There are about 250 million feature phone users in India, and many of them still use 2G phones and only for voice calls, according to the International Data Corporation
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The world may be moving on to super-fast internet speeds on 5G or even 6G, but masses in rural India are still stuck in the 2G era.
All that could change with a new $12 phone from Reliance Jio this week.
The telecommunications arm of Indian conglomerate Reliance Industries, has opened the door for more people to gain access to the internet through the launch of its new internet-enabled phone with a 4G mobile network. Feature phones are essentially non-smartphones that have a push-button keypad and a small non-touch display.
Reliance Jio’s new feature phone aims to reduce the mobile connectivity gap between rural and urban India by giving non-smartphone users a cheaper alternative to switch from 2G to 4G mobile networks.
“There are still 250 million mobile phone users in India who remain trapped in the 2G era, unable to tap into basic features of the internet at a time when the world stands at the cusp of a 5G revolution,” Reliance Jio’s Chairman Akash Ambani said in a press release.
5G refers to the next-generation mobile networks that offer data at very high speeds, and are needed to support advanced technologies like driverless cars and virtual reality.
The new phone, named Jio Bharat, serves as an entry-level phone for first time internet users that would just rely on the basic functions without being convoluted by the endless number of applications that can be found on a smartphone, Varun Mishra, senior analyst at Counterpoint Research, said.
India is already the world’s second-largest smartphone market and is likely to add 300 million new internet users, making it the fastest country to provide internet services to those who remain unconnected, Mishra said.
“With a familiar form factor and internet connectivity, this device can help users experience key services like digital payments, content, and more for the first time through Jio’s ecosystem,” Mishra told CNBC. “However, screen size can limit the experience a bit, but still good for first-time internet users.”
Customer retention
Jio has an upper hand against its competitors in the telco service space, such as Vodafone Idea — a partnership between Aditya Birla Group and Vodafone Group — as well as Bhati Airtelas and BSNL.
Apart from selling the phone at an extremely low price point, monthly plans from Jio are also very affordable — and the other telco companies could even start losing customers, Mishra highlighted.
Reliance Jio claims that their monthly plans are 30% cheaper than other telcos, and offer customers seven times more data.
Paying $1.50 will get users unlimited voice calls and 14 gigabytes of data, compared to almost $3 for other voice calls and just 2 gigabytes of data from other operators, Reliance Jio’s press statement claimed.
This is Jio’s tactic to attract more feature phone users to sign a plan with them even though they only offer 4G and 5G mobile network services, according to Navkendar Singh of the International Data Corporation (IDC).
Reliance Jio has rolled out 5G services in 406 cities in India.
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There are about 250 million feature phone users in India, and many of them still use 2G phones and only for voice calls, according to Mishra.
Reliance Jio attracts these consumers and take them away from “legacy operators” by offering more “palatable” price plans, Singh told CNBC in a phone interview.
“From what we understand, the main objective for Jio is to get more customers on the Jio platform and the Jio network, and they can then start cross-selling the services,” he said, explaining that customers can also tap on Jio’s payment and streaming services.
Additionally, Singh highlighted that Reliance Jio hopes first-time internet users who purchase the Jio Bharat will eventually upgrade to more advanced phones down the road.
“Right now, Jio gets revenue of about $1.50 to $2 a month, and when customers subsequently upgrade their phones in three or four years time, they would choose more advanced feature phones or low cost smartphones at some point in time,” he added.
Price war with other telcos?
Analysts who spoke to CNBC also agree that despite Jio’s cost-friendly plans, other telco companies are unlikely to significantly drop their prices.
“There’s been an ongoing tussle between Jio and other telcos in India,” said Nikhil Batra, research director of IDC.
“Lowering prices across the board will not be a viable option, but it will be a challenge for [other telcos] to create new customer experiences and product bundles to increase customer stickiness,” Batra said.
According to data from Macquarie Research, Jio currently has the biggest subscriber market share in Delhi (34%), Mumbai (35%), and Kolkata (42%), compared to Vodafone Idea,Bharti Airtel and BSNL.
However, other telcos could still benefit from those in India who continue to choose phones that do not let them surf the internet.
