Eli Lederman covers college football and recruiting for ESPN.com. He joined ESPN in 2024 after covering the University of Oklahoma for Sellout Crowd and the Tulsa World.
North Carolina’s Providence Day School is used to seeing the biggest names in college football roam its halls.
In the 2024 class, the school’s starting quarterback signed with Michigan. This cycle, one of its offensive tackles is the nation’s No. 7 overall recruit and will play at Tennessee in the fall. Georgia’s Kirby Smart, Clemson’s Dabo Swinney, South Carolina’s Shane Beamer and Virginia Tech’s Brent Pry have all made visits to campus in the past month.
But there was something different about the morning of Jan. 7.
From the parade of coaches in their polos, quarter-zips and Air Force 1s, one coach stood out. Bill Belichick, winner of eight Super Bowls and renowned for his makeshift sleeveless hoodies, was the first coach any player had seen show up wearing a suit and square-toed dress shoes.
“The jacket and tie he wore was different — I got a lot of funny comments on Twitter about that,” offensive tackle Leo Delaney, ESPN’s No. 62 recruit in the 2026 class, told ESPN. “But I think that represents the style of his recruiting and coaching. It’s formal. It’s straightforward. It’s old-school. He’s exactly how you expect him to be.”
If Belichick’s arrival at North Carolina represents one of college football’s most fascinating stories in 2025, the first chapter has been written on the recruiting trail over the past 54 days. And it has offered insight into an overhauled Tar Heels program and early answers to a central question surrounding Belichick’s hiring: How will a 72-year-old who has coached in the NFL since 1975 deal with recruiting teenagers for the first time?
Belichick inherited a recruiting class in tatters upon landing at North Carolina on Dec. 12. Less than two months later, his remade class enters Wednesday’s national signing day at No. 48 in ESPN’s class rankings, up from its place outside the top 75 in late November, when the school fired Mack Brown. Since Dec. 20, Belichick’s staff has added 15 pledges to the program’s 2025 class. The class is headlined by ESPN 300 quarterback Bryce Baker.
North Carolina has also built a modest transfer portal class of 18 additions for Belichick’s debut season, highlighted by Thaddeus Dixon (Washington), Daniel King (Troy) and Pryce Yates (Connecticut). Meanwhile, the Tar Heels managed to retain a number of starters who initially entered the portal this offseason with linebacker Amare Campbell and offensive linemen Austin Blaske and Aidan Banfield among the team’s key returnees.
Belichick might seem like an unlikely recruiter. But he’s leaning into an unmatched strength and delivering a clear pitch on the trail.
“The focus with this new staff is on preparing everything for the next level,” North Carolina quarterback commit Au’Tori Newkirk said. “Everything is being run like it’s the next level. The motto is that we’re going to be the 33rd team in the NFL.”
The full extent of Belichick and his staff’s ability to recruit, identify talent and construct a roster at the college level will be better measured in the 2026 cycle and beyond. But Belichick’s immediate recruiting appeal has been evident, built on decades of NFL success and a clear plan for what he intends to build in Chapel Hill.
“The opportunity to play for Bill Belichick? It’s hard to pass up,” said defensive tackle commit Nicco Maggio, a former Wake Forest signee who committed to the Tar Heels on Jan. 24.
BELICHICK MADE NORTH Carolina’s Rolesville High School — home to four-star ESPN Junior 300 defensive end and former Tar Heels pledge Zavion Griffin-Haynes — his first official stop as a college coach on Jan. 6, kicking off an initial sprint across North Carolina, with other recruiting trips to New Jersey, Massachusetts, Maryland and Tennessee.
During the 90 minutes in the office of Rolesville coach Ranier Rackley, Belichick broke down Griffin-Haynes’ film, offered the same pass-rush pointers he used to coach Hall of Famer Lawrence Taylor with the New York Giants in the 1980s and detailed a multiyear plan for Griffin-Haynes’ future at North Carolina.
