A hot start, two humbling losses and a fistful of receipts: Inside Deion Sanders’ first month of games at Colorado
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Kyle Bonagura
CloseKyle Bonagura
ESPN Staff Writer
- Covers the Pac-12.
- Joined ESPN in 2014.
- Attended Washington State University.
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Adam Rittenberg
CloseAdam Rittenberg
ESPN Senior Writer
- College football reporter.
- Joined ESPN.com in 2008.
- Graduate of Northwestern University.
Oct 3, 2023, 07:00 AM ET
BOULDER, Colo. — About 90 minutes before Saturday’s kickoff, Colorado assistant coach Tim Brewster took a lap around Folsom Field, stopping near where USC quarterback Caleb Williams was going through his pregame routine.
Williams, the 2022 Heisman Trophy winner and the projected No. 1 pick in the 2024 NFL draft, had the standard set of TV cameras and smartphones pointed toward him as he head-bobbed to music. But it hardly compared to the paparazzi-like throng parked in front of Colorado’s tunnel in the northeast corner of the stadium.
First came the visiting athletes: C.C. Sabathia, Paul Pierce, Kevin Garnett, DeAndre Jordan and Desean Jackson, then others who are frequently hanging with coach Deion Sanders and the Buffaloes, such as Terrell Owens and Warren Sapp. Then came the rappers: DaBaby, who high-stepped when he and Sanders led the team on the field, along with Tobe Nwigwe and Lecrae. Jay-Z and LeBron James had been rumored to be attending but didn’t end up making it.
The last and most anticipated entrance came from Sanders, surrounded by security. He has grabbed attention unlike any first-year coach in FBS history. And like he did as a Pro Football Hall of Fame cornerback, Sanders never let the spotlight get away during an incredible first month.
“It’s become way bigger than college football,” said Brewster, who joined Sanders’ staff at Jackson State before coming to Colorado. “Every game is an event.”
Sanders has been a magnet for attention from the moment Colorado hired him in December. The Buffaloes became the story of the offseason with their bold roster overhaul. But when the games began, Colorado and Sanders would be competing for attention with bigger brand names, future Hall of Fame coaches and more recognizable star players, like Williams. A challenging schedule and low win projections seemed likely to nudge Colorado to the side.
Instead, Sanders and the Buffaloes captured eyes and ears in the first month of the season. Colorado drew sellout crowds and set ratings records, while bringing national pregame shows and major celebrities to campus for all three home contests. They kept receipts and built believers. They popularized slogans — perhaps the most appropriate after such a visible month was, “Ain’t hard to find” — and even gestures like the watch flex.
A team that went 1-11 in 2022 won its first three games and finished September at 3-2, scoring more touchdowns on offense (22) than it did all of the previous season (21). Colorado put two stars on the national radar in cornerback-wide receiver Travis Hunter and quarterback Shedeur Sanders, Deion’s son, who elbowed his way into a crowded group of elite Pac-12 QBs.
“We’re excited, truly, with the attention that’s warranted to this wonderful, beautiful university,” Deion Sanders said after Saturday’s 48-41 loss to USC, a game in which Colorado trailed 34-7 before outplaying the Trojans down the stretch. “I’m excited and elated to be the coach here. I’m excited to really talk about the wonderful attributes that we possess.
“I am happy and thankful that we’re a voice of hope, of just desire and want. That’s the thing that’s touching souls around the country.”
He then pivoted to a refrain repeated often, that many are rooting against him and his team because they’ve been so unconventional and brash. Sanders and the Buffaloes might be polarizing, but everyone paid attention to them in September — and likely won’t be looking away any time soon.
BY HIRING SANDERS, Colorado athletic director Rick George ensured the Buffaloes would be relevant in college football.
“I don’t think there’s anybody that could have created the buzz that he’s created,” George told ESPN in February. “He’s got such a following on all the social media spots. He’s very visible, and he’s very authentic and he’s confident in where he can bring this program.”
