Tesla CEO Elon Musk Reflects Openly About The Sustainability Journey
When CEO Elon Musk reflects on the last decade, he grounds himself in Tesla company goals that were designed to spur the world’s transition to clean energy. Today, he is practical yet optimistic — he sees a future in which energy production moves from reliance on fossil fuels to pragmatic sustainable energy generation. A pervasive and systematic global shift to renewables is a core vision.
“My expectation is not like that the energy production must be pure as the driven snow, but it also cannot be using the world’s dirtiest coal, which it was for a moment there,” Musk said in his role as panelist at The B Word conference, which was focused on bitcoin and other cryptocurrencies. “So, you know, that’s just difficult for Tesla to support in that situation. I do think long-term renewable energy will actually be the cheapest form of energy — it just doesn’t happen overnight.”
Musk explained during the conference panel discussion that energy storage systems, combined with solar and wind, aren’t the only ways to transition bitcoin to cleaner energy. He endorsed drawing upon existing hydropower, geothermal, and nuclear energy sources to reduce the environmental impact of bitcoin mining.
Square Crypto lead commentator Steve Lee asked Musk his advice about what can the energy-intensive bitcoin industry do “to accelerate the transition to renewable energy.” He also interjected, “Could Tesla Energy play a role?”
Musk replied, “Well, I think Tesla can play a role.”
Musk Reflects on the Tesla Journey
Musk’s capacity to excel in tangible innovations, such as batteries, all-electric cars, and rockets, is often in conflict with a risk-averse and heavily-regulated corporate and government environment. Yet he has shown that the US can be a center again for manufacturing at a time when most have moved off seas.
Tesla has installed a number of utility-scale energy storage systems, Musk reminded his bitcoin audience, that have helped utilities with “load-leveling the grid,” including in South Australia and elsewhere. But he noted that battery production was currently constraining production.
In a Twitter exchange with fans after The B Word Conference, Musk wrote that Tesla is still “not quite done” getting to “volume production” of its custom-designed 4680 battery cells.
“In fact, the limiting factor for us right now is cell production,” he noted. “So we need to both internally get our Tesla internal battery cells produced as well as increase supply from suppliers.”
Musk also repeated that, even once Tesla can make its own battery cells, it will still rely on other battery cell makers. Its current cell suppliers include Panasonic, LG, and CATL.
“Generally, when I talk to our suppliers and they say ‘how many cells would you like?’ I say ‘how many cells can you make?’ You know, ’cause sometimes they’re concerned. Is Tesla gonna compete with them on cells? I’m like, ‘No no, if you want to make the cells, be our guest.’ It’s just that we need a crazy number of batteries.”
Stories that Chronicle How Musk Reflects
Two new books — both written with Musk’s cooperation — peer into the mindset that made Musk the entrepreneurial genius of his times.
- Liftoff by Eric Berger reviews the highs and lows of the SpaceX early years.
- Power Play by Tim Higgins traces Tesla’s tumultuous journey from the launch of the 2009 Roadster, onto the Model S luxury sedan, and then to the mass appeal Model 3 — now the world’s best-selling electric car.
A New York Times book review chronicles the 2 books and Musk’s stormy rise to success.
In 2008, the Great Recession had hit the US. This sharp decline in economic activity, caused by the abrupt rise and fall of the US housing market due to mortgage-backed securities speculation and derivatives, hit many sectors. Musk assembled his top execs and admitted that Tesla was in real trouble — ready to run out of money. Millions of dollars of customer deposits for the Roadster had already been expended without deliveries. Replacing the existing CEO with himself, Musk cut 25% of the Tesla workforce, realizing that only 3 weeks of cash remained.
But on his BlackBerry was an image of the Model S luxury sedan that he envisioned as the next auto in the Tesla catalog. He borrowed the necessary funding to keep the company afloat and prodded his investors to match him.
When he received confirmation that the investors would back his idea for the company redirection, Musk was quite emotional. “All of his fortune was now on the line,” Higgins writes. “From the depths of the Great Recession, he’d done something that other US automakers were unable to do: avoid bankruptcy.”
