technology, has yet to become pervasive in business. Analysts at UBS said in a note last month that they came away from Microsoft’s Ignite conference with the impression that Copilot rollouts “have been a bit slow/underwhelming.”
Microsoft is still touting its growth opportunities. Finance chief Amy Hood said in October that revenue growth from Microsoft’s Azure cloud will speed up in the first half of this year because of greater AI infrastructure capacity.
D-Wave Quantum CEO Alan Baratz said Nvidia’s Jensen Huang is “dead wrong” about quantum computing after comments from the head of the chip giant spooked Wall Street on Wednesday.
Huang was asked Tuesday about Nvidia’s strategy for quantum computing. He said Nvidia could make conventional chips that are needed alongside quantum computing chips, but that those computers would need 1 million times the number of quantum processing units, called qubits, that they currently have.
Getting “very useful quantum computers” to market could take 15 to 30 years, Huang told analysts.
Huang’s remarks sent stocks in the nascent industry slumping, with D-Wave plunging 36% on Wednesday.
“The reason he’s wrong is that we at D-Wave are commercial today,” Baratz told CNBC’s Deirdre Bosa on “The Exchange.” Baratz said companies including Mastercard and Japan’s NTT Docomo “are using our quantum computers today in production to benefit their business operations.”
“Not 30 years from now, not 20 years from now, not 15 years from now,” Baratz said. “But right now today.”
D-Wave’s revenue is still minimal. Sales in the latest quarter fell 27% to $1.9 million from $2.6 million a year earlier.
Quantum computing promises to solve problems that are difficult for current processors, such as decoding encryption, generating random numbers and large-scale simulations. Technologists have been working on it for decades, and companies including Nvidia, Microsoft and IBM are pursuing it today, alongside researchers at startups and universities.
Jensen Huang, co-founder and chief executive officer of Nvidia Corp., speaks while holding a Project Digits computer during the 2025 CES event in Las Vegas, Nevada, US, on Monday, Jan. 6, 2025. Huang announced a raft of new chips, software and services, aiming to stay at the forefront of artificial intelligence computing. Photographer: Bridget Bennett/Bloomberg via Getty Images
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D-Wave was among a number of companies that enjoyed a revival of interest from investors in December, when Google announced a breakthrough in its own research. Google said it had completed a 100 qubit chip, the second of six steps in its strategy to build a quantum system with 1 million qubits.
D-Wave shares soared 178% in December after popping 185% the month prior. Quantum company Rigetti Computing, which plummeted 45% on Wednesday, quintupled in value last month. IonQ dropped 39% on Wednesday. The stock rose 14% in December following a 143% rally in November.
Baratz acknowledged that one approach to quantum computing, called gate-based, may be decades away. But he said uses an annealing approach, which can be deployed now.
While Huang’s “comments may not be totally off-base for gate model quantum computers, well, they are 100% off base for annealing quantum computers,” Baratz said.
Nvidia declined to comment.
Even after Wednesday’s slide, D-Wave shares are up about 600% in the last year, giving the company a market cap of $1.6 billion.
Quantum computing has also been boosted by investor interest in artificial intelligence, the technology that’s led to surging demand for Nvidia’s graphics processing units, which use conventional transistors instead of qubits. Nvidia’s market cap has increased by 168% in the past year to $3.4 trillion.
Baratz said D-Wave systems can solve problems beyond the capabilities of the fastest Nvidia-equipped systems.
“l’ll be happy to meet with Jensen any time, any place, to help fill in these gaps for him,” Baratz said.
A sign is posted in front of the eBay headquarters in San Jose, California.
Justin Sullivan | Getty Images
Shares of eBay soared 8% Wednesday as Meta said it will allow some listings to show up on Facebook Marketplace, its popular platform connecting consumers for local item pickups and more.
EBay stock reached its highest level since November 2021.
The rollout will begin with a test in Germany, France and the United States, where buyers will be able to view listings directly on Marketplace and complete the rest of their transactions on eBay, Meta said in a release.
The partnership could provide a boost to eBay’s marketplace business, which has struggled to compete with e-commerce rivals like Amazon, Walmart, Temu and even Facebook’s own marketplace platform that lets users buy and sell items.
EBay has recently embraced niche categories like collectibles and luxury goods to try and keep buyers and sellers returning to its site. CEO Jamie Iannone told CNBC in an October interview that shoppers were coming to the site, known for its used and refurbished goods, as they sought out discounts amid a rocky macroeconomic environment.
Meta’s move is an attempt to appease the European Commission, the executive body of the European Union, after the regulator fined the company 797 million euros ($821 million) in November for tying its Marketplace product to the main Facebook app.
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At the time, the Commission said that Meta’s bundling of Marketplace with Facebook could mean competitors are effectively “foreclosed” given the distribution reach of the platform. Facebook counts more than 3 billion users globally.
The Commission also said that Meta imposes “unfair trading conditions” on other online classified ads service providers who advertise on its platforms, especially Facebook and Instagram. It added that these conditions allow Meta to use data generated from other advertisers to benefit Marketplace.
Meta appealed the ruling at the time, saying that it “ignores the realities of the thriving European market for online classified listing services.”
“While we disagree with and continue to appeal the European Commission’s decision on Facebook Marketplace, we are working quickly and constructively to build a solution which addresses the points raised,” the company said Wednesday.
EBay touted its integration with Facebook Marketplace as a way for the e-commerce site to “increase exposure to our sellers’ listings, on and off eBay, as part of our strategy to engage buyers and deepen customer loyalty.”
Facebook in 2023 announced a similar partnership with Amazon that lets users browse and purchase products without leaving the app.