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Google CEO Sundar Pichai (L), and Epic Games CEO Tim Sweeney.

Reuters

Google is headed back to court for its second antitrust trial in two months, this time in defense of its Android Play Store.

While Google continues to argue against monopoly claims brought by the Department of Justice and a bipartisan group of states in Washington, D.C., District Court, the company now has to simultaneously face off against Epic Games in a federal court in San Francisco.

The trial involving Epic, which begins Monday, revolves around Google’s treatment of third-party mobile developers, and will be closely watched by Apple, which operates the rival iPhone App Store. Both companies have been accused by developers of taking an unfair cut of revenue from in-app payments and for making it harder for app creators to communicate with their customers.

An Epic victory could force Google to make changes to Android, where it charges a 15% to 30% fee on digital goods and services purchased within apps. It could allow Epic to get its store pre-installed on devices, potentially making it easier for users to bypass Google’s store to download games.

The dispute stemmed from an incident in August 2020, when Epic pushed updates to its game Fortnite that allowed the company to bill its customers directly for in-app purchases, instead of through app stores. 

Google and Apple swiftly kicked Fortnite off their stores. Epic sued both companies, seeking to allow direct billing and the unfettered ability to install the Epic store on smartphones. 

Epic’s suit against Apple went to trial in 2021 and was appealed earlier this year. Epic lost on nine out of 10 counts, but could win one concession around emailing customers, depending on whether the Supreme Court decides to take up its case against Apple. 

Fortnite V-Bucks are offered for sale at a video game retailer on December 19, 2022 in Chicago, Illinois. 

Scott Olson | Getty Images News | Getty Images

Meanwhile, Google still has to deal with the government.

At issue in the DOJ’s monopoly case, which went to trial in September, is whether Google violated the law through exclusive agreements with mobile phone manufacturers and browser makers to make its search engine the default for consumers. That case could determine whether Google is able to continue using its heft to keep its prime positioning on smartphones.

A separate DOJ antitrust trial is slated to kick off in Virginia early next year. That case is focused on Google’s online advertising business and aims to force the company into some divestitures.

For the Epic suit, there’s one key difference between what Google faces and the case against Apple. Google allows “sideloading,” or the ability to install software off the web, which Apple forbids.

Epic plans to argue that, even with that capability, Google abuses its dominant market position and makes it hard for consumers to get access to apps, according to a person familiar with the matter.

In particular, Epic plans to call attention to Google’s contracts with handset makers that prevent the installation of alternative app stores, as well as other contracts with app developers that preclude them from launching a competing app store, said the person, who asked not to be named in order to speak freely on the plans.

Epic’s argument would point to violations by Google of both federal competition laws and California laws related to restraining trade. Epic will also likely highlight how many steps and taps it takes to sideload an app on an Android device. 

For Google, the case largely revolves around its ability to show that these are the costs of doing business. The company will argue that it charges a reasonable rate and an amount that’s required so it can run a popular marketplace that developers count on to reach users.

“The truth is that Epic simply wants all the benefits that Android and Google Play provide without having to pay for them,” Wilson White, Google’s vice president of public policy and government affairs, wrote in a blog post previewing the company’s defense.

Google claims the fees it charges developers are some of the lowest among major app stores, and says 99% of the developers selling digital content are charged a fee of 15% or less.

Google can look to the outcome of Epic’s litigation against Apple for instruction. Wilson told reporters in a briefing that the judge in Apple’s case acknowledged the company competes with Google, and said the appeals court held that it’s lawful for Apple to require developers to use its billing system.

Witnesses expected to testify include Google CEO Sundar Pichai as well key Android executives and representatives from Google partners like Apple and Netflix, according to White.

Match Group on Tuesday said it had settled its claims over Google’s Play Store. After that news came out, Epic CEO Tim Sweeney refused to back down, writing on X, formerly known as Twitter, that, “Epic will go to trial against Google alone.”

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Apple's fight with Epic Games is part of a larger antitrust battle

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Nvidia’s Huang says programming AI is now like training a person

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Nvidia’s Huang says programming AI is now like training a person

Nvidia CEO Jensen Huang says artificial intelligence is the “great equalizer” because it lets anyone program using everyday language.

Speaking at London Tech Week on Monday, Huang said that, historically, computing was hard and not available to everyone. “We had to learn programming languages. We had to architect it. We had to design these computers that are very complicated,” he said on stage alongside U.K. Prime Minister Kier Starmer.

“Now, all of a sudden … there’s a new programming language. This new programming language is called ‘human.'”

Conversational AI models were thrown into the spotlight in 2022 when OpenAI‘s ChatGPT exploded onto the scene. In February, the San Francisco-based tech company said it had 400 million weekly active users.

Users can ask chatbots, such as ChatGPT, Google’s Gemini or Microsoft’s Copilot, questions and they respond in a conversational way that feels more like talking to another human than an AI system.

Jensen Huang, co-founder and chief executive officer of Nvidia, at the London Tech Week exposition in London, UK, on Monday, June 9, 2025.

Bloomberg | Bloomberg | Getty Images

CEO Huang, whose company engineers some of the world’s most advanced semiconductors and AI chips, highlighted that this technology can now be used in programming. He highlighted that very few people know how to use programming languages like C++ or Python, but “everybody … knows ‘human’.”

