On Oct. 8, the United Kingdom’s Financial Conduct Authority (FCA) imposed new marketing rules compelling cryptocurrency firms to promote their products and services clearly, fairly and transparently.
From banning referral bonuses to crypto firms implementing a 24-hour cooling-off period for first-time crypto investors, the stricter Financial Promotions (FinProm) regime aims to help protect consumers from high risks associated with virtual assets.
The cooling-off rule, in particular, presents an opportunity for users to discern crypto investments and strengthens the credibility of crypto and its community, James Young, compliance head and money laundering reporting officer at on-ramp firm Transak, told Cointelegraph in an exclusive interview. He added:
“The more regulations that come through, the more protection there is for consumers. I think the safer crypto is perceived and, therefore, adoption is increased on an exponential scale.”
However, considering the popularity of referral bonuses as a marketing tool across different industries, Young noted that other crypto firms would need more clarity on the kind of incentive schemes still available.
“It certainly did come as a bit of a surprise,” Young admitted. “I don’t think there are any other industries that the FCA has really imposed this very strict ban on like that… I’m not quite sure how the [cooling-off period and ban on incentives] marry up. I think it needs to be proportionate.”
The new regulations come as the U.K. emerges as an attractive global crypto hub amid the ongoing regulatory crackdown in the United States. But while some major crypto firms such as exchange OKX and payments platform MoonPay have already announced plans to comply with FinProm, the new rules proved to be difficult for some players given the global scale of their operations.
Crypto exchanges Binance and Bybit, for instance, have halted the onboarding of new U.K. users to their platforms. Services from both in the jurisdiction will wind down as they attempt to comply with the new regulations.
Young claims that the FCA soon realized that the new financial promotion rules were going to prove “very challenging” for firms to instantly implement in light of the other rules companies should comply with.
“[Before] we just had to comply with Anti-Money Laundering regulations to now these broader brush regulations around conduct and communication,” he noted.
In September, the FCA extended the deadline for U.K.-registered crypto firms to address technical issues related to the new marketing regime to Jan. 8, 2024.
Uniform crypto regulations across the globe
When asked about global crypto firms complying with the new FCA rules while ensuring consistent conformity and user experience in other jurisdictions, Young said that there needs to be segregation in legal entities to seamlessly pocket the different regulatory requirements, adding that “it’s something that the FCA called out as a challenge that they’ve identified firms facing, particularly those with complex group structures.“ This, he says, is because:
“It’s something that the FCA called out as a challenge that they’ve identified firms facing, particularly those with complex group structures… “You have some countries that are very tight, like the U.K., in terms of marketing of actual promotions, and others that haven’t even really considered what they want to do with crypto firms yet in terms of regulation.”
While acknowledging the hurdles regulators face in future-proofing regulations, Young called for regulatory uniformity in view of the different crypto regimes across various jurisdictions:
“Crypto by its nature is a global thing… I would very much like to see more uniformity across the globe from regulators in terms of how they look to regulate crypto… Secondly, I would really like to see more detailed guidance [about] how crypto firms are expected to comply with these new regulations.”
Calls for a wider global framework for the crypto industry are not new. On Oct. 13, the Group of Twenty (G20), an intergovernmental forum comprising 19 sovereign countries, including the U.K., unanimously accepted a crypto regulatory roadmap that advocates for comprehensive oversight of crypto within and beyond G20 jurisdictions.
While Young believes crypto mass adoption could be facilitated through regulation and trust in the industry, he noted that the FCA and other regulators should strike the appropriate balance between consumer protection and innovation.
“I welcome regulation, but it does have to be proportionate and balanced. It should not be designed or indirectly designed to drive firms out of the market. It must be a proportionate approach that is fair to the emerging nature of the market and where it is currently.”
Sir Keir Starmer has said he “absolutely” wants Angela Rayner back in his cabinet after she resigned for failing to pay the correct amount of stamp duty.
Speaking from the G20 Summit in South Africa, the prime minister told broadcasters his former deputy is “the best example ever” of social mobility and he is still in touch with her.
Asked if she could make a comeback this side of a general election, Sir Keir said: “I’ve always said I want Angela back. Even back in September at the time I said she is going to be a big voice in the Labour movement.
“Do I want Angela back at some stage? Yes absolutely.
“I think she is the best example ever in the United Kingdom of social mobility – going from a pretty challenging childhood to being deputy prime minister of the United Kingdom. She is the story of social mobility above all other stories.”
Asked if he missed having her around, Sir Keir said: “I’m friends with Angie and I like Angie a lot and we talk a lot. We still do.
She was elected deputy Labour leader by the membership in 2020, and was made deputy prime minister then housing secretary by Sir Keir.
She resigned from all of those positions in September, after it emerged she had not paid the higher rate of stamp duty on a second home she bought in Hove, East Sussex, saving her about £40k.
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Rayner admits she didn’t pay enough tax
It followed a tearful interview with Sky’s political editor Beth Rigby about the “complex living arrangement” regarding her first home, which was sold to a trust following her divorce to provide stability for her teenage son, who has lifelong disabilities and is the sole beneficiary of the trust.