But Colorado has done more than that and has infiltrated the consciousness of the greater American cultural landscape.
The September schedule was scripted for the spotlight. Colorado opened against TCU, the runner-up in last season’s College Football Playoff, before making its home debut under Sanders against longtime rival Nebraska. The month wrapped up with Pac-12 title contenders Oregon and USC. But notable opponents would only help the Buffaloes if they delivered the goods.
It would have been easy to look at the schedule and forecast a 1-4 start (with a win against Colorado State). Many people did, and the poor projections didn’t go unnoticed within the Colorado facility.
After upsetting TCU 45-42, Sanders asked a reporter, “Do you believe now?”
“I keep the receipts,” he added.
That became clear again the following week, after Colorado’s 36-14 win against Nebraska, as Shedeur Sanders referred to an offseason comment Nebraska coach Matt Rhule made about not having cameras follow him around — a purported swipe at Deion.
“The coach said a lot of things about my pops, about the program, but now that he wants to act nice — I don’t respect that because you’re hating on another man, you shouldn’t do that,” Shedeur Sanders said. “It was just, all respect was gone for them and their program. I like playing against their DC, I like playing against them, but the respect level, it ain’t there ’cause you disrespected us first.”
The Rocky Mountain Showdown against Colorado State in Week 3 seemed to be the least exciting matchup for Colorado, but it would generate the most buzz and fallout. The fuse was lit in the oddest of places, during Colorado State coach Jay Norvell’s weekly radio show, in which he said he made sure to remove his hat and sunglasses before meeting with the ESPN broadcast crew. His mother had taught him that.
“I don’t care if they hear it in Boulder,” Norvell said.
It got back to Sanders within hours, and he responded, in part, by distributing Prime 21 sunglasses from Blenders to his entire team, then to the hosts from ESPN’s “First Take” and “The Pat McAfee Show,” who did shows from campus the day before the game. As Sanders said of Norvell’s comments, “My kids are now on a 10.”
On Saturday, both ESPN’s “College GameDay” and Fox’s “Big Noon Kickoff” were on hand, as Dwayne “The Rock” Johnson, Lil Wayne and others descended on Boulder.
Although Colorado came in as a 23.5-point favorite, Colorado State controlled much of the game. Late in the first quarter, Rams safety Henry Blackburn delivered a late hit along the sideline to Hunter, drawing a 15-yard penalty. Hunter stayed in the game but would later be taken to a hospital and treated for a lacerated liver; he has since missed two games. Blackburn and his family immediately began receiving threats, including some death threats. (Deion Sanders condemned the threats days later.)
Colorado trailed 28-17 in the fourth quarter but rallied behind Shedeur Sanders to force overtime and won 43-35 in the second extra session. The game kicked off at 10:21 p.m. ET and ended at 2:25 a.m. ET Sunday, but it still drew 9.3 million viewers, becoming the most-watched late-night college football game ever on ESPN, the network’s fifth-most-watched regular-season game ever for any time slot and the most streamed game of all time.
Sanders read all the ratings at a news conference three days after the game, adding, “This is incredible. Our kids are getting eyeballs.”
That’s true across all demographics, but the Buffs have generated a much more diverse group of viewers than what is usually seen in college football. Black viewers constituted 23% of ABC’s audience for Colorado’s game against Oregon on Sept. 23, which is about 7 percentage points higher than college football games broadcast by ABC last season, according to ESPN Research.
The increased visibility has caught the attention of opposing teams and coaches.
With Oregon leading Colorado 35-0 at halftime, Ducks coach Dan Lanning told the ABC broadcast: “I hope all of those people that have been watching every week are watching this week.”
They were. The game peaked at 12.6 million viewers in what was the most-watched college football game of the season.
Lanning’s halftime comment came shortly after his pregame speech was shown to viewers, during which Lanning took aim at the Colorado hype machine: “The Cinderella story is over, man. They’re fighting for clicks; we’re fighting for wins. There’s a difference. This game ain’t gonna be played in Hollywood; it’s gonna be played on grass.”
