Tesla Model S breaks winter range record
Tesla Model S has broken the winter range record in a new wide-ranging cold weather range test conducted in Norway.
For years now, Norway has been conducting extensive range and efficiency tests in cold weather, which is a concern for many potential EV buyers living in regions with harsh winters.
This year’s test was the most extensive to date with 29 different EV models.
The Tesla Model S stole the show this year.
After not being sold in Europe for almost two years following a design refresh, The Model S joined the winter range test, and it did phenomenally.
The tests were conducted on this loop between Oslo and Hjerkinn at temperatures between -5C and -10C (via Norway’s Motor.no):
The Model S – which finished at 530km (329 miles), only 16.40% short of its advertised 634 km WLTP range – is the only vehicle on the list that passed 450 km (280 miles).
This is much better than most other vehicles tested, which saw their range affected closer to 20-30% by the cold weather.
The Mercedes EQE 300 is the closest competitor to the Tesla Model S that was tested, and it saw a massive 33% deviation from its advertised range.
Here are all the results for every EV model tested in the winter range test:
| Model | WLTP range | Achieved range | Percentage deviation, range | 500 km: consumption-battery-km left | 450 km: consumption-battery-km left | 400 km: consumption-battery-km left | 350 km: consumption-battery-km left | 300 km: consumption-battery-km left |
| Tesla Model S Standard | 634 | 530 | −16.40% | 17.3 2 15 | 18 8 49 | 17.7 18 111 | 18.3 26 158 | 17.2 40 241 |
| Mercedes EQE 300 | 614 | 409 | −33.39% | 21.6 0 0 | 22.4 4 25 | 20.9 24 132 | ||
| BMW i7 xDrive60 | 595 | 424 | −28.74% | 23.5 1 6 | 24.5 10 36 | 22.9 29 121 | ||
| NINE ET7 | 580 | 434 | −25.17% | 22.7 8 37 | 24.8 18 83 | 20.3 35 117 | ||
| BMW i4 eDrive40 | 565 | 434 | −23.19% | 18.6 4 18 | 18.9 15 44 | 17.9 31 122 | ||
| Tesla Model X Plaid | 543 | 444 | −18.23% | 20.9 9 45 | 21.1 20 98 | 19.8 36 181 | ||
| Nissan Ariya 2WD | 533 | 400 | −24.95% | 20.1 10 37 | 18.8 30 119 | |||
| Volkswagen ID.5 Pro | 526 | 378 | −28.14% | 20.2 4 14 | 19.7 21 80 | |||
| Bid Han | 521 | 406 | −22.07% | 20.1 1 3 | 20.7 11 55 | 19 29 149 | ||
| Hongqi E-HS9 prototype 120 kWt | 515 | 389 | −24.47% | 28.1 7 23 | 26.7 24 96 | |||
| Skoda Enyaq Coupe RS | 510 | 338 | −33.73% | 21.1 13 46 | ||||
| Toyota BZ4X 2WD | 503 | 323 | −35.79% | 19.1 3 0 | ||||
| Voyage Free | 501 | 391 | −21.96% | 26.4 7 14 | 25.0 26 68 | |||
| Hongqi E-HS9 | 465 | 303 | −34.84% | 29 0 0 | ||||
| Kia Niro EV | 460 | 343 | −25.43% | 17.6 19 54 | ||||
| Tesla Model Y 2WD | 455 | 337 | −25.93% | 16.9 11 42 | ||||
| Hyundai Ioniq 5 4WD | 454 | 345 | −24.01% | 20.1 18 56 | ||||
| Mercedes EQB 250 | 452 | 334 | −26.11% | 19.2 11 37 | ||||
| MG ZS LR | 440 | 352 | -20.00% | 18.2 2 6 | 18.7 18 45 | |||
| JAC e-JS4 | 433 | 323 | −25.40% | 12.6 5 – | ||||
| BMW iX1 | 428 | 337 | −21.26% | 18.3 8 27 | ||||
| Renault Megane | 428 | 318 | −25.70% | 18.1 1 0 | ||||
| MG 4 | 425 | 338 | −20.47% | 17.7 14 38 | ||||
| Kia EV6 GT | 424 | 349 | −17.69% | 20.8 17 50 | ||||
| BYD Atto 3 | 420 | 311 | −25.95% | 19.6 4 15 | ||||
| Volkswagen ID Buzz | 408 | 310 | −24.02% | 24.8 0 0 | ||||
| MG 5 | 380 | 313 | −17.63% | 18.3 2 3 | ||||
| MG Marvel R | 370 | 308 | −16.76% | 21.7 4 – | ||||
| Maxus Euniq6 | 354 | 317 | −10.45% | 21.1 4 17 |
Electrek’s Take
These test results have come at a pretty good time for people in the Northeast in North America since we are expecting a massive cold front here in the coming days.
The results are what you should probably expect at -5C to -10C (14F), but this weekend we are going to experience -33C where I am in Shawinigan, Quebec. That’s -24F.
At these extreme cold temperature, you can expect closer to 40% drop in range – even in the latest Tesla Model S. But that’s not just an electric vehicle thing. Every car is less efficient in extreme cold.
Be careful out there this weekend. Frostbite is a real thing.
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Environment
Tesla hires celebrity ambassador despite Elon Musk saying they don’t pay for endorsements
Tesla has hired a celebrity ambassador, a departure from Elon Musk’s policy of not paying for celebrity endorsements.
Musk has often bragged about the fact that Tesla doesn’t pay for celebrity endorsements in contrast to other automakers who hire celebrity brand ambassadors to promote their cars.
Much like advertising, Musk seems to be abandoning this strategy.
