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The HMD Barbie phone is a co-branded product with Mattel, the toymaking giant behind the franchise.

HMD

HMD, the company behind Nokia-branded phones, launched a Barbie-branded phone Wednesday that comes with calls, texts, and a classic “flip” design — but no internet or social media apps.

The HMD Barbie Phone is a hot pink device that flips open and shut and sports a bold “Barbie” logo on the back, harking back to the iconic fashion doll collection.

It is the result of a partnership with Mattel, the toymaking giant behind the Barbie franchise, which has produced and sold Barbie toys and accessories since 1959.

The phone is available for purchase in the U.K. starting Wednesday, retailing at £99 ($130.74). A U.S. launch is planned “soon,” according to HMD, which added that it will reveal exact details of the U.S. launch on social media.

Unlike the internet-connected smartphones of today, which are the most widely-adopted form factor when it comes to mobile devices, HMD’s Barbie phone won’t be connected to the internet.

The firm is seeking to capitalize on an emerging trend in recent years among mainly Gen Z consumers embracing so-called “dumb phones,” which lack internet and offer only basic text, call and camera features.

The concept of taking a “digital detox” has become more popular over the last few years as consumers have sought to limit harmful effects of social media on their daily lives.

“In our fast-paced digital world, it can often feel like the online buzz never stops,” Lars Silberbauer, chief marketing officer for HMD, said in a statement Wednesday.

“This phone encourages you to ditch your smartphone in times when you just want less browsing and more fun, all with the help of a true cultural icon, Barbie.”

The Barbie phone comes equipped with a 0.3 megapixel camera, along with a flash torch for taking “Y2K style” images, HMD said. When taking a photo, users can add a Barbie camera frame to go around their pictures.

The device will also sell with a hot pink Barbie cover, as well as two interchangeable back covers, including one with colored swirls and another with a shooting heart design. It also comes with Barbie-themed stickers and a pastel beaded phone strap.

HMD and Mattel are hoping to tap into the hype that swirled the Barbie franchise last year off the back of 2023’s “Barbie” movie.

The blockbuster film, which featured stars Margot Robbie, Ryan Gosling, and Will Ferrell, grossed $1.4 billion at the box office, making it the highest-grossing film of 2023.

For some, there might be a sense that the phone’s launch is arriving a little too late after the film’s release last July.

Despite the phone’s launch arriving more than a year after the film’s release, research firm CCS Insight is forecasting promising sales for the device. It estimates HMD will sell 400,000 units of its Barbie phone in the U.K. this year.

“The Barbie phone taps into the current digital detox trend with a fun design that could have broad appeal,” said Ben Wood, chief analyst of CCS Insight, in emailed comments.

“I’d imagine quite a few people will be tempted to buy it as a bit of fun, but in reality, everyone is so dependent on their smartphones that anything more than the odd day of detox will be a stretch.”

HMD has held the rights to sell Nokia-branded mobile products since 2016 after striking a deal to acquire the Nokia mobile brand from Microsoft in 2016 with electronics industry supplier Foxconn Technology.

The company, which was then known as HMD Global, rebranded earlier this year as Human Mobile Devices. Nokia earns royalty payments on sales of devices with its brand by HMD.

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MicroStrategy copycats are getting out of control as Canadian vape company joins fray

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MicroStrategy copycats are getting out of control as Canadian vape company joins fray

The logos of Bitcoin, Ethereum, and Tether outside a cryptocurrency exchange in Istanbul, Turkey, on Wednesday, Nov. 6, 2024. 

David Lombeida | Bloomberg | Getty Images

The crypto market’s bullishness may be tipping into speculative frenzy, if the latest MicroStrategy-style copycat is any indication.

On Monday, a little-known Canadian vape company saw its stock surge on plans to enter the crypto treasury game – but this time with Binance Coin (BNB), the fourth largest cryptocurrency by market cap, excluding the dollar-pegged stablecoin Tether (USDT), according to CoinGecko.

Shares of CEA Industries, which trades on the Nasdaq under the ticker VAPE, rocketed more than 800% at one point after the company announced its plans. CEA, along with investment firm 10X Capital and YZi Labs, said it would offer a $500 million private placement to raise proceeds to buy Binance Coin for its corporate treasury. Shares ended the session up nearly 550%, giving the company a market cap of about $48 million.

Given the more crypto-friendly regulatory environment this year, more public companies have adopted the MicroStrategy playbook of using debt financing and equity sales to buy bitcoin to hold on their balance sheet to try to increase shareholder returns, pushing bitcoin to new records.