Oregon head coach Dan Lanning didn’t hold back in his pregame speech against Colorado ?
“They’re fighting for clicks, we’re fighting for wins.” pic.twitter.com/imo4OHA4fA
— ESPN (@espn) September 23, 2023
There was only so much Sanders could say after a 42-6 loss, but rest assured, Lanning’s name was added to Sander’s figurative list.
“I don’t say something just to say stuff for a click, despite what some people might say,” Sanders said. “Yeah, I keep receipts.”
Colorado exists in a different universe than it has in recent years.
When the Buffaloes played No. 8 USC last year — the same ranking USC held on Saturday — only 528,000 viewers tuned in, according to data from sportsmediawatch.com. The number compared to what Ball State and Toledo drew a few days earlier, despite the Trojans featuring the Heisman front-runner in Williams. This season’s game had 7.24 million viewers.
On Saturday, roughly 30,000 people watched the postgame news conference live on YouTube after Colorado lost to USC, and over 170,000 had watched by Monday morning. (The Fox TV ratings for the game have yet to be published.)
There are no signs interest is slowing down.
FIRST GAMES UNDER new coaching staffs are always difficult to forecast, but Colorado’s debut under Sanders at TCU truly felt like mystery theater.
How would Hunter and Shedeur Sanders adjust to the FBS level? Could Colorado overcome a lack of depth along the line of scrimmage? Would a team that largely came together after spring practice actually click right away?
Colorado provided immediate clues of its improvement, marching 73 yards on its first drive for a touchdown and leading 17-14 at halftime. Even more impressive, the Buffs rallied from three deficits against a TCU team that had made its living in second halves in 2022, scoring touchdowns on their final three drives before running out the clock. Sanders finished with 510 passing yards, a team record in his Colorado debut. Hunter had 11 receptions for 119 yards and recorded an interception near the goal line, logging a preposterous 129 snaps. Deion Sanders spent the postgame calling out Colorado’s critics — “For real? Shedeur Sanders? From an HBCU? The one that played at Jackson last year?” he mockingly asked while discussing his son — but both Shedeur and Hunter seemed utterly unsurprised by their immediate success.
“It’s the same recipe, the same preparation, same things we’re doing over and over,” Shedeur Sanders said. “It’s just magnified and y’all are able to see us, more cameras and stuff. The only difference is the media, and everybody is driving the headlines.”
At a certain point, it will no longer make sense to compare the 2023 Buffaloes with the version that won just one game a year ago because the carryover is so limited. Colorado is not an example of a team improving year over year but an exercise in how to reset a roster — 53 incoming transfers and 86 new players overall — in an era that essentially functions with free agency.
However, Colorado’s strategy has stood out from others, most easily illustrated by the 3-2 record. This team isn’t ready to compete for a conference title, but a bowl trip is well within reach.
“One thing I can say honestly and candidly: You better get me right now,” Sanders said after the loss to Oregon. “This is the worst we’re gonna be. You better get me right now.”
Even though, right now, the Buffs aren’t an easy out. They were never in a position to beat USC on Saturday, but their second-half comeback to make the final score respectable was an encouraging sign of resiliency. Statistically, the progress is remarkable. Dating back 20 seasons, Colorado has never averaged more points per game in a season than it has to this point (34.2).
Six players last year combined to throw for a total of 2,075 yards. Sanders, who has 1,781 passing yards, will likely cruise past that figure by the halfway point of the regular season this week at Arizona State. His three games with 350-plus passing yards already rank second most in a season by a Colorado quarterback, behind Koy Detmer’s five in 1996, per ESPN Stats & Information research. Even the defense, which ranks last in the Pac-12 in scoring at 36.2 points per game, is allowing roughly eight fewer points per game as compared to last year.
In every meaningful measure, the Buffaloes are significantly better, and all of this has come despite having Hunter, the team’s best all-around player, unavailable for the past two tilts.
