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Sir Elton John, Will Ferrell and Hollywood power couple Ben Affleck and Jennifer Lopez were among the celebrities who featured in this year’s star-studded Super Bowl advertisements.

Famous names from the film, television and music industries regularly feature in the commercials, which can reportedly cost up to £8.3 million ($10 million) for a 30-second slot.

Around 100 million people tune in to the Super Bowl each year.

This year’s half-time show was headlined by Rihanna, who performed a crowd-pleasing set of her biggest hits, while also revealing she was pregnant.

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Affleck and Lopez – often known collectively as ‘Bennifer’ by fans of the couple – appeared in an advertisement for coffee and bakery chain Dunkin’ Donuts.

The pair married last July almost 20 years after they were last together as a couple.

In the Super Bowl advert, Affleck is shown serving unsuspecting customers at a drive-thru before his wife makes a surprise visit.

“What are you doing here? Is this what you do when you say you’re going to work all day?” she asks him.

The advertisement follows viral photos of Affleck sheepishly picking up a Dunkin’ Donuts delivery from outside his home.

Elsewhere, Sir Elton John, 75, starred in a Doritos commercial with rapper Jack Harlow.

After “quitting” his rapping career in the advert, 24-year-old Harlow is shown building a new hugely successful reputation as a triangle player – only to be upstaged by legendary singer Sir Elton.

This photo provided by Frito-Lay shows Elton John from a scene from Doritos 2023 Super Bowl NFL football spot. (Frito-Lay via AP)
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Elton John in a Doritos advert at the 2023 Super Bowl (Frito-Lay via AP)

Meanwhile, Bradley Cooper and John Travolta appeared in two separate commercials for phone company T-Mobile.

Travolta was joined by Scrubs stars Zach Braff and Donald Faison, parodying the Summer Nights scene from the 1978 musical Grease.

Cooper starred in another T-Mobile commercial with his mother, in which he coaches her for their star appearance.

“I’ve been nominated for nine of these (Oscars),” he tells her. To which she responds: “But you haven’t won any of them.”

This photo provided by T-Mobile shows Bradley Cooper and his mother Gloria Campano in scene from  T-Mobile 2023 Super Bowl NFL football spot. ( T-Mobile via AP)
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Bradley Cooper and his mother Gloria Campano in the T-Mobile 2023 Super Bowl advertisement (T-Mobile via AP)

In an advert for GMC cars, Will Ferrell was seen parodying several popular Netflix shows including The Walking Dead, Bridgerton and Stranger Things.

This photo provided by Netflix/GM, Will Ferrell drives a GMC Sierra EV Denali as he is chased by zombies from Netflix's Army of the Dead from a scene from Netflix/GM 2023 Super Bowl NFL football spot. ( Netflix/GM via AP)
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Will Ferrell drives a GMC Sierra EV Denali as he is chased by zombies in a 2023 Super Bowl ad (Netflix/GM via AP)

Several celebrities reprised their legendary roles for the commercials which premiered during breaks in the Super Bowl action.

They included Ben Stiller, who returned as dim-witted male model Derek Zoolander in a Pepsi advert alongside Steve Martin.

And Alicia Silverstone reprised her role as Clueless character Cher Horowitz in her iconic checked yellow jacket and skirt for online shopping site Rakuten.

This photo provided by Rakuten Rewards shows Alicia Silverstone in a scene from Rakuten Rewards 2023 Super Bowl NFL football spot.  Big name advertisers are paying as much as $7 million for a 30-second spot during the big game on Sunday, Feb. 12, 2023. In order to get as much as a return on investment for those million, most advertisers release their ads in the days ahead of the big game to get the most publicity for their spots. (Rakuten Rewards via AP)
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Alicia Silverstone in a scene from Rakuten Rewards’ 2023 Super Bowl ad (Rakuten Rewards via AP)

Aaron Paul and Bryan Cranston also reprised their Breaking Bad characters for snack brand PopCorners.

