A $13-million NIL deal gone wrong, a top QB recruit and what happens next
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ESPN staff
Quarterback Jaden Rashada has been the talk of the recruiting world because of the scenario that has played out between him and Florida.
Rashada, the No. 27 recruit in the 2023 class, signed with Florida in December but asked for a release from his national letter of intent Tuesday. Florida granted the request Friday. It has been a wild few weeks with reports of multimillion-dollar NIL deals and promises that have ultimately fallen through.
Rashada’s situation is a product of the new college football landscape with the transfer portal and name, image and likeness opportunities for players.
What’s next for Rashada and Florida? And even more importantly, what does this high-profile case say about the state of NIL and where it’s going? Our reporters break it down.
How did we get here?
Rashada started picking up bigger offers in 2020, when he was a sophomore at IMG Academy. He received offers from Cal, Penn State, Arizona State and Auburn, among a few others.
He started his high school career at Brentwood (California) Liberty High School for his freshman season, then transferred to IMG Academy in Bradenton, Florida, and finished his high school career at Pittsburg High School in California. He racked up more offers his junior season and became one of the more sought-after quarterbacks in the 2023 class.
He took visits to schools around the country but committed to Miami in June 2022, choosing the Hurricanes over Florida, LSU, Ole Miss and Texas A&M at the time.
Florida had finished a close second the first time around, and Gators coaches continued recruiting Rashada, eventually getting him to flip in November, only a few months after he chose Miami.
A person familiar with the situation told the Associated Press that Florida’s Gator Collective had offered Rashada a $13 million NIL deal to sign with the Gators. Rashada signed with Florida during the early signing period in December and looked as though he was set to enroll in Gainesville.
However, he requested a release from his national letter of intent Tuesday after it was reported the NIL deal had fallen through, and he was granted the release Friday. Rashada is prepared to sign with and play for another team in 2023 after signing with the Gators mere weeks ago. — Tom VanHaaren
What does this deal say about NIL, collectives, the NCAA and what comes next?
Collectives are officially unaffiliated with the schools they support. Florida, by rule, has no control over which athletes the Gator Collective signs to endorsement deals or how much money the group offers in those deals. In theory, collectives are booster groups that collect funds to pay athletes who are already attending the school they support. In practice, many of the more aggressive collectives have become outsourced payroll outfits that are used to unofficially entice players to attend their school.
Rashada’s situation at Florida is the first public, high-profile case of a collective reportedly failing to keep its promise to a player. It serves as an example of why the current business model for major college sports is less than ideal for all involved. If schools want to regain some control over the process, however, they either will need help from Congress or will need to get more directly involved in the now-established marketplace for acquiring the services of college athletes.
Schools have drawn a hard line in saying athletes will not be considered employees of their institutions. But several legal battles that could force the NCAA to change its rules have already begun. If any of the several attempts to shatter the NCAA’s current amateurism rules is successful — and the odds of that happening are steadily increasing — the top tier of college sports would be headed down a path where within the next few years the relationship between athletes and their schools will be more professional in nature. — Dan Murphy
How good is Rashada as a player?
From a skill set and measurables standpoint, Rashada is very similar to LSU’s Jayden Daniels when he first signed out of high school with Arizona State. Rashada has a high ceiling for physical development as he continues to grow and add strength, which will enhance his already impressive abilities as a passer. He can change arm angles, throw off platform and is very good on the move. However, he also has the ability to push the ball downfield from the pocket. Rashada is capable physically of contributing early, but that would depend on where he signs and the help and talent around him. Playing as a true freshman, particularly at quarterback, is a challenging learning curve. If it were easy, many more guys would be successful doing it. — Tom Luginbill
What’s next for Rashada?
This is an interesting situation now for Rashada, because the early signing period is over and the initial transfer portal window is closed. Most coaches have filled the majority of their roster spots.
The quarterback position is so unusual that coaches are essentially constructing a puzzle each season to try to keep depth at an optimal position. If they have already brought in quarterbacks this offseason, they could disrupt that quarterback room by bringing in another player so late.
The good thing for Rashada is that he is a top-50 prospect, and quarterbacks are difficult to come by, so there will be options.
If Rashada is looking for a large NIL deal, it could shrink the number of schools involved. But Arizona State would make sense. Rashada’s father, Harlen, played for the Sun Devils in the 1990s.
