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Daniel Suárez winning the third-closest NASCAR race in history. Shane van Gisbergen becoming the first driver to win on their Cup Series debut in 60 years. Ross Chastain stealing a place in the Championship 4 with his rulebook-bending wall ride at Martinsville.

Three of the most viral, genre-defying moments in recent NASCAR history, all tied together by one common thread: all were accomplished by drivers for Trackhouse Racing.

The team founded by Justin Marks and co-owned by Pitbull has a knack for making headlines, either by winning races (only NASCAR behemoths Hendrick Motorsports, Joe Gibbs Racing and Team Penske have more victories in the past three-plus seasons than Trackhouse’s seven), by employing drivers who make any given event must-see TV (see: van Gisbergen’s win on the streets of Chicago last summer or 2007 Formula One world champion Kimi Räikkönen contesting rounds at Watkins Glen and Circuit of the Americas), or by having its Grammy-winning co-owner headline concerts corresponding with major dates on the NASCAR calendar.

Trackhouse is a marketer’s dream, boasting a unique combination of on-track success with off-track intrigue. The team’s headquarters in Concord, North Carolina is filled to the brim with knowledge of the American racing landscape.

“[Marks] is an exceptionally open-minded person. He’s always looking for opportunities, but not opportunities to do things like other people do them, for opportunities for him to do things the way he wants to do them,” former NASCAR Cup Series race winner and Marks’ CARS Tour co-owner Jeff Burton said to ESPN. “He’s very innovative, creative. Over there in the Cup team, they talk about being disruptive and trying to do things differently, and that’s the experience that I’ve had.”

You can understand, then, why Trackhouse would be attractive to MotoGP, whose teams are all owned by outfits based in Western Europe and Japan. While F1 continues to enjoy its boom in popularity in the U.S. and NASCAR continues to deliver dependable ratings (even if they aren’t what they were during stock car racing’s height of popularity 25 years ago), the two-wheeled equivalent of Formula One is still waiting for its “Drive to Survive” moment, the pop-culture crossover from niche audience to water-cooler conversation.

When the sport announced in November that it was not selecting CryptoData RNF Aprilia to participate in the 2024 championship, it didn’t take long for confirmation to arrive that Trackhouse would take its places on the grid.

“There is probably some pressure on us to deliver some value for MotoGP in the North American market, but I think it’s something that we’re uniquely positioned to be able to do just because of the voice that we already have in motorsports in North America,” Marks told ESPN. “There’s a lot of people that are already paying attention to us because of Project 91 (the operation that brought Räikkönen and Van Gisbergen to the Cup Series), because of the moments that we’ve had in NASCAR, because of Pitbull and all the things that we do. So we’ve already got a voice, and being able to introduce MotoGP into that conversation, I think we’ve got endemic followers and fans that are going to automatically maybe tune into MotoGP because Trackhouse is there.”

Converting even a fraction of those Trackhouse fans would be a boon for motorcycle grand prix racing. While the series enjoyed record in-person attendance in 2023, up 17% from the previous year, that hasn’t necessarily translated to success in the United States. Live broadcasts for the Saturday Sprint and Sunday grand prix from the second round in Portugal last month were seen by 182,000 American viewers, while the NASCAR Cup Series circulated Circuit of the Americas that same weekend in front of a television audience of 3.31 million.

MotoGP’s new broadcast rights deal in the U.S. with Warner Brothers Discovery will undoubtedly help, with 30 GPs and Sprints airing live in 2024 compared with zero last season, but Trackhouse’s ability to tap into an existing audience of American race fans holds enormous potential for the sport.

How will Marks’ team do that? For starters, cross-promotion.

Trackhouse brought one of its Aprilia RS-GP show bikes to Daytona International Speedway in February, on display for everyone wandering through the hospitality area of the Daytona 500. Marks helped organize a NASCAR demonstration lap when MotoGP visits Circuit of the Americas in Austin this weekend. Ahead of Trackhouse Aprilia’s arrival in the Texas capital, it stopped in North Carolina to visit the NASCAR shop, where riders Miguel Oliveira and Raúl Fernández got behind the wheel of a stock car.