Musk reflected on his feelings at that moment in time. “It felt like I had been taken out to the firing squad, and been blindfolded,” he admitted. “Then they fired the guns, which went click. No bullets came out. And then they let you free. Sure, it feels great. But you’re pretty [expletive] nervous.”
What Musk Knows Matters
What makes Elon Musk different than his competitors? He has a deep knowledge of the physics, thermodynamics, and technology underlying his products. Thus, he knows what boundaries he can push. “In meetings, Musk might ask his engineers to do something that, on the face of it, seemed absurd,” Berger writes. “When they protested that it was impossible, Musk would respond with a question designed to open their minds to the problem, and potential solutions. He would ask, ‘What would it take?’”
In an incredibly honest exchange at the bitcoin conference, Musk opened up to the audience.
“I would say I’ve had some pretty tough life experiences,” Musk revealed, “and Tesla’s probably responsible for two-thirds of all personal and professional pain combined, to give you a sense of perspective there.”
But in the same week, one of Musk’s fans attempted to assuage Musk’s admitted turmoil. The account user — named the “Pope of Muskanity” — featured a clip from the popular video game Super Mario Bros. in a tweet. The character Mario had to wade past a variety of tough challenges and obstacles to win the game. The accompanying tweet noted, “How hard it is for Elon Musk to avoid controversies.”
The user tagged the Tesla CEO, who decided to react. “Although to be fair, I dig my own grave a lot.” He included some laughing emojis in his response.
The “Pope of Muskanity” continued the conversation, adding a tweet that contemplated the ideal of freedom. “Freedom of speech and freedom of thought are only actually positives if you act and think like you’re expected to, Master Elon! PS: Don’t worry, we faithful appreciate your candor.”
🤣🤣 although to be fair, I dig my own grave a lot
— Elon Musk (@elonmusk) July 25, 2021
We’ve all watched Elon Musk navigate a spectrum of emotions in his public role as Tesla CEO –ranging from high anxiety to jubilant glee. He admits to his own foibles, such as the “significant mistakes” the company made in its Solar Roof project, which has had delays and cost overruns. He stated that the Cybertruck might flop, but said he doesn’t care, as he loves its unusual trapezoid-like design.
He’s often filtered, sometimes quick to react, and always eager to promote Tesla. Elon Musk reflects and previews, explains and exclaims, but he is always an inspiration for us who hope to live in a sustainable world one day. As Musk reflects on his rise to prominence, he offers us instruction about the ways that we, too, must self-assess yet move on with the will to transcend forks in the proverbial road.
The Honda Prologue continues to surprise, ranking among the top ten most leased vehicles (gas-powered or EV) in the US in the first quarter. It was the only EV, outside of Tesla’s Model Y and Model 3, that made the list.
Honda Prologue EV is one of the most leased vehicles
After launching the Prologue in the US last March, Honda’s electric SUV took off. In the second half of the year, it was the second-best-selling electric SUV, trailing only the Tesla Model Y.
The Prologue remains a top-selling EV in the US this year, with over 13,500 units sold through May. That’s not too bad, considering it only sold 705 through May of last year.
According to a new Experian report (via Automotive News), Honda’s success is being driven by ultra-affordable lease rates. In the first quarter, nearly 60% of new EV buyers in the US chose to lease, up from just 36% a year ago.
Three EVs ranked in the top ten most leased vehicles in Q1, including the Tesla Model Y, Model 3, and Honda Prologue.
Tesla’s Model Y and Model 3 took the top two spots, while the Honda Prologue ranked number seven. Those who leased Tesla’s Model 3 paid $402 per month, Honda Prologue lessees paid $486 a month.
Given the average loan rate was $708 a month for those who bought it, it’s no wonder nearly 90% chose to lease. Under 9% chose to buy, while less than 2% paid cash.
The discounts are piling up, but for how long?