This photo provided by Frito-Lay shows Aaron Paul, Bryan Cranston and Raymond Cruz in scene from PopCorners 2023 Super Bowl NFL football spot.  Big name advertisers are paying as much as $7 million for a 30-second spot during the big game on Sunday, Feb. 12, 2023. In order to get as much as a return on investment for those million, most advertisers release their ads in the days ahead of the big game to get the most publicity for their spots. (Frito-Lay via AP)
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Aaron Paul, Bryan Cranston and Raymond Cruz in the PopCorners 2023 Super Bowl NFL ad (Frito-Lay via AP)

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History’s most memorable Super Bowl moments

Rock icons Ozzy Osbourne, Joan Jett, Billy Idol and Kiss guitar player Paul Stanley also gathered for the first Super Bowl advertisement for enterprise software company Workday.

Musician Ozzy Osbourne takes part in a Super Bowl ad for Workday, in this undated handout photo provided by Workday. Workday/Handout via REUTERS THIS IMAGE HAS BEEN SUPPLIED BY A THIRD PARTY. NO RESALES. NO ARCHIVES
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Musician Ozzy Osbourne takes part in a Super Bowl ad for Workday (Workday via AP)

While tennis superstar Serena Williams joined Succession star Brian Cox on the golf course for beer brand Michelob Ultra.

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Sean ‘Diddy’ Combs loses bid to delay sex-trafficking trial

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Sean 'Diddy' Combs loses bid to delay sex-trafficking trial

Hip hop mogul Sean “Diddy” Combs has lost a bid to delay his upcoming sex-trafficking trial by two months.

US district judge Arun Subramanian said the 55-year-old rapper made his request too close to his trial, which is due to start next month.

Jury selection is currently scheduled for 5 May with opening statements set to be heard seven days later.

Combs has pleaded not guilty to five criminal counts including racketeering and sex trafficking.

Prosecutors with the Manhattan US attorney’s office accuse Combs of using his business empire to sexually abuse women between 2004 and 2024.

Combs’s lawyers say the sexual activity described by prosecutors was consensual.

In a court filing on Wednesday, Combs’s lawyer Marc Agnifilo asked Mr Subramanian to delay the trial because he needed more time to prepare his defence to two new charges which were brought on 4 April.

The charges were of sex trafficking and transportation to engage in prostitution.

Mr Agnifilo also said his team needs extra time to review emails it wants an alleged victim to turn over.

The new allegations brought the total number of criminal charges against the rap mogul to five – following the three original counts, which also included racketeering conspiracy, filed in September.

Federal prosecutors were opposed to any delay, writing in a Thursday court filing that the additional charges brought
earlier this month did not amount to substantially new conduct.

They also said Combs was not entitled to the alleged victim’s communications.

Read more: Everything you need to know about the Sean Combs trial

Sean "Diddy" Combs stands during his hearing where he pleaded not guilty to an expanded federal indictment charging the hip-hop mogul with five criminal counts, including racketeering and sex trafficking, in New York, U.S., April 14, 2025, in this courtroom sketch. REUTERS/Jane Rosenberg
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A sketch of Combs during one of his court appearances. Pic: Reuters

Meanwhile, Mr Subramanian is weighing other evidentiary issues, such as whether to allow alleged victims to testify under pseudonyms.

Also known during his career as Puff Daddy and P Diddy, Combs founded Bad Boy Records and is credited with helping turn rappers and R&B singers such as Notorious B.I.G, Mary J. Blige, Faith Evans and Usher into stars in the 1990s and 2000s.

But prosecutors have said his success concealed a dark side.

They say his alleged abuse included having women take part in recorded sexual performances called “freak-offs” with male sex workers, who were sometimes transported across state lines.

Combs has been in jail in Brooklyn since September, having been denied bail.

He also faces dozens of civil lawsuits by women and men who have accused him of sexual abuse.

Combs has strenuously denied all allegations of wrongdoing.