Hunter’s ironman excellence in the first two games made him a must-watch for sports fans around the country, even those who had done similar feats. Former Ohio State wide receiver and cornerback Chris Gamble — one of the most impactful true two-way players in college football, who helped the Buckeyes to the 2002 national championship — said he has “never seen a guy that played both ways at a high level like that.”
“It’s tough, but he’s built for it,” said Gamble, who had 31 receptions, 35 punt returns, 11 kickoff returns, four interceptions and one pick-six, 24 tackles and six pass breakups for the Buckeyes in 2002. “Then he’s got Coach Prime too, so he knows what he’s doing. He’s got the right coaching staff. Every week, I’m going to follow them like it’s my team. “I’m going to root for [Hunter] and Coach Prime and Colorado, to see what he’s going to do with that program.”
WHAT COMES NEXT will truly show Sanders’ ability to hold the nation’s attention.
The Buffaloes are 0-2 in Pac-12 play and might not face a ranked opponent until No. 15 Oregon State visits Folsom Field on Nov. 4. Just as games against Oregon and USC promised to be measuring sticks, the next two — Arizona State (road) and Stanford (home) — will do the same on the opposite side of the spectrum. ASU and Stanford are, without question, the two worst teams in the Pac-12 to this point, so anything other than a pair of wins could do more damage to Colorado’s profile than even the humiliating loss at Oregon.
Colorado is a better-looking product under Deion Sanders, but some warts remain. Only Old Dominion has allowed more sacks than Colorado’s 26, and the importance of keeping Shedeur Sanders upright and healthy is paramount. The Buffaloes have been outscored 90-28 in the first halves of their past three games. Shedeur Sanders said the second half against USC was the first time the offense truly clicked since playing TCU. There have been breakdowns on defense, and special teams are often “not special,” Deion Sanders has noted.
“We’re yet to have an identity,” Deion Sanders said. “I challenged them all week on: ‘What’s our identity?’ I don’t know who we are. From week to week, I don’t know what we’re going to do. From practice to practice I do, but we’ve got to translate that into the games. So we’re still searching.”
Hunter’s forthcoming return, possibly as early as this week, will help Colorado’s October relevancy. At a time when athletic limitations are being stretched by baseball’s two-way player Shohei Ohtani, Hunter’s usage and effectiveness adds a layer of intrigue to the Colorado story, especially since he plays for Deion Sanders, the only man ever to play in both the Super Bowl and the World Series.
Other than his coach, Hunter might be Colorado’s biggest on-campus celebrity. Before the USC game, Hunter weaved through the celebrities wearing a hoodie with “I’M HIM” on each side and took pictures with fans gathered near the Buffaloes bench. Although Deion Sanders has tempered some praise for Shedeur — wanting to speak strictly as a coach, not a dad — he has gushed about Hunter, saying the sophomore has a future “brighter than mine ever will be and ever was.”
Colorado’s future overall has brightened under Deion Sanders. The Buffaloes likely won’t contend for a title in the Pac-12, the nation’s best and deepest league this season. But the team’s rapid improvement under a staff that will be going through its first full recruiting cycle and has already generated vast visibility suggests the climb will continue. Long after the USC game, recruits in Colorado uniforms gathered for a photo shoot at midfield as music blared throughout the stadium. The future at Colorado had arrived.
“If you can’t see what’s coming with CU football, you’ve lost your mind,” Sanders said. “You’re just a flat-out hater if you can’t see what’s going on and what’s going to transpire over the next several months.”
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Source: Jays, Santander reach 5-yr., $90M+ deal
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January 20, 2025By
adminThe Toronto Blue Jays and free agent outfielder Anthony Santander have agreed to a five-year deal that is worth more than $90 million, sources told ESPN’s Jeff Passan on Monday.
The switch-hitting Santander, 30, hit .235 for the Baltimore Orioles in 2024 but set career-highs with 44 home runs, 102 RBIs and 91 runs scored.
