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Compare and contrast the following.

Exhibit A – “over the next four weeks, this campaign will be shining a relentless spotlight on Scott Morrison‘s failures as Prime Minister”.

Exhibit B – “we are going to be ruthless in showing how 13 years of Tory government has broken our systems and held everyone back”.

Nearly half of Starmer’s top team haven’t shared controversial attack ads – politics latest

The first is an email from an Australian Labor party director during Anthony Albanese’s successful 2022 election campaign.

Australian Prime Minister Scott Morrison visits Tokyo
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Former Australian PM Scott Morrison was on the receiving end of a similar campaign

The second is from an e-mail sent by a UK Labour official and leaked to the Sunday Times newspaper this weekend.

So no prizes for guessing where Sir Keir Starmer’s team took inspiration from for their latest close focus attack campaign.

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But after all, Labour here are trying to pull of the same trick as Labor there.

A leader generally accepted as honest, but frequently accused of being bland, trying to overturn a party whose lengthy spell in government has been beset by chaos, scandal and incompetence.

There’s one key difference though.

While Australia’s Labor party had the unpopular Scott Morrison to take chunks out of, Keir Starmer finds himself pitched against a man with similar attributes to himself whom the public like more than the Conservative Party he leads.

Labour party Tweet
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One of Labour’s ads attacked the Tories’ record on jailing child sex abusers

As Tory peer and pollster Lord Hayward puts it: “What the Labour Party seem to be trying to do is making sure that the Conservative Party is not dragged up to Rishi Sunak’s level, as he is polling better than the party.”

But while the prime minister’s poll rating and persona could be the motivation for this campaign, it may also be its undoing.

“For it to work, it’s got to be aimed at the right sort of person…Scott Morrison was a certain sort of individual who you could attack and the population wouldn’t mind, if they’d been going at Boris then people wouldn’t have reacted in the way that they have done,” said Lord Hayward.

Policy and the polls matter here too.

The coming 18 months will likely see Rishi Sunak attempt to divorce his premiership from the 13 years of preceding Conservative rule, culminating in a pitch for the British public to hand him his first full term as prime minister in next year’s general election.

There’s some evidence he is already making his way down this path, as a handful of polls throw up reduced leads for Labour following progress made by Number Ten on key policy issues.

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Sky’s Rob Powell explains row over Labour tweet

A new poll by Redfield and Wilton puts the gap at 14 points – the narrowest since Mr Sunak became prime minister.

Other pollsters give Starmer chunkier leads, but nevertheless Labour are trying to stop Mr Sunak airbrushing away the policy unpleasantries of the last decade by pinning on him any failure they can find – including ones predating his time in politics.

The trio of Easter attack ads – created in house at Labour – attempt to do this by borrowing heavily from the Vote Leave Brexit campaign.

‘Mission accomplished’ for Labour

The strategy goes like this: put out content that is so controversial it generates coverage and carries your core message further than it would otherwise have travelled.

As one Labour source involved in the campaign says, “it’s mission accomplished – we’ve dominated the news agenda and started a serious conversation about the Tories appalling record on crime”.

Read more:
Labour’s attack ad is straight out of Vote Leave playbook
Scottish Tory leader further muddies waters after tactical voting comments

The strategy doesn’t have universal shadow cabinet support though.

Several senior frontbenchers haven’t shared the attack ads on their Twitter feeds, with concern about playing fast and loose with the facts and the apparent politicisation of child sexual abuse.

Those on the left of the party have been most withering in their criticism, suggesting the strategy is a symptom of a moral and values-led vacuum at the heart of Labour right now.

But despite all that, we’re likely to see more of these ads.

Party sources confirmed the campaign would move onto the cost of living in the coming days with likely attempts to link Mr Sunak to Liz Truss’s disastrous time in office.

So the gloves have clearly come off, but most in Labour know they need to do more than poke holes to pull off an Australian-style ousting.

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Hamas gives ‘positive’ response to ceasefire proposal but asks for amendments

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Hamas gives 'positive' response to ceasefire proposal but asks for amendments

Hamas has said it has “submitted its positive response” to the latest proposal for a ceasefire in Gaza to mediators.

The proposal for a 60-day ceasefire was presented by US President Donald Trump, who has been pushing hard for a deal to end the fighting in Gaza, with Israeli Prime Minister Benjamin Netanyahu set to visit the White House next week to discuss a deal.

Mr Trump said Israel had agreed to his proposed ceasefire terms, and he urged Hamas to accept the deal as well.

Hamas’ “positive” response to the proposal had slightly different wording on three issues around humanitarian aid, the status of the Israeli Defence Forces inside Gaza and the language around guarantees beyond the 60-day ceasefire, a source with knowledge of the negotiations revealed.

But the source told Sky News: “Things are looking good.”

