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Over 300 million electric vehicles are expected to be on the world’s roads by 2030, according to the International Energy Agency. However, the American EV market is small. In 2021, the U.S. accounted for less than 10% of new global EV registrations, while China and Europe accounted for 50% and 35%, respectively. China also accounts for over 70% of global EV battery production capacity, meaning the U.S. is heavily dependent on imports of batteries and battery minerals. 

“It has been clear since 2014 that China had a plan to lock up the bulk of the world’s production of battery minerals,” said John Voelcker, an EV analyst. “The world’s largest battery company is now in China.”

By 2050, the National Renewable Energy Laboratory expects the demand for graphite, lithium and cobalt, all critical minerals in EV batteries, to increase by 500%. It estimates that the lifetime of an EV battery is around 12 to 15 years in moderate climates. 

“The degradation of an EV battery pack is one of the biggest questions of the industry,” said Lea Malloy, head of electric vehicle battery solutions at Cox Automotive Mobility. “Every battery will reach the end of life. It’s important that these end-of-life packs are recycled, so they don’t end up where they don’t belong.”

With the estimated reuse lifetime of an EV battery ranging anywhere between five to 30 years, extending the life cycle could reduce the need for mining critical minerals. Companies like American Battery Technology have already developed processes to recycle lithium-ion batteries, but Oklahoma-based Spiers New Technologies or SNT is pioneering a different process. 

“It’s fantastic that you can drive an electric vehicle, knowing that the end-of-the life of that battery pack, the ingredients will be reused in a new battery pack and a new electric car, and that we really want to play a role in,” said Dirk Spiers, founder and CEO of SNT.

SNT was founded in 2014 with just two employees. In 2021, it was acquired by Cox Automotive, a subsidiary of Atlanta-based media conglomerate Cox Enterprises. The company now has over 400 employees and offers what it calls a “one-stop solution” for used and faulty EV batteries.

“We are like a diner of battery services,” said Spiers. “You can come to us for a cup of coffee, but if you want to have a steak, a cup of soup or apple pie, we serve all these things.”

The company receives EV batteries directly from the dealership or original equipment manufacturer. It then puts the battery packs through its diagnosis system, named Alfred. Alfred assesses the health of the battery pack to determine whether it can eventually go back into a vehicle. A pack can be repaired to operational conditions, remanufactured to original factory standards, refurbished and upgraded to current factory standards. If truly at its end-of-life, SNT will recycle it. 

“A couple of years ago there was a cost associated with recycling a lithium-ion battery pack. Now it is a positive,” he said. “If you give me a lithium-ion battery pack, I probably will give you money back for it. And that’s the beauty of it. The intrinsic value of that battery pack is higher than the cost of recycling.”

In addition to its Oklahoma City-based headquarters, SNT also has facilities in Las Vegas, Detroit and the Netherlands with plans to expand to the east coast and the U.K. Right now it says being centrally located in the U.S. is key to its business model.

“We need to be where our customers are, being bang in the middle of the country helps. We can reach either cost between two and three days,” Spiers said. 

The company wouldn’t disclose the number of battery packs it’s capable of storing but said it handles on average 15 thousand battery packs and modules per month.

“We get anything from, say, 50 to 100 battery packs per day. Probably 80, 90% can be refurbished. Recycling is maybe 5 to 10%. And the rest is repurposing, second life. But those numbers will fluctuate,” he said.

Since its inception, SNT says it’s serviced more than 240 thousand packs and more than 50 thousand have been repaired, refurbished or remanufactured. 

“If you look at the EV market and take Tesla out, we probably have 60, 65, 70% of that market,” said Spiers. “GM, Ford, Stellantis, Porsche, Volkswagen, Nissan, Toyota, Volvo we keep adding to the list.”

But, why doesn’t it work with Tesla, the most recognizable American EV company? 

“They like to do their own stuff. You know, they’re a little bit like Apple,” he said. 

“When I think about the future of EV battery recycling specifically, I see it as an increasingly competitive space,” Malloy said. “At the same time, there is a bit of a mismatch of maybe more supply and capacity around EV battery recycling than demand. We’re just riding this first wave of electric vehicles who could be on the road for ten-plus years.”