“He told Zavion straight up: You’re going to college, but you’re an NFL player,” Rackley said. “I see you as a first-rounder already based on who you are and what you bring to the table.”
Rackley was recruited by Brown during the coach’s first run at North Carolina, which ran from 1988 to 1997. When Brown returned to the school in 2019, Rackley built a strong relationship with a Tar Heels staff that based its recruiting pitch on the program’s family atmosphere. It’s different now.
“This staff has been in the NFL,” he said. “Going through the building a few weeks ago, you can just tell it’s a different feel there. It’s more structured in the sense of what they’re trying to do there, and they needed that.”
In his introductory news conference, Belichick outlined the “pro program” he planned to implement, a regimen geared to the NFL in everything from training to development to technique and verbiage. On Jan. 28, he carried the same message with him into the living room of five-star 2026 quarterback Jared Curtis.
“They’re bringing their NFL playbook to North Carolina,” said Curtis, ESPN’s No. 4 overall prospect in the 2026 cycle. “It’s going to be the exact same as the NFL, and it’s the place you’re going to go to get prepared for the league.”
Before three-star 2025 running back Joseph Troupe — a one-time Temple pledge — committed to North Carolina on Jan. 26, he spent a weekend with the program. One theme was threaded through meetings with Belichick, running backs coach Natrone Means and general manager Michael Lombardi.
“I couldn’t believe how often they talked about development throughout the visit,” Troupe said. “This staff has gotten to experience what I want to experience. If you want to be the best, why not learn from the best?”
Among Belichick’s still-to-be-completed coaching staff, offensive coordinator Freddie Kitchens, defensive coordinator Steve Belichick, and assistants Matt Lombardi, Garrick McGee, Billy Miller and Mike Priefer have all spent time coaching in the NFL. Strength and conditioning coach Moses Cabrera joined the UNC program last month after working with the Patriots from 2011 to 2023.
Michael Lombardi spent nearly 30 years working in NFL front offices, then went into media work before joining Belichick to lead the Tar Heels’ player personnel operation.
“[Michael] Lombardi was the first contact I got from North Carolina,” Maggio said. “My dad realized who he was after the call and said he used to watch him on TV for fantasy football advice. That made you realize how crazy all this is.”
The Tar Heels were able to fill out their 2025 class by plucking a series of late-cycle commitments, including Maggio and two other Wake Forest recruits who moved on after Dave Clawson’s retirement in December. Three-star defensive end Chinedu Onyeagoro, an SMU signee who parted ways with the Mustangs, marks another intriguing addition. In the 2026 class, North Carolina has already secured four commitments since Belichick’s arrival.
Programs across the state are feeling a stronger presence from the Tar Heels. And among the class of 2026, Belichick’s arrival has stoked renewed interest from top in-state recruits, such as Delaney, who were not previously considering the program.
“I honestly felt like North Carolina wasn’t home for me under the previous staff,” Delaney said. “But I’m excited to take a deeper look at them now. Everyone knows when he walks in the door that you’re looking at one of the greatest to ever do it.”
Of course, North Carolina is not the first or only school to sell itself in the mold of an NFL-style program.
From Alabama to Georgia to Ohio State and across the Power 4, coaching staffs market themselves as elite developers of talent, boasting rings and long lists of NFL alumni who have sprouted from their programs to support the claim. The edge North Carolina has on all those other programs in recruiting in 2025, at least until the Tar Heels play a game under their new coach, is Belichick himself.
“It’s Bill,” Griffin-Hayes said. “That separates him from every coach in the country. Being coached by a guy who has been there and done the thing? He can get you where you need to be.”
THE TAR HEELS have hit the trail with vigor in 2025. And Belichick appears to genuinely enjoy the opportunity to drop in on schools to talk football, pepper coaches with questions about their programs and mix with prospects.
“It’s been great to get out on the road and see some of the great high school coaches and programs and players,” Belichick said on “The Pat McAfee Show” on Jan. 24. “Still got a lot more to hit, but it’s been fun connecting with so many people. Some new, some old. It’s been a great process. There’s a lot of really good kids out there.”