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Ten thousand pages of Robert F Kennedy assassination records released

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Ten thousand pages of Robert F Kennedy assassination records released

About 10,000 pages of records related to the assassination of Robert F Kennedy (RFK) nearly 60 years ago have been released publicly for the first time.

The senator, who was the brother of US president John F Kennedy (JFK), was shot dead at the Ambassador Hotel in Los Angeles on 6 June 1968, moments after giving his victory speech for winning California’s Democratic presidential primary.

His assassin, Sirhan Sirhan, was convicted of first-degree murder and is serving life in prison.

RFK’s assassination, much like his brother’s in 1963, has been the subject of much speculation.

His son, Robert F Kennedy Jr, previously said he believed his father was killed by multiple gunmen, an assertion that contradicts official accounts.

After the documents were released on Friday, director of national intelligence Tulsi Gabbard said they would “shine a long-overdue light on the truth”.

Many files related to the senator’s assassination had already been released, but the ones posted to the US National Archives and Records Administration on Friday had not been digitised and sat for decades in storage facilities maintained by the federal government.

The move is a continuation of the release of historic withheld files ordered by US President Donald Trump, in an apparent bid to prove the transparency of his administration.

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Trump announcing release of JFK files in March

It started when he signed an executive order back in January for the release of thousands of files about JFK’s assassination, many of which were made public in March.

The files gave readers more details about the US’s covert operations during the Cold War-era, but did not lend legitimacy to any of the many conspiracy theories surrounding the former president’s death.

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RFK Jr, who is also Mr Trump’s health secretary, commended the president and Ms Gabbard for their “courage” and “dogged efforts” to release the files.

“Lifting the veil on the RFK papers is a necessary step toward restoring trust in American government,” he said in a statement.

In a statement, Ms Gabbard said: “Nearly 60 years after the tragic assassination of senator Robert F Kennedy, the American people will, for the first time, have the opportunity to review the federal government’s investigation thanks to the leadership of president Trump.”

Lawyers for RFK’s killer have been pushing for his release for decades, saying he is unlikely to reoffend or pose a danger to society.

A parole board deemed Sirhan suitable for release in 2022, but California governor Gavin Newsom rejected the decision in 2022, keeping him in state prison.

A different panel denied him release in 2023, saying he still lacked insight into what caused him to shoot RFK.

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Donald Trump says second UK state visit could happen in September

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Donald Trump says second UK state visit could happen in September

Donald Trump has said his second state visit to the UK could take place in September.

Prime Minister Sir Keir Starmer handed over an invitation from the King when he visited Washington in February.

Trump teases return to UK – latest updates

Buckingham Palace previously only said the visit would happen “when diaries allow”, but Mr Trump told reporters on Thursday: “I think they are setting a date for September.”

“I don’t know how it can be bigger than the last one,” he said.

“The last one was incredible, but they say the next one will be even more important.”

Sir Keir Starmer the Trump charmer.
Pic: PA
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Sir Keir Starmer handed Trump the invite earlier this year. Pic: PA

Mr Trump will become the only elected political leader in modern times to be invited to two state visits by a British monarch.

The president called the UK a “great country” in his comments at the White House on Thursday and said it was “an honour to be a friend of King Charles and the family, William”.

His first state visit was in 2019, when he was hosted by the late Queen.

Second-term US presidents who have already made a state visit usually get tea or lunch with the monarch at Windsor Castle, as was the case for George W Bush and Barack Obama.

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The president was hosted by the Queen in June 2019. Pic: Reuters
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The president was hosted by the Queen in June 2019. Pic: Reuters

But Mr Trump is set to get all the pomp and ceremony laid on again in his honour – with another state banquet likely at Buckingham Palace.

The Royal Family‘s soft power diplomacy is viewed as a way of currying favour with the president, who’s known for his love of the monarchy and links to the UK through his mother, who was born on the Isle of Lewis in Scotland.

It comes as the government seeks an economic deal with the US, in the hope of potentially lessening the impact of the president’s tariffs.

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