New coach Kenny Dillingham doesn’t have a quarterback signed in the 2023 class, and it would be close to home for Rashada. Washington is another West Coast school that could get involved, as could Cal, which offered him initially in his recruitment.
Now that he is released from his letter of intent, he will be free to enroll without penalty. — VanHaaren
What does this mean for Florida and Billy Napier?
Without question, this stings for both Florida and Napier — perhaps more so because he was hired, in part, for his recruiting prowess and absolutely had to have a quarterback in his first full class. When he got Rashada to flip from Miami in November, it was considered a huge win and helped ease some concerns about how well Napier and Florida were doing on the recruiting trail. But now, those concerns have returned. While it is true Napier is not involved with the Gator Collective, it is also true that both Napier and Florida have had to deal with the negative headlines and all the fallout. This will be easy fodder for any opposing coach to use against the Gators.
Given the broader context around Florida, this is especially problematic. With SEC rival Georgia winning a second consecutive national championship and continuing to recruit at a top-three level, the pressure is only mounting on Napier and the Florida program to show they are taking the necessary steps to be competitive with the Bulldogs again. Since Kirby Smart took over in 2016, Georgia has won five of their seven rivalry games. All but one was a double-digit victory.
Meanwhile, the questions at quarterback have grown. With Anthony Richardson gone to the NFL draft, the Gators are now left with Jack Miller — who did not play well in the 30-3 loss to Oregon State in the Las Vegas Bowl — Wisconsin transfer Graham Mertz and Max Brown, who just finished his freshman season. At this point, all the elite high school talent is spoken for, so perhaps Napier will have to dip again into the transfer portal to fill out the quarterback room. But no matter what he does, questions about what could have been with Rashada will continue to linger. — Andrea Adelson
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Max Olson
College football is officially moving to a single offseason transfer portal window, the NCAA announced Wednesday.
The Division I Administrative Committee voted to approve a legislative change that eliminates the spring transfer window but did not sign off on establishing Jan. 2-11 as the lone portal window for FBS and FCS players.
In response to feedback from student-athletes, the FBS and FCS oversight committees will discuss modifying the dates and length of the proposed January window. The Administrative Committee will consider those adjustments when it meets in October.
FBS head coaches advocated for a January portal window at the AFCA convention in January, and both oversight committees voted to support changing the transfer windows earlier this month. The reform will bring major changes to the timing and duration of the offseason transfer period in college football.
The initial proposal would require college football players to wait until Jan. 2 — the day after the completion of the College Football Playoff quarterfinals — to enter their names in the NCAA transfer portal database and be contacted by prospective schools. Graduate transfers were previously allowed to enter the portal early but now must also wait until the January window.
Players would have 10 days to enter the portal but are under no deadline to make a commitment to their next school once they enter.
Players on teams still competing in the College Football Playoff in January would have five days after their final postseason game to enter the portal. This season’s CFP semifinals — the Vrbo Fiesta Bowl and the Chick-fil-A Peach Bowl — are scheduled for Jan. 8 and 9, respectively.
In previous years, the winter transfer portal window opened in early December on the Monday after bowl game selections. The change is aimed at alleviating some of the stress of the loaded December calendar, during which transfer recruiting, coaching changes, bowl practices, high school signing day, bowl games and the College Football Playoff all were going on simultaneously.
Last year’s winter portal window was Dec. 9-28 with the spring portal window on April 16-25. The total number of FBS scholarship transfers has increased yearly and surpassed 3,200 in 2024-25.
The elimination of the spring transfer period is a move the NCAA has considered in recent years. It was first established as a 15-day window in April 2023 and marked the final deadline for players to transfer and be immediately eligible at their next school. In 2024-25, the spring window was reduced to a 10-day period.
The spring window had become a source of frustration among coaches in recent years. Unexpected post-spring departures are difficult to replace, and the elimination of the one-time transfer rule has given players and agents the leverage to demand more money by threatening to transfer. Coaches have also taken advantage of the spring window to cut underperforming players and bring in additional transfers.
This year, more than 1,100 FBS scholarship players entered the transfer portal in the month of April.
Head coaching changes currently trigger a 30-day window for players who wish to enter the portal and explore a transfer. Football players at UCLA and Virginia Tech are already allowed to transfer early after their head coaches were fired Sunday.
Though many head coaches have expressed support for a January transfer window, Ohio State coach Ryan Day spoke out against it earlier this month, telling reporters it “doesn’t make any sense to me” that coaches must focus on recruiting transfers while their team is still competing for a national championship.