To give you a better idea, the average monthly payment for a new vehicle lease in the US in the first quarter was $595.
With over $20,000 in discounts, Honda’s luxury Acura brand is selling a surprising number of EVs in the US. The nearly $65,000 Acura ZDX is sold for under $40,000 on average in May, according to Cox Automotive’s EV Market Monitor report for May.
The trend is primarily thanks to the $7,500 federal EV tax credit, which is being passed on to customers through leasing.
With the Trump administration and Senate Republicans aiming to kill off federal subsidies, the savings could soon disappear. If the Senate’s recently proposed bill is passed, the $7,500 credit would expire within 180 days. It would not only make electric vehicles more expensive, but it would also put the US further behind China and others leading the shift to electrification.
Some automakers, including GM, are expected to continue offering the incentives. “GM has been very competitive on the incentives on their end, and that is not scheduled to end.”
After outselling Ford, GM’s Chevy is now the fastest-growing EV brand in the US through May. Chevy is starting to chip away at Tesla’s lead, largely thanks to the new Equinox EV, or “America’s most affordable +315 range EV,” as GM calls it.
According to Xperian, those who leased a new Chevy Equinox EV in Q1 paid $243 less than those who financed it. The electric Equinox stood out in Cox Automotive’s EV Market Monitor report with an average selling price under $40,000, even without incentives.
The Chevy Equinox EV remains one of the most affordable EVs on the market. Starting at just $34,995, the base LT FWD model offers an EPA-estimated range of 319 miles.
After Hyundai cut lease prices earlier this month, the 2025 IONIQ 5 might just take the cake. You can now lease the 2025 Hyundai IONIQ 5 (now with a built-in NACS port) for as low as $179 per month.
Looking to test out some of the most popular EVs for yourself? With Honda Prologue leases as low as $259 per month and Chevy Equinox EV leases starting at just $289 per month, the deals are hard to pass up right now while the incentives are still here. You can use our links below to find models in your area.
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The US energy storage market just posted its strongest Q1 ever, adding more than 2 gigawatts (GW) of capacity across all segments, according to the latest US Energy Storage Monitor from Wood Mackenzie and the American Clean Power Association (ACP).
That makes Q1 2025 the biggest first quarter for energy storage in US history.
The surge was led by utility-scale projects, which accounted for over 1.5 GW of the new capacity, a 57% jump compared to Q1 2024.
Surging energy demand is putting the electric grid under strain,” said John Hensley, SVP of markets and policy analysis at ACP. “The energy storage market is responding to help keep the lights on and support this unprecedented growth in an affordable and reliable way.”
But that momentum is now bumping up against policy uncertainty that could derail growth in the near future.
Indiana shows what’s possible
Energy storage is no longer limited to early-adopter states like California and Texas. In Q1, Indiana added 256 megawatts (MW) of new energy storage, quadrupling its total installed capacity. It now has more than 10 GW of new storage in its interconnection queue, the fifth-largest in the country.
Indiana’s growth is being driven by available land and clear permitting processes, two major barriers in other states.
“We’re now seeing significant deployment in emerging markets like Indiana, while states across the Southwest like Nevada and Arizona continue to expand their energy storage portfolio,” said Noah Roberts, VP of Energy Storage at ACP.
Home battery boom
Residential storage also set a new record, with 458 MW installed in Q1, the most ever in a single quarter. California and Puerto Rico led the way, accounting for 74% of that growth, while Illinois and other emerging markets began to pick up pace.
Trouble on the horizon
Despite a strong near-term outlook, the long-term picture is cloudier. The five-year forecast for utility-scale storage remains solid, but looming changes to federal policy could slash future growth.
If proposed changes to the Investment Tax Credit (ITC) in the House’s reconciliation bill become law, the total storage buildout over five years could fall 27% below the current base case.
- Distributed storage would take the biggest hit, with a projected 46% drop.
- Utility-scale storage could shrink by 16 GW.