All of it captured on camera, curated for social media. This is the second, and arguably biggest, tenet of Trackhouse’s ability to attract new fans.

The 2024 MotoGP season is just two races (and two preseason tests) old, but already the content that the Trackhouse Aprilia team has produced has stood out from its rivals. There is a polish to its video edits that is unrivaled in the paddock, fans are being introduced to the personalities behind Oliveira and Fernández, there is an attention to detail that comes from an organization dedicated to the craft.

“We’ve really leaned into that on the NASCAR side and built a very strong content team. It’s one of the strongest divisions in the company on the NASCAR side, and that’s something that we want to grow on the MotoGP side,” Marks said. “We want to be able to tell the stories of our riders and the stories of our executives and our mechanics going down the road and flying all over the world. Right now we basically have one content guy that goes around the world with the MotoGP team but has the support of our content team here in North America, but I think that we will grow that over time.

“The broadcast of the races, that’s really telling the story of what happens on the race track, but social media is where you tell all the ancillary stories around what happens on the race track. So that’s where we’ve made big investments and continue to make big investments, and I think we have a massive opportunity on the MotoGP side to really establish our voice and our personality and work to bring content and behind-the-scenes stories to the MotoGP fans that they haven’t seen yet.”

There’s much more to winning over the American audience and new fans of MotoGP, though. The production quality of the team’s content can be worthy of an Academy Award, but if Trackhouse Aprilia doesn’t deliver on track, it will count for little.

Talk to anyone who knows Marks, though, and, yes, they will rave about his creativity and his innovation and his vision, but they will also bring up how competitive he is.

“I don’t think [Marks is] in this to just show up,” Dan Rossomondo, chief commercial officer of Dorna Sports, the commercial rights holder of MotoGP, said to ESPN. “I think he’s in this to compete.

“I think that if you give them time, they’re going to invest in the right — when I say ‘invest,’ I just don’t mean money. I think they’re going to spend the right amount of time and the right amount of resources and the right amount of ideation on getting to the top of the grid.”

Trackhouse Racing was winless with Suárez in its first season in the NASCAR Cup Series. When it expanded to become a two-car operation in 2022, the team claimed three victories. Marks thinks it will take a year for his MotoGP operation, which largely absorbed the now-defunct CryptoData RNF team, to fully embrace the Trackhouse way of doing business. When it does, though, he has a clear vision for his outfit.

“What we really want, and this is where [former Yamaha, Suzuki and Alpine F1 boss and newly appointed Trackhouse Aprilia team principal Davide Brivio] is going to be very instrumental for us, is we want to be the strongest independent team in the sport,” Marks said.

In 2023, Pramac Ducati became the first independent team in the history of MotoGP to win the teams’ championship. If Trackhouse can replicate that feat in the years to come, you can bet that Marks’ team will have won over a few fans — in the U.S. and beyond — along the way.

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What’s gone wrong for the Rangers — and what can they do about it?

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What's gone wrong for the Rangers -- and what can they do about it?

New York Rangers coach Peter Laviolette is concerned.

He wasn’t alarmed when the Rangers suffered their first loss of the 2024 Stanley Cup playoffs in Game 4 against the Carolina Hurricanes. He disliked the result, but liked the way the team played — with the understanding that three straight wins against the Canes to start the series gave the Rangers some breathing room.

But Laviolette saw the Rangers “off their mark” in Game 5, a 4-1 defeat at Madison Square Garden that narrowed their series lead to 3-2 and set up Game 6 back in Raleigh on Thursday night.

They didn’t play with speed. They didn’t have the proper offensive attack. Their details weren’t there. And that concerned him.

“I mean, anytime you don’t play up to your capabilities, you get concerned about that. But I also know that this group has had games like [Game 5] before and they responded,” he said. “I think there’s oftentimes a realization that it wasn’t us. It wasn’t who we want to be. Oftentimes this year, they’ve fixed that.”