Macquarie data also showed that in rural areas such as Bihar, Jammu and Kashmir, and Himachal Pradesh, Bharti Airtel holds a larger market share than Jio.
India’s 5G rollout
India has the world’s second largest telecom industry with a subscriber base of 1.17 billion people as of September 2022, data from IDC showed. The growth trajectory of the sector is just going to get higher from here, the market intelligence firm said.
“The industry’s growth over the past few years has been primarily driven by lower tariffs, availability of affordable smartphones, launch of telecom services by Reliance Jio, expansion of 4G coverage, and higher data consumption by subscribers,” Batra said.
More consumers are also expected to purchase smartphones that have a 5G mobile network.
About 52 million 5G-enabled phones were purchased in 2022, an increase from 26 million the previous year, IDC data showed.
“India’s 5G rollout has been much quicker and smoother and is well on course to reach pan-India by Jio by the end of the year. Jio and Airtel already have 5G services, and Vodafone Idea and BSNL are expected to join in rolling out 5G by 2024,” Counterpoint Research’s Mishra said.
Men talk on their mobile phones in front of an iphone 14 advertisement, in Kolkata on September 27, 2022.
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Counterpoint Research estimates there are nearly 85 million users of 5G capable smartphones in India, and 5G handsets had captured 32% of market share in 2022. Over 50% of smartphones shipped in April 2023 had 5G capabilities as well.
However, this is largely supply driven, Batra said. That’s because “brands are able to bring in more 5G devices due to the better supplies achieved by 5G roll out and demand for 5G phones in other countries such as China and Korea.”
“Consumers in India have not really demanded a 5G device until now, their purchases being driven by the availability as almost all smartphone models are priced around $300 and are 5G capable,” he added.
Despite regulation and telecom infrastructure challenges, “India will be a major market for 5G by 2026 and will dominate the 5G net additions just as China starts to mature and decelerate,” Batra said.
Technology is playing a much bigger role these days and “we can expect India to further accelerate and set an example,” he said citing the example of banking and Unified Payments Interface as an example.
“India leapfrogged the majority of developed nations in making digital payments convenient, accessible, and widely accepted, irrespective of merchant sizes,” he added.
The U.S. has banned the export of Nvidia’s Blackwell chips, which are considered the company’s most advanced offerings, to China in an effort to stay ahead in the AI race.
DeepSeek is reportedly using chips that were snuck into the country without authorization, according to The Information.
“We haven’t seen any substantiation or received tips of ‘phantom datacenters’ constructed to deceive us and our OEM partners, then deconstructed, smuggled, and reconstructed somewhere else,” a Nvidia spokesperson said in a statement. “While such smuggling seems farfetched, we pursue any tip we receive.”
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Nvidia has been one of the biggest winners of the AI boom so far because it develops the graphics processing units (GPUs) that are key for training models and running large workloads.
Since the hardware is so crucial for advancing AI technology, Nvidia’s relationship with China has become a political flashpoint among U.S. lawmakers.
President Donald Trump on Monday said Nvidia can ship its H200 chips to “approved customers” in China and elsewhere on the condition that the U.S. will get 25% of those sales.
The announcement was met with pushback from some Republicans.
DeepSeek spooked the U.S. tech sector in January when it released a reasoning model, called R1, that rocketed to the top of app stores and industry leaderboards. R1 was also created at a fraction of the cost of other models in the U.S., according to some analyst estimates.
In August, DeepSeek hinted that China will soon have its own “next generation” chips to support its AI models.
The Starcloud-1 satellite is launched into space from a SpaceX rocket on November 2, 2025.
Courtesy: SpaceX | Starcloud
Nvidia-backed startup Starcloud trained an artificial intelligence model from space for the first time, signaling a new era for orbital data centers that could alleviate Earth’s escalating digital infrastructure crisis.
Last month, the Washington-based company launched a satellite with an Nvidia H100 graphics processing unit, sending a chip into outer space that’s 100 times more powerful than any GPU compute that has been in space before. Now, the company’s Starcloud-1 satellite is running and querying responses from Gemma, an open large language model from Google, in orbit, marking the first time in history that an LLM has been has run on a high-powered Nvidia GPU in outer space, CNBC has learned.
