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BYD is launching another lower-priced electric model. The Chinese automaker introduced the new BYD e2 Honor Edition, starting under $13,000, in its latest move to steal market share from gas-powered cars.

A liberation battle against gas-powered cars

After declaring a “liberation battle” earlier this year, BYD is launching an aggressive campaign aimed at taking market share from ICE vehicles.

BYD kicked off the campaign last month with the new Qin Plus EV, which starts at around $15,000 (109,800 yuan). The company claimed its new EV opened a “new era of electricity is lower than oil.”

The refreshed EV offers a choice of a 48 kWh or 57.6 kWh battery pack and a CLTC range of 261 mi (420 km) or 316 mi (510 km), respectively.

Starting at $11,000 (79,800 yuan), the DM-i (PHEV) version is even cheaper, with up to 74 mi (120 km) NEDC all-electric range. The move comes after BYD introduced its first DM-i model priced below 100,000 yuan ($13,900) last year, claiming it was “directly destroying the moat of joint venture vehicles.”

BYD-new-EV-platform
BYD Atto 3 (Source: BYD)

BYD has since introduced fresh price cuts on several of its best-sellers, including the Atto 3, which now starts at $16,600 (119,800 yuan) in China.

The automaker followed it up with the new Dolphin EV Honor Edition, starting at $13,900.

BYD-new-EV-platform
BYD Dolphin EV Honor Edition (Source: BYD)

BYD’s cheapest EV, the Seagull (Dolphin mini), is now even more affordable, starting at $9,700 (69,800 yuan). Now, BYD is launching another, more affordable “Honor Edition” EV.

BYD introduces more affordable e2 Honor Edition

BYD added its latest “Honor Edition” model, the e2, as it continues its “liberation battle” against ICE cars.

The BYD e2 is offered in two trims (comfort and deluxe) with a “shocking” starting price of $12,500 (89,800 yuan). That’s $1,500 cheaper than the previous model.

BYD-e2
The new BYD e2 Honor Edition (Source: BYD)

BYD’s new e2 is based on its e-Platform 3.0, featuring an 8-in-1 electric powertrain. It’s also powered by BYD’s Blade battery with an included heat pump and fast charging capabilities.

The updated electric crossover features several design upgrades, including a closed front grille, sleek headlights, and added air intakes.

At 4,260 mm long, 1,760 mm wide, and 1,530 mm tall, the new BYD e2 is roughly the size of the Volvo EX30 (4,233 mm x L, 1,863 mm x W, 1,555 mm x H).

BYD-e2
BYD e2 Honor Edition interior (Source: BYD)

With a minimalist interior design, the e2 is offered with a new 10.1″ screen in the Comfort trim or a 12.8″ screen in the Luxury model. Both models come with an 8.8″ driver display.

Electrek’s Take

BYD is on a roll with new, more affordable electric models. With almost all vehicle components built in-house, BYD has a major advantage, enabling it to offer lower-priced EVs.

According to a new report, BYD is preparing its new e-Platform 4.0, which will further slash EV costs.

After dominating its home market, BYD is already stealing market share from automakers in key overseas regions. The company is “just getting started in Europe,” with plans to triple its market share by 2025.

Although BYD has no plans to launch passenger EVs in the US, American automakers are taking note of its rapid expansion.

Ford’s CEO Jim Farley said if you fail to keep up with Chinese EV makers, “20% to 30% of your revenue is at risk.” Farley revealed Ford’s plans to launch a low-cost EV platform to prevent falling further behind.

Source: CarNewsChina, BYD Weibo

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Daily EV Recap: Tesla’s AI training tile

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Daily EV Recap: Tesla’s AI training tile

Listen to a recap of the top stories of the day from Electrek. Quick Charge is now available on Apple PodcastsSpotifyTuneIn and our RSS feed for Overcast and other podcast players.

New episodes of Quick Charge are recorded Monday through Thursday and again on Saturday. Subscribe to our podcast in Apple Podcast or your favorite podcast player to guarantee new episodes are delivered as soon as they’re available.