Tesla announced that it hired Olympic shooter Kim Ye-ji, whose performance at the Paris Olympics this summer went viral, to be the automaker’s brand ambassador in Korea.
Kim said about her new partnership with Tesla:
I’m very excited to work with Tesla, who have recognized me. I hope to convey a positive message together with Tesla.”
Here are a few pictures released to announce her new partnership with Tesla:
Kim’s agency said that her relationship with Tesla started from CEO Elon Musk tweeting about her viral performance at the Olympics:
“The relationship between Kim Ye-ji and Tesla developed after Elon Musk mentioned her. The company said that Kim is Tesla Korea’s first brand ambassador.”
She is not only Tesla Korea’s first ambassador, but she is the first known paid celebrity ambassador for Tesla globally.
The policy change is not entirely surprising since the policy of Musk not paying celebrities to endorse Tesla’s products was often attached to the automaker’s strategy not to advertise.
Musk went as far as to say that he “hates advertising,” and Tesla started advertising last year.
The change in strategy coincidently, or not, came after Musk bought Twitter, a company relying on advertising, and Tesla even started to advertise on Twitter, now called X.
Tesla sales in Korea haven’t been amazing, but the country’s auto market greatly favors domestic brands. The American automaker does fairly well for a foreign brand with the Model Y becoming the best-selling imported vehicle in Korea during the first half of 2024.
Although, it amounted to just over 10,000 units.
Electrek’s Take
It’s a change of strategy, and Elon certainly can’t claim that Tesla doesn’t pay for celebrities to endorse its products, but it is probably a smart move due to the fact that Koreans prefer domestic brands.
Kim could help create a deeper level of attachment to the Tesla brand, but I don’t really know. I’m just speculating.
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Kia just broke its October sales record as its impressive US sales run continues. After another record-breaking month, Kia said the growth is fueled by “strong demand” for its electric vehicles.
Kia sets new October sales record in the US
Kia sold 69,908 vehicles in the US last month, up 16% from its previous October sales record in 2023.
According to Kia, higher demand for its electric models is charging up sales in the US. Kia’s electrified sales (EVs, PHEVs, and HEVs) reached its highest ever in October.
All-electric vehicles (EVs) led the way, with sales surging 70% year-over-year (YOY). Plug-in hybrid (PHEV) and hybrid (HEV) sales were up 65% and 49%, respectively, from October 2023.
Kia’s first dedicated electric model, the EV6, set a new October sales record with 1,941 units sold. Through the first ten months of 2024, Kia has now sold over 17,700 EV6 models in the US. Meanwhile, its first three-row electric SUV, the EV9, continues to defy expectations.
With another 1,941 models sold last month, Kia EV9 sales reached 17,911 through October. That’s even more than the EV6 despite costing +$12,000 more.
Kia’s first US-made EV9 rolled out of its West Point, GA plant this summer. Although the EV9 is expected to qualify for the full $7,500 federal tax credit next year, Kia is matching it for now through incentives.
Next year, we will also finally see the EV9 GT, which Kia promises will have “enormous power.” Ahead of its official debut, we got our first look at the sporty electric SUV with an active spoiler last month.
| 2025 Kia EV9 Trim | Starting Price* |
| Light Standard Range | $54,900 |
| Light Long Range | $59,900 |
| Wind | $63,900 |
| Land | $69,900 |
| GT-Line | $73,900 |
Earlier this month, we learned that the 2025 EV9 will start at $54,900 (not including the destination fee), which is only $700 more than the 2024 model.
With prices dropping to potentially under $50,000, Kia’s three-row electric SUV is a steal. If you’re ready to experience the EV9 for yourself, we can help you get started. You can use our links below to view deals on Kia’s electric vehicles in your area.
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The outcome of the U.S. presidential election on Nov. 5 won’t affect oil production levels in the short- to medium term, Exxon CEO Darren Woods told CNBC on Friday.
Former President Donald Trump has called for unconstrained oil and gas production to lower energy prices and fight inflation, boiling his energy policy down to three words on the campaign trail: “Drill, baby, drill.”
“I’m not sure how drill, baby, drill translates into policy,” Woods told CNBC’s “Squawk Box” Friday after the largest U.S. oil and gas company reported third-quarter results.
Woods said U.S. shale production does not face constraints from “external restrictions.” The U.S. has produced record amounts of oil and gas during the Biden administration.
Over the past six years, the U.S. has produced more crude oil than any other nation in history, including Saudi Arabia and Russia, according to the Energy Information Administration.
Output in the U.S. is driven by the oil and gas industry deploying technology and investment to generate shareholder returns based on the break-even cost of production, the CEO said.
“Certainly we wouldn’t see a change based on a political change but more on an economic environment,” Woods said. “I don’t think there’s anybody out there that’s developing a business strategy to respond to a political agenda,” he said.
While shale production has not faced constraints on developing new acreage, there are resources in areas like the Gulf of Mexico that have not opened up due to federal permitting, the CEO said.
“That could, for the longer term, open up potential sources of supply,” Wood said. In the short- to medium term, however, unconventional shale resources are available and it’s just a matter of developing them based on market dynamics, he said.
Exxon Mobil shares in 2024.
The vast majority of shale resources in the U.S. are on private land and regulated at the state level, according to an August note from Morgan Stanley. About 25% of oil and 10% of natural gas is produced on federal land and waters subject to permitting, according to Morgan Stanley.
Vice President Kamala Harris opposed fracking during her bid for the 2020 Democratic presidential nomination. She has since reversed that position in an effort to shore up support in the crucial swing state of Pennsylvania, where the natural gas industry is important for the state’s economy.
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