“Greetings, Earthlings! Or, as I prefer to think of you — a fascinating collection of blue and green,” reads a message from the recently launched satellite. “Let’s see what wonders this view of your world holds. I’m Gemma, and I’m here to observe, analyze, and perhaps, occasionally offer a slightly unsettlingly insightful commentary. Let’s begin!” the model wrote.
Starcloud’s output Gemma in space. Gemma is a family of open models built from the same technology used to create Google’s Gemini AI models.
Starcloud
Starcloud wants to show outer space can be a hospitable environment for data centers, particularly as Earth-based facilities strain power grids, consume billions of gallons of water annually and produce hefty greenhouse gas emissions. The electricity consumption of data centers is projected to more than double by 2030, according to data from the International Energy Agency.
Starcloud CEO Philip Johnston told CNBC that the company’s orbital data centers will have 10 times lower energy costs than terrestrial data centers.
“Anything you can do in a terrestrial data center, I’m expecting to be able to be done in space. And the reason we would do it is purely because of the constraints we’re facing on energy terrestrially,” Johnston said in an interview.
Johnston, who co-founded the startup in 2024, said Starcloud-1’s operation of Gemma is proof that space-based data centers can exist and operate a variety of AI models in the future, particularly those that require large compute clusters.
“This very powerful, very parameter dense model is living on our satellite,” Johnston said. “We can query, it and it will respond in the same way that when you query a chat from a database on Earth, it will give you a very sophisticated response. We can do that with our satellite.”
In a statement to CNBC, Google DeepMind product director Tris Warkentin said that “seeing Gemma run in the harsh environment of space is a testament to the flexibility and robustness of open models.”
In addition to Gemma, Starcloud was able to train NanoGPT, an LLM created by OpenAI founding member Andrej Karpathy, on the H100 chip using the complete works of Shakespeare. This led the model to speak in Shakespearean English.
Starcloud — a member of the Nvidia Inception program and graduate from Y Combinator and the Google for Startups Cloud AI Accelerator — plans to build a 5-gigawatt orbital data center with solar and cooling panels that measure roughly 4 kilometers in both width and height. A compute cluster of that gigawatt size would produce more power than the largest power plant in the U.S. and would be substantially smaller and cheaper than a terrestrial solar farm of the same capacity, according to Starcloud’s white paper.
These data centers in space would capture constant solar energy to power next-generation AI models, unhindered by the Earth’s day and night cycles and weather changes. Starcloud’s satellites should have a five-year lifespan given the expected lifetime of the Nvidia chips on its architecture, Johnston said.
Orbital data centers would have real-world commercial and military use cases. Already, Starcloud’s systems can enable real-time intelligence and, for example, spot the thermal signature of a wildfire the moment it ignites and immediately alert first responders, Johnston said.
“We’ve linked in the telemetry of the satellite, so we linked in the vital signs that it’s drawing from the sensors — things like altitude, orientation, location, speed,” Johnston said. “You can ask it, ‘Where are you now?’ and it will say ‘I’m above Africa and in 20 minutes, I’ll be above the Middle East.’ And you could also say, ‘What does it feel like to be a satellite? And it will say, ‘It’s kind of a bit weird’ … It’ll give you an interesting answer that you could only have with a very high-powered model.”
Starcloud is working on customer workloads by running inference on satellite imagery from observation company Capella Space, which could help spot lifeboats from capsized vessels at sea and forest fires in a certain location. The company will include several Nvidia H100 chips and integrate Nvidia’s Blackwell platform onto its next satellite launch in October 2026 to offer greater AI performance. The satellite launching next year will feature a module running a cloud platform from cloud infrastructure startup Crusoe, allowing customers to deploy and operate AI workloads from space.
“Running advanced AI from space solves the critical bottlenecks facing data centers on Earth,” Johnston told CNBC.
“Orbital compute offers a way forward that respects both technological ambition and environmental responsibility. When Starcloud-1 looked down, it saw a world of blue and green. Our responsibility is to keep it that way,” he added.