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MLB Network first reported Santander had reached an agreement with the Blue Jays.
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CFP National Championship: Why everyone at Notre Dame bought into Marcus Freeman
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January 20, 2025By
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Paolo Uggetti, ESPNJan 19, 2025, 06:00 PM ET
ATLANTA — Rocco Spindler still remembers the feeling that permeated the air in South Bend, Indiana, during late November in 2021.
The Notre Dame offensive lineman — then a freshman — and his teammates had just finished an 11-1 season only to be hit with the news that their head coach, Brian Kelly, was leaving for LSU while they still had an outside shot at making the College Football Playoff.
“There was a lot of uncertainty that whole week,” Spindler said. “We didn’t know who else was leaving, who else was staying.”
As November turned into December, Spindler and the rest of the team found themselves grasping for any semblance of familiarity or comfort. In Marcus Freeman, they found it.
“He was the one guy we all gravitated toward,” Spindler said of the Irish’s then-first-year defensive coordinator.
Naturally, the players who had seen what Freeman could do, who had been coached by him and felt his impact on their game, viewed the idea of Freeman succeeding Kelly as a no-brainer and campaigned for it.
“It was hectic,” said defensive lineman Howard Cross III. “But immediately everybody was like, ‘Why doesn’t Coach Freeman just be the head coach?’ Everybody agreed.”
“Seeing his ability to lead and how he handles certain situations was all we needed,” said defensive lineman Rylie Mills. “I think we all kind of knew what he was capable of.”
The players’ preference was no secret. Spindler remembers upperclassmen who would not be there the following season expressing their desire for Freeman to take over. It didn’t take long for them to get their wish.
a player’s coach@Marcus_Freeman1 | #GoIrish pic.twitter.com/pf9E1OygA8
— Notre Dame Football (@NDFootball) December 3, 2021
The video of the team’s reaction to Freeman’s hiring immediately became a touchpoint for the program’s decision. It wasn’t about hiring anyone connected to Notre Dame. As the caption “player’s coach” alongside the footage of Freeman being mobbed by his players showed, the decision had the potential to start a new era for the program.
“It was absolutely risky to hire somebody at a place like Notre Dame who doesn’t have a track record as a head coach, but he won the job,” former Notre Dame athletic director Jack Swarbrick, who hired Freeman, told ESPN. “We had plenty of really attractive candidates, but based on my experience with him, based on what the players told me, and based on a really excellent interview, he distinguished himself.”
In the three years since that moment, Freeman has built on that foundation, showing himself not only to be the right person for the job, but also being able to channel his approach into leading Notre Dame here, one game away from its first national championship since 1988.
“We were so excited [in 2021], but it was trust beyond knowing,” Mills said. “Now, he’s taken it to a whole other level.”
Here is a glimpse into some of the moments that make Freeman, the coach.
‘He would be the guy to always bring the juice’
Freeman’s first shot at a Division I coordinator job came at Cincinnati, where then-head coach Luke Fickell hired Freeman to be his defensive coordinator. Freeman was only 30 years old, but it didn’t take long for him to find his footing with a group that had won just four games the year prior.
“He came in and immediately made a first impression on us,” said former Cincinnati defensive lineman Kimoni Fitz. “We were trying to find ourselves and restart the culture with the new staff, and he made it easy.”
It helped that the results materialized quickly. Freeman’s defense led the AAC in rushing defense, scoring defense and total defense, and it ranked among the top 15 in FBS in all three categories.
According to Fitz, as the defense improved over the season, Freeman would get with the Bearcats’ video team and cut up a highlight reel of their best plays from the previous game and show it to the defense as a way of motivation.
“We would already envision ourselves making the plays,” Fitz said.
Then, as Miami’s turnover belt became an object of fascination in the sport, Freeman instituted the “turnover dunk,” where players who created the turnover would dunk the ball on a small rim.