What do the Rangers need to fix for Game 6? What do they need to be concerned about?

Here’s a look at how New York’s series with Carolina is trending — and which trends can be reversed.


Hurricanes are widening 5-on-5 gap

Consensus opinion entering this series was that the Hurricanes were the better team at 5-on-5. They were first in the regular season and the playoffs in percentage of shot attempts; the Rangers were 19th before the playoffs. The Canes were first and third in expected goals for and against, respectively; the Rangers were 20th and 18th in those categories. New York improved at even strength since acquiring Alex Wennberg and Jack Roslovic at the trade deadline, but Carolina has been on another level.

The Hurricanes have had the shot attempt advantage in all five games of this series, and the expected goals percentage advantage in every game but their Game 1 loss in New York. After scoring three goals at even strength in Game 5, they lead the 5-on-5 scoring for the series 11-9. They’re plus-25 in scoring chances and plus-11 in high-danger shot attempts.

“We really believe we had some good games at the start but had some mistakes, especially with the special teams. That’s gotten a lot better,” Carolina captain Jordan Staal said. “I think our game at 5-on-5 has been really good, really solid. And it’s coming together a little bit more. We’ve got to just keep fighting.”

While they’re underwater in expected goals (46.3%), the Rangers are even in goals for and against at 5-on-5 through nine playoff games. One big reason for that: The line of Artemi Panarin, Vincent Trocheck and Alexis Lafreniere.

The trio has earned 55.7% of the shot attempts and are thriving in scoring chances (plus-12) and high-danger shot attempts (plus-6). But Carolina got the best of them in Game 5. They saw plenty of Jaccob Slavin, Jordan Martinook and Martin Necas, and all of them outplayed the Rangers’ most productive line.

The analytics say that Game 5 was one of the Rangers’ weakest since the All-Star break. Meghan Chayka of Stathletes noted that they had their second-lowest expected goals (1.95) and third-fewest scoring chances (10) in that span.

To address that, there may be some lineup shuffling for Game 6.

At their skate on Wednesday, the Rangers switched up their defense pairings. K’Andre Miller was reunited with Jacob Trouba, a pairing that saw the most minutes together in the regular season for New York. Miller’s former partner, Braden Schneider, skated with Erik Gustafsson, who had been playing with Trouba over the past few weeks. Both of those previous pairings were under 50% in expected goals share in the playoffs. Schneider and Gustafsson were also partners for most of the regular season.

Laviolette wouldn’t commit to those being the pairings the Rangers will ice in Game 6.

“There’s a lot of experience there. A lot of minutes together,” he said of Trouba and Miller. “They’re big and strong and have a lot of experience playing against top lines.”


The power-play outage

The Rangers’ middling play at 5-on-5 has always been mitigated by their incredible power play. They had a stretch of 10 power-play goals in five playoff games, spanning from Game 2 of their sweep against the Washington Capitals to their Game 2 win over the Hurricanes — a game in which they scored the tying and winning goals on the power play.

They didn’t score on the power play in Game 3 but had a critical shorthanded goal from Chris Kreider to tie the game. The Hurricanes are 1-for-20 on their own power plays, which has been just as important to the Rangers’ success as their own man advantages.

Carolina’s lone power-play goal was a big one, as Brady Skjei won Game 4 with a late score in the third period. While the Rangers scored shorthanded in Game 5, their power play was shut out again — marking the first time New York has gone three straight games without a power play goal since March 11-14.

“The power-play goals that we’ve gotten are on broken plays. We’ve got to move things quicker,” Laviolette said after Game 5. “They’re very aggressive in what they do and we have to move. I don’t think we’re sharp.”

The Hurricanes have been gaining momentum by finally slowing the Rangers’ power play.