With the world having a finite amount of minerals necessary for EV batteries, could it reach a point of indefinite cycling and reuse? 

“I think we will be mining metals for the balance of my lifetime,” said Voelcker.  “The hope is as batteries get more powerful, smaller, lighter and cheaper, with luck, we will need fewer metals.”

“Why would you get cobalt from Africa or lithium from South America, if you can get it here in Oklahoma City,” Spiers said. “The circular economy is happening. It’s happening right now. It’s happening here in Oklahoma City…the volume is still small, but it will get bigger and bigger.” 

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Apple’s market share slides in China as iPhone shipments decline, analyst Kuo says

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Apple's market share slides in China as iPhone shipments decline, analyst Kuo says

Jaap Arriens | Nurphoto | Getty Images

Apple is losing market share in China due to declining iPhone shipments, supply chain analyst Ming-Chi Kuo wrote in a report on Friday. The stock slid 2.4%.

“Apple has adopted a cautious stance when discussing 2025 iPhone production plans with key suppliers,” Kuo, an analyst at TF Securities, wrote in the post. He added that despite the expected launch of the new iPhone SE 4, shipments are expected to decline 6% year over year for the first half of 2025.

Kuo expects Apple’s market share to continue to slide, as two of the coming iPhones are so thin that they likely will only support eSIM, which the Chinese market currently does not promote.

“These two models could face shipping momentum challenges unless their design is modified,” he wrote.

Kuo wrote that in December, overall smartphone shipments in China were flat from a year earlier, but iPhone shipments dropped 10% to 12%.

There is also “no evidence” that Apple Intelligence, the company’s on-device artificial intelligence offering, is driving hardware upgrades or services revenue, according to Kuo. He wrote that the feature “has not boosted iPhone replacement demand,” according to a supply chain survey he conducted, and added that in his view, the feature’s appeal “has significantly declined compared to cloud-based AI services, which have advanced rapidly in subsequent months.”

Apple’s estimated iPhone shipments total about 220 million units for 2024 and between about 220 million and 225 million for this year, Kuo wrote. That is “below the market consensus of 240 million or more,” he wrote.

Apple did not immediately respond to CNBC’s request for comment.

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Amazon to halt some of its DEI programs: Internal memo

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Amazon to halt some of its DEI programs: Internal memo

Amazon said it is halting some of its diversity and inclusion initiatives, joining a growing list of major corporations that have made similar moves in the face of increasing public and legal scrutiny.

In a Dec. 16 internal note to staffers that was obtained by CNBC, Candi Castleberry, Amazon’s VP of inclusive experiences and technology, said the company was in the process of “winding down outdated programs and materials” as part of a broader review of hundreds of initiatives.

“Rather than have individual groups build programs, we are focusing on programs with proven outcomes — and we also aim to foster a more truly inclusive culture,” Castleberry wrote in the note, which was first reported by Bloomberg.

Castleberry’s memo doesn’t say which programs the company is dropping as a result of its review. The company typically releases annual data on the racial and gender makeup of its workforce, and it also operates Black, LGBTQ+, indigenous and veteran employee resource groups, among others.

In 2020, Amazon set a goal of doubling the number of Black employees in vice president and director roles. It announced the same goal in 2021 and also pledged to hire 30% more Black employees for product manager, engineer and other corporate roles.

Meta on Friday made a similar retreat from its diversity, equity and inclusion initiatives. The social media company said it’s ending its approach of considering qualified candidates from underrepresented groups for open roles and its equity and inclusion training programs. The decision drew backlash from Meta employees, including one staffer who wrote, “If you don’t stand by your principles when things get difficult, they aren’t values. They’re hobbies.”

Other companies, including McDonald’s, Walmart and Ford, have also made changes to their DEI initiatives in recent months. Rising conservative backlash and the Supreme Court’s ruling against affirmative action in 2023 spurred many corporations to alter or discontinue their DEI programs.