Cincinnati Turnover Dunk pic.twitter.com/Is4rhN8Brq
— NCAAF Nation (@NCAAFNation247) September 26, 2020
“He was such a high-energy guy,” Fitz said. “If we came to practice without any juice that day, he would be the guy to always bring the juice, and we would live off that and play off that.”
Freeman was also able to draw from his playing experience — Freeman had been a linebacker drafted by the Chicago Bears in the fifth round in 2009 — to get the most out of his players, a trait that kept resurfacing as Freeman was rising.
“He wasn’t ever too big for anybody,” Fitz said. “Because he was a former player, he knew what it takes and he knew what we actually went through every day and respected that. You wanted to play hard for him.”
‘The head coach is telling me he believes in me’
Irish running back Jadarian Price won’t soon forget getting called into Freeman’s office. After a fall camp practice, Freeman pulled the junior aside and flipped on some film from practice. Freeman was neither interested in praising Price nor scolding him. He instead wanted to challenge him.
“He was like, ‘I really believe, and we all believe, that you can make plays like this,'” Price recalled Freeman saying. “We know that you can break away and run, but I want to see you strap up and break through the line.”
Price first took the challenge as a negative criticism, but when he thought about it more, he was able to see what Freeman was doing, not just for him but for all the other players on the team he was challenging.
“The head coach is telling me he believes in me, and he thinks I could do this better,” Price said. “It was a great thing to have. If the coaches are quiet, it’s not such a good thing, but if they’re telling you something, it’s a good thing.”
As Freeman has attempted to get the most out of this particular team, players have become accustomed to his coaching style.
“A lot of people say he’s a great coach. No one really truly understands and experiences that [like us],” Price said. “How he is behind the scenes at his meetings, the way he speaks, his attentiveness, his involvement with every player. I think that’s really rare, him not just being the CEO of the program, but the coach who steps in and figures out a way to make every player better and get to know every player.”
Talk to any Notre Dame player, and they’ll harp on a similar thing: how easy it is to play for Freeman because of who he is and what he does, not just on the field, but off of it.
“He has a relationship with every single person on his team of how that person needs to be interacted with and motivated,” said kicker Mitch Jeter.
Linebacker Jack Kiser perhaps knows this as well as anyone on Notre Dame’s roster. Kiser has been at the program since 2019 and was coached by Freeman as a defensive coordinator in 2021. The list of challenges and motivation, constructive criticism and praise that Kiser has received from Freeman is long, but what sticks out to Kiser the most is how Freeman has been consistent through it all.
“You don’t talk to him and walk away feeling like he just lied to you or he was someone different,” Kiser said. “He’s just a very authentic, genuine person, and I think you see that on the sideline, too. You see his raw emotion come out. You see the way he processes things. He’s not able to hide some of his emotions, and that just goes to show that he really cares about us players and he cares about this place, this program.”
‘The right guy at the right time for Notre Dame’
“What was a place-kicker who had spent most of his time in the Carolinas doing here?”
That’s what Jeter, covered in as many layers as possible, thought to himself as he walked across the Notre Dame campus on a day when the temperature dipped well below freezing. The South Carolina transfer had recently arrived on campus and was experiencing a bit of culture shock. Freeman didn’t exactly coddle him.
“He really instilled in me that you come to Notre Dame to choose hard,” Jeter said with a smile. “Even if that is the weather or the class schedule or the football.”
Although Freeman said he didn’t follow Notre Dame football much before he was hired in 2021, the way that he has embraced the program’s history has stood out to players. Offensive lineman Aamil Wagner recalled a meeting earlier this season where they discussed the 1988 Notre Dame team, the last Irish team to win a national title, and tried to gather inspiration from it.
“All season he has gotten us so invested in the concept of going after team glory,” Wagner said. “Everyone remembers that 1988 team and how they got the crown jewel of the sport. We know what came before us, but we want to chart our own path.”