“The kill has been really big for us in the last two games,” Martinook said. “I feel like the bench after you kill it off — and especially when you get blocked shots and guys are selling out — it definitely gives us a boost. You look at that next shift after having a penalty kill, it usually creates momentum.”


There wasn’t much that happened in Game 4 that would have the Rangers unnerved about closing out the series in Game 5. That included Andersen, who lost the first two games of the series and was replaced by Pyotr Kochetkov for Game 3. Andersen stopped 22 of 25 shots in Game 4, but was in the negative for goals saved above expected. He didn’t exactly inspire much confidence, giving up a bad-angle goal to Lafrenière in the third period that allowed the Rangers to tie the game.

But he got the win, which was the only thing Carolina cared about.

Andersen’s performance in Game 5 should give the Rangers a little more cause for concern. He had a 1.41 goals-saved above expected for the game, stopping 20 of 21 shots. The Canes played quite well in front of him, but when Carolina had to have Andersen make a stop, he gave them everything they needed.

“It wasn’t a ton of work. That was good on our part that we didn’t allow that,” Hurricanes coach Rod Brind’Amour said. “But obviously a couple big saves at crucial times. He kept us in the game. If they go up by two goals in that game, it would have been tough.”

The Rangers have had the advantage in goal all playoffs thanks to Igor Shesterkin. Whether or not Andersen has closed that gap depends greatly on whether the Rangers make life more difficult for him in Game 6. Chayka noted that the Rangers had their second-fewest shots on goal with a net-front presence (three) and their third-fewest scoring chances from the slot (seven) in a game since the All-Star break.

A lot of the credit goes to Carolina’s defense, and the fact that the Rangers were not getting to their game … but give credit where it’s due: Andersen was better than expected in Game 5, both analytically and via the eye test.

Since joining the Hurricanes, Andersen is 7-1 at home with a .926 save percentage and a 1.80 goals-against average. But then, there’s a lot that goes right at home for Carolina.


Carolina at home

Rangers captain Jacob Trouba said building a 3-0 lead in a series has its advantages.

“Obviously we want to close out series, but we put ourselves in a position that we get a couple cracks at it,” he said after New York failed in its second attempt to close out the Hurricanes. “We played good games in Carolina. We know we can play in that building and we’ll go down there and bring a better game.”

The Rangers already have a win in Raleigh in this series, needing overtime to take Game 3. That’s rather notable, given how successful the Hurricanes have been at home under Brind’Amour in the playoffs: 26-12, the best postseason record of any team at home since 2018-19 (minimum 20 games). They’ve averaged 3.13 goals and 2.00 goals against (first in the NHL) during that stretch. Compare that to 2.60 goals and 3.43 goals against on the road. They’re a different team in Raleigh.

“I’m just proud of the group. They brought us another day,” said Brind’Amour, whose teams have gone 16-5 at home in the past three postseasons. “For our fans, it’s great. They deserved to see another game, and that’s what we gave them.”

That’s what the Rangers lost in losing Game 5: Not just the chance to eliminate the Hurricanes, but to avoid having to play in front of those raucous fans in Raleigh who share the same anxious optimism as their hockey heroes.

“We gave ourselves a chance to play another game to give ourselves a chance to hopefully come back here,” Martinook said after Game 5. “We’re fighting for our lives every game.”

The Rangers know what they need to do to snuff out that optimism before it builds to a crescendo in Game 7 on Saturday. They’re confident they can accomplish it.

‘We know that the fourth game is always the toughest one to win,” Trouba said. “It’s a team with their season on the line. We’ve got to find a way to match that level of intensity and desperation.”

And in the process, avoid becoming just the fifth team in NHL history to lose a series after building a 3-0 lead.

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Marchand: Injuring opponents ‘part of playoffs’

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Marchand: Injuring opponents 'part of playoffs'

Boston Bruins captain Brad Marchand said Sam Bennett “got away with one” when he struck Marchand’s head in Game 3, but that opponents seeking to injure each other is just a part of playoff hockey.