Amazon, which is the nation’s second-largest private employer behind Walmart, also recently made changes to its “Our Positions” webpage, which lays out the company’s stance on a variety of policy issues. Previously, there were separate sections dedicated to “Equity for Black people,” “Diversity, equity and inclusion” and “LGBTQ+ rights,” according to records from the Internet Archive’s Wayback Machine.

The current webpage has streamlined those sections into a single paragraph. The section says that Amazon believes in creating a diverse and inclusive company and that inequitable treatment of anyone is unacceptable. The Information earlier reported the changes.

Amazon spokesperson Kelly Nantel told CNBC in a statement: “We update this page from time to time to ensure that it reflects updates we’ve made to various programs and positions.”

Read the full memo from Amazon’s Castleberry:

Team,

As we head toward the end of the year, I want to give another update on the work we’ve been doing around representation and inclusion.

As a large, global company that operates in different countries and industries, we serve hundreds of millions of customers from a range of backgrounds and globally diverse communities. To serve them effectively, we need millions of employees and partners that reflect our customers and communities. We strive to be representative of those customers and build a culture that’s inclusive for everyone.

In the last few years we took a new approach, reviewing hundreds of programs across the company, using science to evaluate their effectiveness, impact, and ROI — identifying the ones we believed should continue. Each one of these addresses a specific disparity, and is designed to end when that disparity is eliminated. In parallel, we worked to unify employee groups together under one umbrella, and build programs that are open to all. Rather than have individual groups build programs, we are focusing on programs with proven outcomes — and we also aim to foster a more truly inclusive culture. You can read more about this on our Together at Amazon page on A to Z.

This approach — where we move away from programs that were separate from our existing processes, and instead integrating our work into existing processes so they become durable — is the evolution to “built in” and “born inclusive,” instead of “bolted on.” As part of this evolution, we’ve been winding down outdated programs and materials, and we’re aiming to complete that by the end of 2024. We also know there will always be individuals or teams who continue to do well-intentioned things that don’t align with our company-wide approach, and we might not always see those right away. But we’ll keep at it.

We’ll continue to share ongoing updates, and appreciate your hard work in driving this progress. We believe this is important work, so we’ll keep investing in programs that help us reflect those audiences, help employees grow, thrive, and connect, and we remain dedicated to delivering inclusive experiences for customers, employees, and communities around the world.

#InThisTogether,

Candi

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Tesla recalling 239,000 vehicles in U.S. over rearview camera failures

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Tesla recalling 239,000 vehicles in U.S. over rearview camera failures

New Tesla Model 3 vehicles on a truck at a logistics drop zone in Seattle, Washington, on Aug. 22, 2024.

M. Scott Brauer | Bloomberg | Getty Images

Tesla is voluntarily recalling about 239,000 of its electric vehicles in the U.S. to fix an issue that can cause its rearview cameras to fail, the company disclosed in filings posted Friday to the National Highway Traffic Safety Administration’s website.

“A rearview camera that does not display an image reduces the driver’s rear view, increasing the risk of a crash,” Tesla wrote in a letter to the regulator. The recall applies to Tesla’s 2024-2025 Model 3 and Model S sedans, and to its 2023-2025 Model X and Model Y SUVs.

The company also said in the acknowledgement letter that it has already “released an over-the-air (OTA) software update, free of charge” that can fix some of the vehicles’ camera issues.

In 2024, Tesla issued 16 recalls in the U.S. that applied to 5.14 million of its EVs, according to NHTSA data. The recall remedies included a mix of over-the-air software updates and parts replacements. More than 40% of last year’s recalls pertained to issues with the newest vehicle in the company’s lineup, the Cybertruck, an angular steel pickup that Tesla began delivering to customers in late 2023.

Regarding the latest recall, the company said it had received 887 warranty claims and dozens of field reports but told the NHTSA that it was not aware of any injurious, fatal or other collisions resulting from the rearview camera failures.

Other customers with vehicles that “experienced a circuit board failure or stress that may lead to a circuit board failure,” which cause the backup camera failures, can have their vehicles’ computers replaced by Tesla, free of charge, the company said.

Tesla did not immediately respond to CNBC’s request for comment.

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