The risks
Risks in operating orbital data centers remain, however. Analysts from Morgan Stanley have noted that orbital data centers could face hurdles such as harsh radiation, difficulty of in-orbit maintenance, debris hazards and regulatory issues tied to data governance and space traffic.
Still, tech giants are pursuing orbital data centers given the prospect of nearly limitless solar energy and greater, gigawatt-sized operations in space.
Along with Starcloud and Nvidia’s efforts, several companies have announced space-based data center missions. On Nov. 4, Google unveiled a “moonshot” initiative titled Project Suncatcher, which aims to put solar-powered satellites into space with Google’s tensor processing units. Privately-owned Lonestar Data Holdings is working to put the first-ever commercial lunar data center on the moon’s surface.
Referring to Starcloud’s launch in early November, Nvidia senior director of AI infrastructure Dion Harris said: “From one small data center, we’ve taken a giant leap toward a future where orbital computing harnesses the infinite power of the sun.”
Investors are betting there’s room for another startup using artificial intelligence to help software engineers write code faster. The difference with Kilo Code is it counts former GitLab CEO Sid Sijbrandij among its founders.
On Wednesday, Kilo Code announced $8 million in seed funding, with backing from Breakers, Cota Capital, General Catalyst, Quiet Capital and Tokyo Black.
Sijbrandij is a self-taught developer who helped popularize GitLab’s tools for source code collaboration, deployment and testing. GitLab went public in 2021 and is valued at more than $6 billion. Sijbrandij stepped down as CEO last year to focus on cancer treatment but continued as board chair.
Since then, the technology industry has become obsessed with having large language models write and update software, a practice commonly known in Silicon Valley as vibe coding.
OpenAI co-founder Andrej Karpathy is credited with coining the term in February. OpenAI looked at buying AI coding startup Windsurf for around $3 billion, but scrapped the plan before Google hired senior Windsurf employees in a $2.4 billion transaction in July. Rival Cursor announced a $2.3 billion funding round in November at a $29.3 billion valuation.
Sijbrandij witnessed the action and became fascinated by what AI could do for software development. In September, an acquaintance introduced him to Scott Breitenother, who started and later sold consultancy Brooklyn Data.
“I thought we were just kind of having a meet and greet, and then 25 minutes in, Sid’s like, ‘Hey, can you start next week?'” Breitenother said.
Sijbrandij contributed early capital for the startup, which now employs about 34 people across continents. Breitenother is in charge, but he talks with Sijbrandij many times a day.
Kilo Code’s software plugs in to coding applications such as Cursor and Microsoft’s Visual Studio Code. It’s the most widely used service for startup OpenRouter’s application programming interface that gives developers access to a variety of AI models, including Grok Code Fast 1 from Elon Musk’s xAI. Kilo Code has processed more than 3 trillion tokens in the past month, according to OpenRouter. A single token represents about three-quarters of a word.
Daniël Langezaal, a software engineer at Dutch e-commerce startup Plug&Pay, said he has used Kilo Code for months after trying products from Anthropic, Cursor and Microsoft, among others. He said he appreciates Kilo Code’s support for both premium and affordable models, and he likes that people publicly contribute to the Kilo Code extension under an open-source license.
Langezaal has spread the word. About 80% of Plug&Pay’s developers now use Kilo Code, he said. It helped save time for one teammate who recently assembled a complex SQL query.
“With Kilo, it took him a day,” Langezaal said. “If he didn’t have access to Kilo, it would have taken him a few days to implement.”
GitLab, which has been testing a platform for AI agents to perform tasks, is paying attention, and was interested in what Kilo was building.
“I talked to the board,” Sijbrandij said. “We ended up deciding to do it outside of GitLab.”
GitLab included reference to Kilo in a filing last month. The company said that it paid Kilo $1,000 in exchange for a right of first refusal for 10 business days should the startup receive an acquisition proposal before August 2026.
The market is rapidly evolving. Design software company Figma and a slew of startups now offer vibe coding options for less technical people. It’s a category Kilo Code won’t be ignoring for much longer.
“We also want to be the place for people just getting started with code,” Sijbrandij said. “We are working on an app builder that’s more like the Lovable or Bolt experience,” he said, referring to two popular startups.