The mother of Anas Al-Basyouni mourns his loss shortly after he was killed while on his way to an aid distribution center, during his funeral at Shifa Hospital in Gaza City on Thursday, July 3, 2025. (AP Photo/Jehad Alshrafi)
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A woman cries after her son was killed while on his way to an aid distribution centre. Pic: AP/Jehad Alshrafi

Hamas said it is “fully prepared to immediately enter into a round of negotiations regarding the mechanism for implementing this framework” without elaborating on what needed to be worked out in the proposal’s implementation.

The US said during the ceasefire it would “work with all parties to end the war”.

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A Hamas official said on condition of anonymity that the truce could start as early as next week.

An Israeli army tank advances in the Gaza Strip, as seen from southern Israel. Pic: AP/Leo Correa
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An Israeli army tank advances in the Gaza Strip, as seen from southern Israel. Pic: AP/Leo Correa

But he added that talks were needed first to establish how many Palestinian prisoners would be released in return for each freed Israeli hostage and to specify the amount of humanitarian aid that will be allowed to enter Gaza during the ceasefire.

He said negotiations on a permanent ceasefire and the full withdrawal of Israeli troops from Gaza in return for the release of the remaining hostages would start on the first day of the truce.

Hamas has been seeking guarantees that the 60-day ceasefire would lead to a total end to the nearly 21-month-old war, which caused previous rounds of negotiations to fail as Mr Netanyahu has insisted that Israel would continue fighting in Gaza to ensure the destruction of Hamas.

The Hamas official said that Mr Trump has guaranteed that the ceasefire will extend beyond 60 days if necessary to reach a peace deal, but there is no confirmation from the US of such a guarantee.

Speaking to journalists on Air Force One, Mr Trump welcomed Hamas’s “positive spirit” to the proposal, adding that there could be a ceasefire deal by next week.

Palestinians dispersing away from tear gas fired at an aid distribution site in Gaza. Pic: AP
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Palestinians dispersing away from tear gas fired at an aid distribution site in Gaza. Pic: AP

Lian Al-Za'anin, center, is comforted by relatives as she mourns the loss of her father, Rami Al-Za'anin, who was killed while heading to an aid distribution hub, at the morgue of the Shifa Hospital in Gaza City, on Thursday, July 3, 2025. (AP Photo/Jehad Alshrafi)
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A girl mourns the loss of her father, who was killed while heading to an aid distribution hub. Pic: AP/Jehad Alshrafi

Hamas also said it wants more aid to flow through the United Nations and other humanitarian agencies, which comes as the UN human rights officer said it recorded 613 Palestinians killed in Gaza within a month while trying to obtain aid.

Most of them were said to have been killed while trying to reach food distribution points by the controversial US- and Israeli-backed Gaza Humanitarian Foundation (GHF).

The spokeswoman for the UN human rights office, Ravina Shamdasani, said the agency was not able to attribute responsibility for the killings, but added that “it is clear that the Israeli military has shelled and shot at Palestinians trying to reach the distribution points” operated by GHF.

Read more:
The man in the room acting as backchannel for Hamas in negotiations with US
GHF reacts to claims US contractors fired at Palestinians
Deaths in Gaza rise significantly when GHF distributes aid

Palestinians carry aid packages near the GHF distribution centre in Khan Younis. Pic: AP/Abdel Kareem Hana
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Palestinians carry aid packages near the GHF distribution centre in Khan Younis. Pic: AP/Abdel Kareem Hana

Ms Shamdasani said that of the total tallied, 509 killings were “GHF-related”, meaning at or near its distribution sites.

The GHF accused the UN of taking its casualty figures “directly from the Hamas-controlled Gaza health ministry” and of trying “to falsely smear our effort”, which echoed statements to Sky News by the executive director of GHF, Johnnie Moore.

Mr Moore called the UN figures a “disinformation campaign” that is “meant to shut down our efforts” in the Gaza Strip.

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Gaza: The man in the room acting as backchannel for Hamas in negotiations with US

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Gaza: The man in the room acting as backchannel for Hamas in negotiations with US

Behind the efforts to secure the Gaza ceasefire and hostage release is the remarkable story of one man’s unlikely involvement.  

His name is Bishara Bahbah, he’s a Harvard-educated economics professor from Phoenix, Arizona.

In April, his phone rang. It was Hamas.

Since that phone call, Dr Bahbah has been living temporarily in Qatar where he is in direct contact with officials from Hamas. He has emerged as an important back-channel American negotiator. But how?

An inauguration party

I first met Dr Bahbah in January. It was the eve of President Trump’s inauguration and a group of Arab-Americans had thrown a party at a swanky restaurant in Washington DC’s Wharf district.

There was a sense of excitement. Arab-Americans were crediting themselves for having helped Trump over the line in the key swing state of Michigan.