“He tells us all the time to be misfits,” Price said. “That seems like an unusual word for Notre Dame, but people like me, I’m not Catholic myself, I’m from Texas. I didn’t grow up thinking I would be at Notre Dame, and look, we have a minority head coach at Notre Dame. So it makes you feel a lot more comfortable as a player and just being led by someone who doesn’t care what the world thinks and stands by themselves.”
Whether it’s bringing transfers into the fold seamlessly or reinstituting pregame mass for the program, Freeman — who is the first Black and Asian coach to be in the title game — has struck a deft touch between utilizing Notre Dame’s tradition and history to bring the Irish together.
“He has completely embraced the University of Notre Dame and the University of Notre Dame has fully embraced him,” said offensive coordinator Mike Denbrock.
Said defensive coordinator Al Golden: “Marcus is the right guy at the right time for Notre Dame.”
‘Every week is now a playoff game’
The game that kept Notre Dame from heading into the title game with an undefeated record is also the one that likely allowed them to reach the championship. That particular thesis about the Irish’s shocking loss to Northern Illinois in September has now become folklore for this year’s players and coaches, in large part due to the way they say Freeman handled the defeat.
“After the NIU loss, a lot of coaches may scream and yell, and I’ve been in the building before where that’s happened,” Mills said. “But he wasn’t doing that.”
“The mood of the team and the feeling around the team always comes from the top down,” Denbrock said. “His ability to compartmentalize it a little bit, to analyze it, to kind of be willing to be vulnerable, us as a coaching staff, him as the leader of the program, and look at the things that we felt like we really needed to fix.”
Freeman, like he had done at Cincinnati, turned to a video, this time not of anything related to football, but of a high school hurdler who was tripped up by the second hurdle in a 100-meter race. The hurdler got back up and made a comeback, qualifying for the final heat where she won and set a personal record.
“He was like, ‘This is us and this is what we can do. Every week is now a playoff game,'” Mills said. “He just brought that intensity that we knew we didn’t have with NIU, and we kept that with us the rest of the season.”
Instead of burying the loss, Freeman utilized it, and it fueled the team’s dominance the rest of the season.
“He’s big about remembering the scars in the past. He’s always mentioning the scars and the troubles and the adversity, how to handle success,” Price said. “Even when we have success, even when we beat big teams like Penn State, Georgia, he always refers back to the past. Remember how you felt at this moment. That’s going to give us motivation.”
When the Irish faced off against USC in the last week of the regular season and headed into halftime tied with the Trojans — the first time since NIU they hadn’t had a halftime lead — they were able to remember their shortcomings, come out of the locker room and not let it happen again, outscoring the Trojans 35-21 in the second half. After the game, no one was shy about remembering exactly how many days it had been since that fateful NIU loss.
“To see where we were 84 days ago to where we’re at now, it’s a testament to trust and the decisions of those guys in that locker room,” Freeman said then. “This is what it’s all about, man. It’s the journey.”
‘One of us’
As the clock struck midnight in Miami on Friday Jan.10, Notre Dame players were celebrating their Orange Bowl victory over Penn State in the locker room when suddenly, Kiser made an announcement: It was Freeman’s birthday.
After congratulating him and singing happy birthday, the Irish players took the opportunity to poke fun at their head coach.
“Someone said he was turning 39,” defensive lineman Junior Tuihalamaka said. “We were all like ‘S—, Coach, you’re old’.”
Tuihalamaka laughs now thinking of the moment, while acknowledging the reality that underscores the barb: Freeman is one of the five youngest coaches in FBS.
“When he recruited me as a defensive coach, I felt the vibe and the chemistry I had with him right off the bat,” Tuihalamaka said. “He felt like an older brother and still feels kind of like an older brother.”
And while age does nothing to determine a win-loss record, to hear Notre Dame players talk about it, Freeman’s youth and the way he carries himself is a monumental part of his magnetism.
“Freeman is very personal and player-focused,” Cross said. “Kelly was a strategist. Coach Freeman is a players’ coach.”