The CCI (community, commercial, and industrial) segment has already seen a 42% cut in its five-year outlook, weighed down by tariff risks and slow adoption of California’s NEM 3.0 rules.
The Q1 2025 results demonstrate the demand for energy storage in the US to serve a grid with both growing renewables and growing load,” said Allison Weis, global head of energy storage at Wood Mackenzie. “However, the industry stands at a crossroads, with potential policy changes threatening to disrupt this momentum.”
In the near term, the report expects 15 GW/49 GWh of new storage capacity to be installed across all segments in 2025, with utility-scale installations projected to grow 22% year-over-year. However, the utility-scale segment is at risk for a potential 29% contraction in 2026 due to policy uncertainty.
Bottom line: the energy storage boom isn’t slowing down – yet. But all eyes are on Congress.
Read more: This new San Diego battery can power 200,000 homes during peak hours
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Environment
Cadillac just delivered the first Celestiq, a hand-built ultra-luxury EV that costs $350,000
The Celestiq is more than an ultra-luxury electric sedan. Cadillac is saying it “marks a new milestone in American luxury and innovation.” The ultra-luxury EV is hand-built at Cadillac House at Vanderbilt, but it’s not cheap. Cadillac’s flagship electric sedan starts at around $350,000.
Cadillac delivers the first ultra-luxury Celestiq EV models
Cadillac is back and better than ever. After delivering the first Celestiq models to customers on Tuesday, Cadillac said it’s out to re-establish the brand as the “Standard of the World.”
The ultra-luxury electric sedan was delivered during a private event at GM’s Global Tech Center in Warren, Michigan.
Each Celestiq model is hand-built at Cadillac House at Vanderbilt, where you can customize the vehicle through a “highly personalized experience.” Cadillac designers and engineers wanted to create the most technologically advanced vehicle possible.
Although the Celestiq was first unveiled in 2022 and was expected to go into production in 2023, the ultra-luxury EV arrives with a slight increase in power.
The electric sedan features a dual-motor AWD powertrain, packing 655 horsepower and 646 lb-ft of torque (with Velocity Max), good for a 0 to 60 mph sprint in 3.7 seconds. Powered by a massive 111 kWh battery, Cadillac says its flagship EV has a range of 303 miles.
Inside, you’ll find ample screen space with a 55″ advanced interactive display that spans the entire dashboard. It’s Cadillac’s first vehicle to feature five standard HD interactive displays, including two 12.6″ entertainment screens for rear passengers.
Other interior features include a panoramic Smart Glass Roof with four independently controlled sections, a 38-speaker AKG audio system, and Climatesense, a “world first” four-zone microclimate system.
Each Celestiq is built to order and assembled at GM’s new Artisan Center on its campus in Warren, Michigan. Prices start in the “mid-$300,000 range.” You can inquire for more information on Cadillac’s website.
Electrek’s Take
Cadillac is coming off one of its best sales quarters since 2008. With a full lineup of electric SUVs, Cadillac is aiming to be the bestselling luxury EV brand in the US this year.
With the entry-level Optiq, midsize Lyriq, three-row Vistiq, and massive Escalade IQ, Cadillac offers an EV in nearly every segment.
Earlier this week, GM announced that the 2026 Cadillac Optiq will be its first vehicle to launch with a built-in NACS port, allowing it to access Tesla’s Supercharger network.
Although Cadillac said the Celestiq would help re-establish the brand as the “Standard of the World,” it will likely play only a minor role. The Optiq, Lyriq, Vistiq, and Escalade IQ will be the growth drivers over the next few years in a competitive luxury EV market.
GM said over 75% of Optiq buyers were new to Cadillac last month. After delivering the first models in late 2024, Cadillac sold over 1,700 Optiqs in the first quarter, outpacing Mercedes-Benz, Genesis, and other luxury rivals in the US.
Looking to test out Cadillac’s new electric SUVs for yourself? We can help you get started. Check out our links below to find Cadillac Optiq, Lyriq, Vistiq, and Escalade IQ models available in your area.
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