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Bishara Bahbah,
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Dr Bahbah negotiating with Hamas for the release of Edan Alexander

Despite traditionally being aligned with the Democrats, Arab-Americans had abandoned Joe Biden in large numbers because of his handling of the Gaza war.

I’d reported from Michigan weeks earlier and been struck by the overwhelming support for Trump. The vibe essentially was ‘it can’t get any worse – we may as well give Trump a shot’.

Mingling among diplomats from Middle Eastern countries, wealthy business owners and even the president of FIFA, I was introduced to an unassuming man in his late 60s.

We got talking and shared stories of his birthplace and my adopted home for a few years – Jerusalem.

Bishara Bahbah
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Dr Bahbah and Trump

He told me that he still has the deed to his family’s 68 dunum (16 acre) Palestinian orchard.

With nostalgia, he explained how he still had his family’s UN food card which shows their allocated monthly rations from their time living in a refugee camp and in the Jerusalem’s old city.

Dr Bahnah left Jerusalem in 1976. He is now a US citizen but told me Jerusalem would always be home.

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Will Trump achieve a Gaza ceasefire?

He echoed the views I had heard in Michigan, where he had spent many months campaigning as the president of Arab-Americans for Trump.

He dismissed my scepticism that Trump would be any better than Biden for the Palestinians.

We exchanged numbers and agreed to meet for lunch a few weeks later.

A connection with Trump

Dr Bahbah invited two Arab-American friends to our lunch. Over burgers and coke, a block from the White House, we discussed their hopes for Gaza under Trump.

The three men repeated what I had heard on the campaign trail – that things couldn’t get any worse for the Palestinians than they were under Biden.

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Gaza deaths increase when aid sites open

Trump, they said, would use his pragmatism and transactional nature to create opportunities.

Dr Bahbah displayed to me his own initiative too. He revealed that he got a message to the Palestinian Authority President, Mahmoud Abbas, to suggest he ought to write a personal letter of congratulations to President Trump.

A letter from Ramallah was on the Oval Office desk on 6 November, a day after the election. It’s the sort of gesture Trump notices.

It was clear to me that the campaigning efforts and continued support of these three wealthy men had been recognised by the Trump administration.

They had become close to key figures in Trump’s team – connections that would, in time, pay off.

There were tensions along the way. When Trump announced he would “own Gaza”, Dr Bahbah was disillusioned.

And then came the AI video of Trump and Israeli Prime Minister Benjamin Netanyahu sunning themselves in a Gazan wonderland.

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President shares ‘Trump Gaza’ AI video

“It is provocative and unacceptable,” he told me just after the president posted the video in February.

Trump must have thought it was funny, so he posted it. He loves anything with his name on it.”

Then came the Trump plan to resettle Palestinians out of Gaza. To this, he released a public statement titled Urgent Press Release.

“Arab-Americans for Trump firmly rejects President Donald J Trump’s suggestion to remove – voluntarily or forcibly – Palestinians in Gaza to Egypt and Jordan,” he said.

Letter from Abbas to Trump
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Letter from Abbas to Trump. Pic: Bishara Bahbah

He then changed the name of his alliance, dropping Trump. It became Arab-Americans for Peace.

I wondered if the wheels were coming off this unlikely alliance.

Was he realising Trump couldn’t or wouldn’t solve the Palestinian issue? But Dr Bahbah maintained faith in the new president.

“I am worried, but at the same time, Trump might be testing the waters to determine what is acceptable…,” he told me in late February as the war dragged on.

“There is no alternative to the two-state solution.”

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He told me that he expected the president and his team to work on the rebuilding of Gaza and work to launch a process that would culminate in the establishment of a Palestinian state, side by side in peace with Israel.

It was, and remains, an expectation at odds with the Trump administration’s official policy.

The phone call

In late April, Dr Bahbah’s phone rang. The man at the other end of the line was Dr Ghazi Hamad, a senior member of Hamas.

Dr Bahbah and Dr Hamad had never met – they did not know each other.

But Hamas had identified Dr Bahbah as the Palestinian-American with the most influence in Trump’s administration.

Dr Hamad suggested that they could work together – to secure the release of all the hostages in return for a permanent ceasefire.

Hamas was already using the Qatari government as a conduit to the Americans but Dr Bahbah represented a second channel through which they hoped they could convince President Trump to increase pressure on Israel.

There is a thread of history which runs through this story. It was the widow of former Palestinian leader Yasser Arafat who passed Dr Bahbah’s number to Dr Hamad.

In the 1990s, Dr Bahbah was part of a Palestinian delegation to the multilateral peace talks.

He became close to Arafat but he had no experience of a negotiation as delicate and intractable as this.

The first step was to build trust. Dr Bahbah contacted Steve Witkoff, Trump’s Middle East envoy.