Whether it’s letting players decide on the practice playlists and, as Prince put it, “vibing with us,” or making an effort to be invested in players’ lives outside of the sport, Freeman has struck the ideal balance between coach, mentor and friend.
“Everywhere he goes, he’s one of us,” said quarterback Riley Leonard. “You’ll see him [in Atlanta], he’s just wearing a jumpsuit, chilling with the boys, hanging out for media day. Then he knows how to flip the switch.”
“He understands us on a level that other coaches probably wouldn’t understand us on,” running back Jeremiyah Love said. “We love him. We respect him. We want to make him look good. He wants to make us look good.”
Notre Dame looks better than it has in a long time, and at the crux of it all is this symbiotic relationship between Freeman and the players. What started back in 2021 as a decision that had an entire team jumping up and down with Freeman as he was promoted to be their head coach has turned into one of the best runs the Irish have had in recent memory.
“I think the special thing about that video is he’s the defensive coordinator, and yet if you look, the whole offense was ecstatic when he walked through that door,” Kiser said. “Everyone believed in him then, and everyone believes in him now.”
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CFP doesn’t rule out ‘tweaks’ to format for 2025
Published
1 day agoon
January 19, 2025By
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Heather Dinich, Senior College Football InsiderJan 19, 2025, 03:50 PM ET
Close- College football reporter
- Joined ESPN.com in 2007
- Graduate of Indiana University
ATLANTA — No major decisions were made regarding the future format of the 12-team College Football Playoff on Sunday, but “tweaks” to the 2025 season haven’t been ruled out, CFP executive director Rich Clark said.
Sunday’s annual meeting of the FBS commissioners and the presidents and chancellors who control the playoff wasn’t expected to produce any immediate course of action, but it was the first time that people with the power to change the playoff met in person to begin a review of the historic expanded bracket.
Clark said the group talked about “a lot of really important issues,” but the meeting at the Signia by Hilton set the stage for bigger decisions that need to be made “very soon.”
Commissioners would have to unanimously agree upon any changes to the 12-team format to implement them for the 2025 season.
“I would say it’s possible, but I don’t know if it’s going to happen or not,” Clark said on the eve of the College Football Playoff National Championship game between Ohio State and Notre Dame. “There’s probably some things that could happen in short order that might be tweaks to the 2025 season, but we haven’t determined that yet.”
A source with knowledge of the conversations said nobody at this time was pushing hard for a 14-team bracket, and there wasn’t an in-depth discussion of the seeding process, but talks were held about the value of having the four highest-ranked conference champions earn first-round byes.
Ultimately, the 11 presidents and chancellors who comprise the CFP’s board of managers will vote on any changes, and some university leaders said they liked rewarding those conference champions with byes because of the emphasis it placed on conference title games.
Mississippi State president Mark Keenum, the chair of the board of managers, said they didn’t talk about “what-ifs,” but they have tasked the commissioners to produce a plan for future governance and the format for 2026 and beyond.
Starting in 2026, any changes will no longer require unanimous approval, and the Big Ten and the SEC will have the bulk of control over the format — a power that was granted during the past CFP contract negotiation. The commissioners will again meet in person at their annual April meeting in Las Colinas, Texas, and the presidents and chancellors will have a videoconference or phone call on May 6.
“We’re extremely happy with where we are now,” Keenum said. “We’re looking towards the new contract, which is already in place with ESPN, our media provider, for the next six years through 2032. We’ve got to make that transition from the current structure that we’re in to the new structure we’ll have.”
Following Sunday’s meeting, sources continued to express skepticism that there will be unanimous agreement to make any significant changes for the 2025 season, but a more thorough review will continue in the following months.
“The commissioners and our athletic director from Notre Dame will look at everything across the board,” Clark said. “We’re going to tee them up so that they could really have a thorough look at the playoff looking back after this championship game is done … and then look back and figure out what is it that we need.”
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