“People don’t want to say it, but part of playoffs is trying to hurt every player on the other team. The more guys you take out, the more advantage your team has,” said Marchand, speaking for the first time after leaving Game 3 against the Florida Panthers with an injury.

“Every time you step on the ice, someone is trying to hurt someone. That’s just how it goes in the playoffs. That’s part of the benefit of having a physical group. That’s why you rarely see teams that are small and skilled go far. Because they get hurt,” he said.

Marchand missed the past two games of the series, with the Bruins losing Game 4 but avoiding elimination with a Game 5 win in Sunrise, Florida. Game 6 is scheduled for Friday night in Boston, with Florida leading the series 3-2.

Coach Jim Montgomery was hopeful that Marchand could return to the Bruins for Game 6 but stressed that his captain has “got boxes to check” before being cleared for the game. He’s officially day-to-day with an upper-body injury. One encouraging sign for Marchand and Boston: He took regular line rushes and was on the first power-play unit in practice Thursday.

The Bruins would welcome him back, as Marchand has 10 points in 10 games (3 goals, 7 assists), tied for the team lead in scoring with Jake DeBrusk.

Marchand’s injury might have resulted from a controversial play involving Bennett. As Marchand went to hit Bennett near the benches, Bennett appeared to throw a gloved punch with his right hand as they made contact. Bennett has denied throwing a punch.

“I’m trying to brace myself. There’s no way I would have had time to think about punching him in the face like everyone,” he said after Game 4.

Marchand called Bennett “an extremely physical player” who does great work for the Panthers. Bennett wasn’t penalized on the play and did not receive any supplemental discipline from the NHL Department of Player Safety.

“I think he got away with a shot. But I’m not going to complain. S— happens. That’s part of playoff hockey, I’ve been on the other side of a lot of plays,” Marchand said.

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Canada wins again, U.S. beats France at worlds

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Canada wins again, U.S. beats France at worlds

PRAGUE — Canada eased past Norway 4-1 on Thursday for its fourth straight win at the ice hockey world championship after not allowing a single shot on goal in the first two periods.

The United States scored four goals in the opening period to cruise to a 5-0 victory over France, while Sweden maintained a perfect record by beating Kazakstan and Austria stunned Finland.

In Group A in Prague, Canada took a two-goal lead after Brandon Tanev scored in the first period from close range and Andrew Mangiapane doubled the advantage in the second.

Norway didn’t have its first shot on goal until early in the third period but scored with its second as Stian Solberg made it 2-1.

Dylan Cozens stretched the lead to 3-1 on an unassisted short-handed goal and Jared McCann added the fourth into an empty net, with Daws providing the assist.

Canada meets Finland on Saturday.

In Group B in Ostrava, Matt Boldy scored two goals and added an assist for the Americans against France. Brock Nelson had a goal and two assists, Johnny Gaudreau added a goal and an assist and Shane Pinto also scored.

The first line of Boldy, Gaudreau, Nelson dominated in the opening period.

Nelson opened the scoring from the slot 45 seconds into the game and Boldy netted with two one-timers before Gaudreau added the fourth from the right circle.

Pinto completed the scoring with 2:08 left in the final period and goaltender Alex Nedeljkovic stopped 10 shots for the shutout.

It was a second victory for the Americans, who play Poland on Friday.

Earlier, Sweden beat Kazakstan 3-1. Linus Johansson, Marcus Johansson Fabian Zetterlund scored as the Swedes earned a fourth victory to top Group B in Ostrava.

Adil Beketayev scored for Kazakhstan.

In Group A in Prague, Austria stunned Finland 3-2 for its first victory at the tournament and first over Finland at the worlds. Benjamin Baumgartner scored the winner with one second left to complete a rally from two goals down.

Oliver Kapanen scored his tournament-leading sixth goal and Saku Maenalanen also netted to give Finland a 2-0 lead.

Mario Huber started the rally and Thimo Nickl tied it midway through the final period for Austria, which took Canada to overtime in its last game before losing 7-6.

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