Stories we discuss in this episode (with links)

Why gas bikes just can’t compete with electric motorcycles in the summer

Tesla’s next-gen Dojo AI training tile is in production

The US just proposed 18 GW of new offshore wind sales

There’s a new trend making electric bike batteries safer

Toyota goes large on hydrogen with new US headquarters

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Drop us a line at tips@electrek.co. You can also rate us in Apple Podcasts or recommend us in Overcast to help more people discover the show!

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Daily EV Recap: Tesla’s AI training tile

Stay up to date with the latest content by subscribing to Electrek on Google News.

You’re reading Electrek— experts who break news about Tesla, electric vehicles, and green energy, day after day. Be sure to check out our homepage for all the latest news, and follow Electrek on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our YouTube channel for the latest reviews.

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Coterra’s smart pivot to oil from natural gas leads to an excellent first quarter and sweeter outlook

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Coterra's smart pivot to oil from natural gas leads to an excellent first quarter and sweeter outlook

Permian Basin rigs in 2020, when U.S. crude oil production dropped by 3 million a day as Wall Street pressure forced cuts.

Paul Ratje | Afp | Getty Images

Coterra Energy topped Wall Street expectations Thursday with first-quarter results that further proved the Club holding’s nimble production strategy is the right one for shareholders.

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A fully-electric 10,000 ton container ship has begun service equipped with over 50,000 kWh in batteries

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A fully-electric 10,000 ton container ship has begun service equipped with over 50,000 kWh in batteries

Chinese state-owned company COSCO Shipping has launched what it calls the “world’s largest” river-to-sea electric container ship. The Green Water 01 is a 10,000-ton+ fully electric vessel that sets a new benchmark in sustainability in the marine logistics industry.

China Ocean Shipping (Group) Company, or COSCO for short, is a state-owned multinational conglomerate headquartered in Shanghai specializing in marine transport. Not to be confused with Costco, COSCO Shipping was founded as a subsidiary in 2016 following an approved merger between COSCO and China Shipping.

The COSCO Group is the largest liner carrier in China, transporting hundreds of container vessels daily while also providing ships to Chinese automakers to help them export their electric vehicles to new markets overseas, including Europe.

To adapt to the times, COSCO has developed a massive, fully electric container ship, which has now officially begun service in China.

Electric container ship
Source: COSCO/WeChat/CCTV

COSCO’s electric container ship begins service in China

According to a WeChat post from COSCO Shipping, which features reports from China’s CCTV, the company’s Green Water 01 electric container ship arrived safely and was berthed in the Port of Yangshan by the local maritime safety administration.

The Green Water 01 sails at a total length of 119.8 meters, a molded width of 23.6 meters, a molded depth of 9 meters, a design draft of 5.5 meters, and a maximum speed of 19.4 km/h (12 mph). COSCO Shipping says the Green Water 01 electric container ship presents multiple firsts for the marine industry, including total length, width, container capacity, deadweight tonnage (10,0000 tons), and battery capacity (50,000+ kWh).

Speaking of batteries, the electric container ship is powered by a large-capacity battery combining for over 50,000 kWh. However, COSCO says the number of battery modules can be configured depending on the length of the voyage at sea. For example, additional 20-foot battery boxes offering 1,600 kWh of electricity can be loaded onto the container for extra range.

This ship’s captain, Wang Jun, told CCTV that when the Green Water 01 is equipped with 24 battery boxes, the electric container ship can complete trips that consume 80,000 kWh of energy, equivalent to approximately 15 tons of fuel for a similar journey in a traditional container ship.

COSCO Shipping also shared that the new Green Water 01 can save 3,900 kg (8,600 pounds) of fuel for every 100 nautical miles traveled, cutting carbon dioxide emissions by 12.4 tons. Following the successful launch, the Green Water 01 has commenced weekly service between Shanghai and Nanjing.

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