Now, with the S&P 500 trading at new records, the resurgence of meme mania and a pro-crypto White House supporting the crypto industry, investors are looking further out on the risk spectrum of crypto hoping for bigger gains.

In recent months, investors have rotated out of bitcoin and into ether, which led to a burst of companies seeking a similar treasury strategy around ether. SharpLink Gaming, whose board is chaired by Ethereum co-founder Joe Lubin, was one of the first to make the move. Other companies like DeFi Development Corp, renamed from Janover, are making similar moves around Solana.

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Trump Organization says Amazon, Walmart, eBay sellers are hawking knockoff shirts, hats, mugs

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Trump Organization says Amazon, Walmart, eBay sellers are hawking knockoff shirts, hats, mugs

Donald Trump

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The Trump Organization has filed a lawsuit against unnamed online merchants it said are hawking counterfeit merchandise promoting President Donald Trump.

In the suit, filed Friday in U.S. District Court in Florida, the company accused the merchants of selling “inferior imitations” of Trump-branded products on several online marketplaces, including Amazon, Walmart and eBay.

The Trump Organization company, which is owned by Trump, sells a variety of branded merchandise through its website, including a gold T1 smartphone. The Trump Organization alleges the online merchants didn’t license its trademarks and weren’t authorized resellers of genuine merchandise.

“By selling counterfeit products that purport to be genuine and authorized products using the TRUMP trademarks, defendants cause confusion and deception in the marketplace,” the complaint says.

Coffee mugs, hats, t-shirts and sweatshirts emblazoned with “Trump,” “Trump 2028,” and American flags were among the examples of alleged knockoffs listed in the suit.

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The Trump Organization intends to file a motion to seal an exhibit listing the merchants’ identities, according to the complaint.

The company is seeking to prevent the merchants from using Trump trademarks. It also asks a judge to compel Amazon and other online marketplaces to destroy the alleged counterfeit goods and close the merchants’ selling accounts.

Representatives from Amazon, Walmart and eBay didn’t respond to requests for comment.

Amazon, Walmart and eBay all operate thriving online marketplaces that allow third-party businesses to list and sell goods. The companies have all battled issues in the past around the sale of inauthentic or unsafe goods on their platforms.

Amazon sellers looked to cash in on Trump’s return to the White House earlier this year.

Sales of Trump-branded merchandise, including calendars, toilet paper and greeting cards, spiked in January, according to e-commerce marketing company Omnisend, which collected its data from seller software provider JungleScout.

In the lead-up to last year’s election, Amazon sellers made $140 million from Trump-related merchandise and $26 million from products promoting presidential candidate and former Vice President Kamala Harris, Omnisend found.

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Firefly Aerospace sets IPO range that would value rocket maker at $5.5 billion

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Firefly Aerospace sets IPO range that would value rocket maker at .5 billion

Firefly Aerospace CEO Jason Kim sits for an interview at the Firefly Aerospace mission operations center in Leander, Texas, on July 9, 2025.

Sergio Flores | Reuters

Firefly Aerospace will price shares at $35 to $39 each in its upcoming initial public offering, a deal that would value the rocket maker at about $5.5 billion.

The Texas-based space company said in an updated prospectus Monday that it’s planning to sell about 16.2 million shares. The offering could raise up to $631.8 million.

Earlier this month, Firefly filed its plans to go public on the Nasdaq under the ticker symbol “FLY.”

Its debut comes amid a renewed push in the space race, as billionaire-led companies such as Elon Musk‘s SpaceX funnel more money into space activities and startups try their luck at the public markets.

Space tech firm Voyager went public in June, while reusable rocket developer Innovative Rocket Technologies said it plans to debut through a $400 million special purpose acquisition company merger.

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Firefly’s public market launch also coincides with a revival in IPO activity as debilitating interest rates and an overhang from President Donald Trump‘s tariff plans begin to clear. Design software company Figma is slated to go public this week after raising its range.

Firefly makes rockets, space tugs and lunar landers, including satellite launching rockets known as Alpha. At the end of March, the company reported a sixfold jump in revenue from $8.3 million a year ago to $55.9 million.

The company also reported a net loss of about $60.1 million, up from a loss of $52.8 million a year ago, and said its backlog totaled about $1.1 billion.

Some of Firefly’s major backers include AE Industrial Partners, which led an early investing round in the company. Defense contractor Northrop Grumman invested $50 million in the startup this May, and Firefly says it has collaborated with Lockheed Martin, L3Harris and NASA.

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