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Pamela Maldonado
College football Week 4 brings a board full of numbers that look tempting at first glance, but dig a little deeper, and the edges start to reveal themselves.
Some of these matchups hinge on mismatches in the trenches, others on pace and red zone execution and a few are simply about trusting what we already know.
I’ve run through the current stats and the storylines, and three bets made the cut.
All odds by ESPN BET
Bet to make: Tulsa +13.5
I saw this and caught myself saying out loud, “Why?!” Because Tulsa lost 45-10 last year? Different team.
Oklahoma State was up just 17-7 at the half against UT Martin and then got bulldozed the following week by Oregon. This is not just a slow start.
The concerns were there all summer: overhauled coaching staff, heavy reliance on transfers, no proven quarterback and an offensive line without a single returning starter. Those problems don’t get fixed in two games, and so far the results line up. The run game is stuck at 3.2 yards per carry and the passing attack has thrown more interceptions than touchdowns.
Tulsa is not flashy, but it’s functional with a ground game that already has 19 runs of 10 yards or more. And the sneaky part is that Tulsa has the second-best pass rush grade by PFF even with only eight sacks in three games. The Golden Hurricane are winning battles up front even if it hasn’t fully shown in the box score yet. That could show up against the Cowboys, where Zane Flores has been sacked twice in each game.
Oklahoma State should look better at home in a rivalry spot, but the efficiency gap is real. Tulsa has edges in the trenches and enough offense to keep this tight. This is me taking my preseason read, watching it come to life and fading Oklahoma State until it proves me wrong.
Time to ride the Hurricane. I wouldn’t be shocked if they win (+380).
Bet to make: Under 45.5
Rutgers has put up flashy passing numbers through three weeks, but I don’t buy that its air attack is truly a tier above what Iowa State showed.
The Cyclones threw it 27 times against Iowa and came away with just 134 yards on 5 yards per attempt. That is the kind of suffocating drag Iowa’s defense creates.
The Hawkeyes are built on a top-10 PFF pass-rush grade, generating enough pressure to collapse pockets, force quarterbacks into short throws and take away explosive plays. That style matches perfectly against a Rutgers offense that has thrived on efficiency and rhythm. Add in Iowa’s red zone defense, where opponents have only five trips all season and three total touchdowns, and it is hard to picture Rutgers lighting up the scoreboard the way they did against Norfolk State or Miami (OH).
And okay, maybe I was wrong. Entering the season I was excited about the potential of the Hawkeyes having a new and improved offense. It is what it is, a heavy ground game, over 44 rushing attempts per contest, chewing up clock and leaning on field position. Typical.
That approach limits possessions, slows pace and makes every touchdown feel like a grind. Rutgers’ run defense has not been great, but Iowa is not suddenly scoring 30 points in a Big Ten road game.
The formula is straightforward. Iowa’s pass rush shrinks Rutgers’ passing game, Iowa’s defense holds inside the 20 and Iowa’s offense drains the clock on the ground. This one feels like a rock fight in a phone booth. Punt intended.
Bet to make: Arizona State +2.5
On the surface, you think: Baylor laying less than a field goal at home with that passing game? It sounds tempting.
But this actually sets up perfectly for what the Sun Devils do best, run the ball straight at you.
Arizona State has one of the top rushing offenses in the country, ranked top five by PFF, and it’s not just volume. This group is explosive with 28 runs of 10 or more yards already. Raleek Brown has averaged more than eight yards a carry and Sam Leavitt adds another dimension as a mobile quarterback. When ASU’s ground game gets downhill, defenses have not been able to get them off schedule.
Baylor’s run defense is disastrous, one of the worst front sevens in the nation, ranking 124th in rushing yards allowed and 81st in tackling. Auburn rolled up more than 300 rushing yards against them and even an FCS opponent found lanes. If Baylor’s defense can’t stop first contact or wrap up, Arizona State can steal control and keep Baylor’s passing threat watching from the sideline.
Plus, ASU’s defense stiffens in the red zone, allowing only four touchdowns on nine trips. That means Baylor’s drives could end in field goals, not seven points. Add in that ASU has registered 11 sacks so far this season, while Baylor quarterback Sawyer Robertson was dropped four times by Auburn, and things are looking more clear. The edge in pressure could make all the difference when the Sun Devils mix run with well-timed blitzes or stunts.
ASU can win this outright, so back the Devils this weekend.
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