However fun it might be, Belichick will face many of the same hurdles Brown was met with from 2019 to 2024, including heavy competition within the state and from nearby programs such as Georgia, Clemson and South Carolina. North Carolina’s lack of history as a consistent winner in football has also dragged recruiting in the past.
Brown initially elevated the Tar Heels’ recruiting, identifying future ACC Rookie of the Year Sam Howell in the 2019 class and signing three consecutive top-20 classes from 2020 to 2022. But of the eight top-100 prospects Brown landed in the 2021 and 2022 classes that ranked 12th and 10th overall, respectively, only one — two-year starting quarterback and first-round NFL draft pick Drake Maye — developed into a significant contributor for the Tar Heels, with six transferring to play elsewhere in 2025.
Belichick will have more resources to work with than Brown did. Under the contract Belichick signed Jan. 23, the football program will have access to $13 million of the $20.5 million schools will be permitted to use for revenue sharing under the prospective House settlement. Salaries for assistant coaches ($10 million) and support staff ($5.3 million) outlined in the deal will keep Belichick and the Tar Heels among the most competitive programs in the recruiting and personnel spaces.
More importantly, in a short span of time, North Carolina has laid the foundation of what it expects its program to be and a clear picture to sell in recruiting.
That plan will be tested next in the 2026 recruiting cycle. The Tar Heels are aiming high, extending offers to a slew of top-100 prospects, including Curtis, fellow top quarterbacks Ryder Lyons and Keisean Henderson, and five-star offensive tackle Immanuel Iheanacho. Within the state, Griffin-Haynes remains one of the Tar Heels’ top targets within a talented local class, which includes 13 recruits inside the ESPN Junior 300. In 2025, North Carolina has already added 2026 commitments from athlete Jaden Jefferson, cornerbacks Justin Lewis and Marcellous Ryan, and running back Crew Davis, while three-star Providence Day quarterback Zaid Lott remains as a holdover from Brown’s tenure.
“There’s a lot of talent in this state right now,” said Edwin Campbell, the head football coach at North Carolina’s Southeast Raleigh High School. “And Belichick has put the state on notice in recruiting.”
College football reporter; joined ESPN in 2008. Graduate of Northwestern University.
Indiana is expected to finalize a new three-year contract with offensive coordinator Mike Shanahan, a source confirmed to ESPN on Thursday, as the school reinforces its commitment to coach Curt Cignetti’s staff.
The deal will keep Shanahan as Indiana’s offensive playcaller for the 2026 season and potentially through 2028. Shanahan has worked on Cignetti’s staffs since 2016, at IU-Pennsylvania, Elon and James Madison before coming to Indiana in 2024.
Indiana last week secured a new contract for defensive coordinator Bryant Haines that will make him among the nation’s highest-paid assistants. Cignetti lost only one assistant from the 2024 staff and will have at least his two primary coordinators back next fall.
The (Bloomington) Herald-Times first reported Shanahan’s new deal with the Hoosiers, who secured their first outright Big Ten title since 1945 and have the top seed entering the College Football Playoff. Indiana will face Oklahoma or Alabama on Jan. 1 in the College Football Playoff quarterfinal at the Rose Bowl presented by Prudential.
Led by Heisman Trophy-winning quarterback Fernando Mendoza, Indiana’s offense ranks third nationally in scoring (41.9 PPG) and rose to 10th in rushing (221 YPG), a significant increase from 2024. Since Shanahan’s arrival, Indiana leads the FBS in scoring at 41.6 points per game.
Shanahan, 35, is a former Pitt wide receiver who started his career at his alma mater before joining Cignetti.
The Texas Longhorns are bringing back Will Muschamp to replace defensive coordinator Pete Kwiatkowski, who was fired along with defensive passing game coordinator Duane Akina on Thursday.
Longhorns coach Steve Sarkisian announced that he wasn’t bringing back Kwiatkowski, who had served as his defensive coordinator since 2021, and Akina in a major shakeup for a unit that didn’t meet expectations during a 9-3 season in which the preseason No. 1 failed to make the College Football Playoff.