Witkoff and Bahbah had something in common – one a real-estate mogul, the other an academic, neither had any experience in diplomacy. It represented the perfect manifestation of Trump’s ‘outside the box’ methods.

Read more from Sky News:
Hamas gives ‘positive’ response to ceasefire proposal but asks for amendments

Why Netanyahu only wants a 60-day ceasefire
Iran: Still a chance for peace talks with US

But Witkoff was sceptical of Dr Bahbah’s proposal at first. Could he really have any success at securing agreement between Israel and Hamas? A gesture to build trust was necessary.

Bahbah claims he told his new Hamas contact that they needed to prove to the Trump administration that they were serious about negotiating.

Within weeks a remarkable moment more than convinced Dr Bahbah and Witkoff that this new Hamas back-channel could be vitally important.

On 12 May, after 584 days in Hamas captivity, Israeli-American Edan Alexander was released.

We were told at the time that his release was a result of a direct deal between Hamas and the US.

Israel was not involved and the deal was described by Hamas as a “good faith” gesture. Dr Bahbah sees it as his deal.

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Doctors on the frontline

Direct talks took place between Dr Bahbah and five Hamas officials in Doha who would then convey messages back to at least 17 other Hamas leadership figures in both Gaza and Cairo.

Dr Bahbah in turn conveyed Hamas messages back to Witkoff who was not directly involved in the Hamas talks.

A Qatari source told me that Dr Bahbah was “very involved” in the negotiations.

But publicly, the White House has sought to downplay his role, with an official telling Axios in May that “he was involved but tangentially”.

The Israeli government was unaware of his involvement until their own spies discovered the backchannel discussion about the release of Alexander.

Since that April phone call, Dr Bahbah has remained in the Qatari capital, with trips to Cairo, trying to help secure a final agreement.

He is taking no payment from anyone for his work.

As he told me when we first met back in January: “If I can do something to help to end this war and secure a future for the Palestinian people, I will.”

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Inside Iran’s notorious Evin Prison – as Tehran says damage shows Israel targeted civilians

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Inside Iran's notorious Evin Prison - as Tehran says damage shows Israel targeted civilians

It is one of the most notorious and secret places in Iran.

Somewhere foreign journalists are never allowed to visit or film. The prison where dissidents and critics of Iran’s government disappear – some never to be seen again.

But we went there today, invited by Iranian authorities eager to show the damage done there by Israel.

Evin Prison was hit by Israeli airstrikes the day before a ceasefire ended a 12-day war with Iran. The damage is much greater than thought at the time.

Evin Prison, Iran

We walked through what’s left of its gates, now a mass of rubble and twisted metal, among just a handful of foreign news media allowed in.

A few hundred yards in, we were shown a building Iranians say was the prison’s hospital.

Behind iron bars, every one of the building’s windows had been blown in. Medical equipment and hospital beds had been ripped apart and shredded.

What Iran says was the hospital at the Evin Prison
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Debris scattered across what Iran says was the prison hospital

It felt eerie being somewhere normally shut off to the outside world.

On the hill above us, untouched by the airstrikes, the buildings where inmates are incarcerated in reportedly horrific conditions, ominous watch towers silhouetted against the sky.

Evin felt rundown and neglected. There was something ineffably sad and oppressive about the atmosphere as we wandered through the compound.

The Iranians had their reasons to bring us here. The authorities say at least 71 people were killed in the air strikes, some of them inmates, but also visiting family members.

The visitor centre at Evin Prison after Israeli attacks
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Authorities say this building was the visitor centre


Iran says this is evidence that Israel was not just targeting military or nuclear sites but civilian locations too.

But the press visit highlighted the prison’s notoriety too.

Iran’s critics and human rights groups say Evin is synonymous with the brutal oppression of political prisoners and opponents, and its practice of hostage diplomacy too.

British dual nationals, including Nazanin Zaghari-Ratcliffe were held here for years before being released in 2022 in exchange for concessions from the UK.

Read more:
Iran: Still a chance for peace talks with US
Why Netanyahu wants a 60-day ceasefire – analysis

The main complex holding prisoners sits atop a hill
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Inmates are held in building on a hill above, which has been untouched by airstrikes

Interviewed about the Israeli airstrikes at the time, Ms Zaghari-Ratcliffe showed only characteristic empathy with her former fellow inmates. Trapped in their cells, she said they must have been terrified.

The Israelis have not fully explained why they put Evin on their target list, but on the same day, the Israeli military said it was “attacking regime targets and government repression bodies in the heart of Tehran”.

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The locus of their strikes were the prison’s two entrances. If they were trying to enable a jailbreak, they failed. No one is reported to have escaped, several inmates are thought to have died.

The breaches the Israeli missiles made in the jail’s perimeter are being closed again quickly. We filmed as a team of masons worked to shut off the outside world again, brick by brick.

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