An investigation by the prime minister ethic’s watchdog found she breached the ministerial code by failing to get correct tax advice, but that she acted “with integrity”.
Ms Rayner is still a backbench MP and recently did not rule out a return to the front bench herself – telling the Daily Mirror during a visit to a care centre in her constituency that she had “not gone away”.
Other cabinet ministers have also supported her return.
During the Labour Party Conference a few weeks after she resigned, Health Secretary Wes Streeting paid tribute to her work on the Employment Rights Bill and said Labour “wants her back and needs her back”.
Chancellor Rachel Reeves has promised to “grip the cost of living” in the budget next week.
Writing in The Mirror newspaper, she acknowledged that high prices “hit ordinary families most” and that the economy “feels stuck” for too many.
But at the same time, she is expected to raise taxes when she sets out economic policies on 26 November as she seeks to bridge a multibillion-pound gap in her spending plans.
“Delivering on our promise to make people better off is not possible if we don’t get a grip on inflation,” Ms Reeves wrote in The Sunday Times.
“It is a fundamental precursor to economic growth. It is essential to make families better off and for businesses to thrive.
“There is an urgent need to ease the pressure on households now. It will require direct action by this government to get inflation under control.”
She said reforms would change the welfare system from “trapping millions of people on benefits” to one “designed to help people succeed”.
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Among the rumoured measures in the budget is an extension of the freeze on income tax thresholds, which would see more people dragged into paying tax for the first time or shifted into a higher rate as their wages go up.
However, Conservative leader Kemi Badenoch said Ms Reeves should “have the balls” to admit that such a move would breach Labour’s manifesto promise not to raise taxes on working people.
Nathan Gill’s actions were “treasonous” but people should not “besmirch everyone else at Reform”, the party’s head of policy Zia Yusuf has said.
Gill, the former leader of Reform UK in Wales, was jailed for 10 and a half years last week after he admitted accepting tens of thousands of pounds in cash to make pro-Russian statements to the media and European Parliament.
Asked by Sky News’s Sunday Morning with Trevor Phillips if the case showed the party was soft on President Vladimir Putin, Mr Yusuf said that would be an “incredibly unreasonable position to take”.
He said: “Nathan Gill, what he did was treasonous, it was horrific, it was awful. He’s been dealt with by the authorities and he deserves the sentence that he got.”
He added: “As far as we’re concerned he is ancient history. I’ve never met him, I had never heard about him until I saw he was in the newspapers. It is unreasonable to besmirch Reform and the millions of people around the country who support Nigel and support our party.”
Gill, 52, was announced as the leader of Reform UK in Wales in March 2021, but quit the party a few months later after he failed to be elected to the Senedd.
He previously led the Welsh wing of UKIP (UK Independence Party) between 2014 and 2016, then ran by Nigel Farage, and was a member of the Senedd between 2016 and 2017, as well as an MEP between 2014 and 2020.
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Gill left UKIP in 2019 to join Mr Farage’s new Brexit Party – later rebranded as Reform UK.
Image: Former leader of Reform UK in Wales, Nathan Gill. Pic: PA
Following an investigation by counter-terrorism police, officers said they believe Gill likely took a minimum of £40,000 in cash.
Prime Minister Sir Keir Starmer demanded an investigation into links between Reform UK and Russia following the case.
Mr Farage’s position on Russia has come under scrutiny in the past. He faced a backlash during the general election campaign when he spoke about the incursion of NATO and how “we provoked this war”in Ukraine.
Speaking to Trevor Phillips, Mr Yusuf insisted his boss has never supported or been sympathetic to Russia’s decision to invade Ukraine, saying it is “not Nigel’s position that ‘we provoked the war’.”
He said: “When he [Farage] was pressed as to how he would respond if he was prime minister and Russian jets encroached into NATO airspace, his view was that those planes should be shot down. We are crystal clear about our position.
“I would also say this: the notion that Vladimir Putin, the murderous dictator, is making decisions based on what Nigel Farage is saying here in England, I think is for the birds.
“We are now in a situation where Ukraine’s sovereignty has been violated, and Vladimir Putin needs to be brought to heel.”
But Labour accused Reform of “pandering to Moscow” following the interview.
Anna Turley, chair of the Labour Party, said Mr Farage has previously called Mr Putin “the leader he most admired and has repeatedly parroted Kremlin talking points”.
She added: “Reform must urgently allow an independent investigation to root out pro-Russia links, to assure the public that Putin holds no sway over their party or its representatives.”
Police have confirmed Mr Farage has not been part of the investigation into Gill.
Mr Farage said on Friday: “An investigation into Russian and Chinese influence over British politics would be welcome.”
The Reform UK MP for Clacton had previously described his former colleague as a “bad apple” and said he was “shocked” after Gill pleaded guilty to bribery.
He said: “Any political party can find in their midst all sorts of terrible people.
“You can never, ever guarantee 100% that everyone you meet in your life, you shake hands with in the pub, is a good person.”