“The way you program a computer today, to ask the computer to do something for you, even write a program, generate images, write a poem — just ask it nicely,” he said. “And the thing that’s really, really quite amazing is the way you program an AI is like the way you program a person.”

He gave the example of simply asking a computer to write a poem to describe the keynote speech at the London Tech Week event.

“You say: You are an incredible poet … And I would like you to write a poem to describe today’s keynote. And without very much effort, this AI would help you generate such a wonderful poem,” he said.

“And when it answers … you could say: I feel like you could do even better. And it would go off and think about it, and it’ll come back and say, in fact, I I can do better, and it does do a better job.”

Jensen Huang, co-founder and CEO of Nvidia Corp., speaks during a news conference in Taipei on May 21, 2025.

Nvidia CEO says the UK is in a ‘Goldilocks’ moment: ‘I’m going to invest here’

Huang’s comments come as a growing number of companies — such as Shopify, Duolingo and Fiverr — encourage their employees to incorporate AI into their work. Indeed, last week OpenAI announced that it has 3 million paying business users.

Huang regularly touts AI’s ability to help workers do their jobs more efficiently and has encouraged workers to embrace the technology as they look to make themselves valuable employees — especially given the horror stories around AI’s potential to replace jobs. 

“This way of interacting with computers, I think, is something that almost anybody can do, and I would just encourage everybody to engage it,” Huang added on Monday. “Children are already doing that themselves naturally, and this is going to be transformative.

— CNBC’s Cheyenne DeVon and Ashton Jackson contributed to this report.

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Nvidia CEO says the UK is in a ‘Goldilocks’ moment: ‘I’m going to invest here’

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Nvidia CEO says the UK is in a 'Goldilocks' moment: 'I'm going to invest here'

Jensen Huang, co-founder and CEO of Nvidia Corp., speaks during a news conference in Taipei on May 21, 2025.

I-hwa Cheng | Afp | Getty Images

LONDON — Nvidia CEO Jensen Huang poured praise on the U.K. on Monday, promising to boost investment in the country’s artificial intelligence sector with his multitrillion-dollar semiconductor company.

“The U.K. is in a Goldilocks circumstance,” Huang said, speaking on a panel with British Prime Minister Keir Starmer and Investment Minister Poppy Gustafsson. “You can’t do machine learning without a machine — and so the ability to build these AI supercomputers here in the U.K. will naturally attract more startups.”

The Nvidia boss went on to say, “I think it’s just such an incredible, incredible place to invest. I’m going to invest here.”

Huang also stressed that Britain “has one of the richest AI communities anywhere on the planet,” along with “amazing startups” such as DeepMind, Wayve, and Synthesia, ElevenLabs.

“The ecosystem is really perfect for take-off — it’s just missing one thing,” he said, referring to a lack of homegrown, sovereign U.K. AI infrastructure.

Earlier on Monday, Nvidia announced a new U.K. sovereign AI industry forum, as well as commitments from cloud vendors Nscale and Nebius to deploy new facilities in the country with thousands of the semiconductor giant’s Blackwell GPU chips.

The U.K. has been touting its potential as a global AI player in recent months, amid Keir Starmer’s efforts to lead his Labour government with a growth-focused agenda.

In January, Starmer unveiled a bold plan to boost the domestic U.K. AI sector, promising to relax planning rules around new data center developments and increase British computing power by twenty-fold by 2030.

This is a breaking news story. Please check back for updates.

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UK finance watchdog teams up with Nvidia to let banks experiment with AI

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UK finance watchdog teams up with Nvidia to let banks experiment with AI

Jakub Porzycki | Nurphoto | Getty Images

LONDON — Britain’s financial services watchdog on Monday announced a new tie-up with U.S. chipmaker Nvidia to let banks safely experiment with artificial intelligence.

The Financial Conduct Authority said it will launch a so-called Supercharged Sandbox that will “give firms access to better data, technical expertise and regulatory support to speed up innovation.”

Starting from October, financial services institutions in the U.K. will be allowed to experiment with AI using Nvidia’s accelerated computing and AI Enterprise Software products, the watchdog said in a press release.

The initiative is designed for firms in the “discovery and experiment phase” with AI, the FCA noted, adding that a separate live testing service exists for firms further along in AI development.

“This collaboration will help those that want to test AI ideas but who lack the capabilities to do so,” Jessica Rusu, the FCA’s chief data, intelligence and information officer, said in a statement. “We’ll help firms harness AI to benefit our markets and consumers, while supporting economic growth.”

The FCA’s new sandbox addresses a key issue for banks, which have faced challenges shipping advanced new AI tools to their customers amid concerns over risks around privacy and fraud.

Large language models from the likes of OpenAI and Google send data back to overseas facilities — and privacy regulators have raised the alarm over how this information is stored and processed. There have meanwhile been several instances of malicious actors using generative AI to scam people.

Nvidia is behind the graphics processing units, or GPUs, used to train and run powerful AI models. The company’s CEO, Jensen Huang, is expected to give a keynote talk at a tech conference in London on Monday morning.

Last year, HSBC’s generative AI lead, Edward Achtner, told a London tech conference he sees “a lot of success theater” in finance when it comes to artificial intelligence — hinting that some financial services firms are touting advances in AI without tangible product innovations to show for it.

He added that, while banks like HSBC have used AI for many years, new generative AI tools like OpenAI’s ChatGPT come with their own unique compliance risks.

Zopa CEO: Fintechs face challenges when it comes to scaling in the UK

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