Sarkisian is turning to Muschamp, who returns to Austin after serving as Texas’ defensive coordinator from 2008 to 2010 and was once the program’s head coach in waiting under Mack Brown.
“Having the opportunity to hire Will Muschamp provides us the leadership to take our defense to another level,” Sarkisian said in a statement. “Will is a guy I’ve known for a long time, always admired and is as good of a defensive mind and coach as I’ve ever coached against. His defenses are relentless; he absolutely gets the best out of his staff and players and is such an extremely well-respected coach.
“I know Longhorn Nation knows him well. He led some incredible defenses here on the Forty, and I’m so fired up to be bringing him back to Texas. He’ll be an awesome addition to our staff.”
In his previous stint at Texas, Muschamp helped the Longhorns get to the BCS national championship game in 2009 with a unit that ranked No. 1 against the run, on third downs and in takeaways. He was set to someday succeed Brown, but he instead departed after a 5-7 season in 2010 to become the head coach at Florida, succeeding Urban Meyer.
Muschamp went 56-51 as a head coach at Florida and South Carolina. He joined Kirby Smart’s staff at Georgia in 2021 and served as the Bulldogs’ co-defensive coordinator in 2022 and 2023 before transitioning to an analyst role in 2024 and then stepping away from coaching in 2025 to spend more time with his family.
Muschamp has done some advance scouting for Georgia during the season while spending most of his time in Tennessee, where his son, Whit, is a quarterback at Vanderbilt.
“This is an exciting day for the Muschamp family,” Muschamp said in a statement. “We loved our time in Austin and truly enjoyed everything about working with Texas Football. We’re thrilled to be coming back to a program with one of the richest and proudest histories and traditions in college football. With what Coach Sark has done in rebuilding this program — knowing there are even better days ahead — I was fired up for the opportunity.”
Texas’ defense was expected to be among the best in the country in 2025, with several returning All-SEC starters, but it gave up 29 points in a road loss to the Gators and allowed 30 or more points in four of its last five games, including a 35-10 loss at Georgia that effectively knocked the Longhorns out of the CFP race.
Kwiatkowski was a finalist for the Broyles Award as one of the top assistant coaches in college football in 2024, and the Longhorns finished with the No. 3 scoring defense in FBS during a 13-3 season that ended in the CFP semifinals against eventual national champion Ohio State. During his five years in Austin, Kwiatkowski helped Texas achieve back-to-back CFP appearances and top-four finishes, and developed 12 NFL draft picks on defense, including first-rounders Jahdae Barron and Byron Murphy II.
Akina, a former longtime Texas defensive backs coach, just finished his first year back with the program after stints at Stanford and Arizona. The Longhorns’ pass defense ranks No. 102 in the FBS this season.
The No. 13 Longhorns will finish their season against No. 18 Michigan in the Cheez-It Citrus Bowl on Dec. 31 (3 p.m. ET, ABC).
CORAL GABLES, Fla. — Carson Beck remembers the first time he saw Malachi Toney making plays against the Miami defense in the spring. He was running routes like a veteran and making moves that Beck calls “inexplicable.”
Beck stood on the sideline, unable to throw while rehabbing an elbow injury, but he had seen enough to know the receiver would be a star. He asked Toney to watch game tape with him, so they could be on the same page once fall camp started. The two spent hours together inside the Miami facility: Beck, the sixth-year veteran; Toney, the 17-year-old true freshman who should have been preparing for his senior year of high school.
They watched tape of Georgia, where Beck played the previous season. He pointed out the way receiver Ladd McConkey, tight end Brock Bowers and running back Cash Jones ran option routes to perfection.
“I want you to do it this way,” Beck told him.
Toney listened and nodded.
“Sure enough, we go out to practice in the fall, and everything is identical.”
But the moment that Beck knew Toney was different came during Miami’s game against Florida State, in early October. Miami lined up to go for it on fourth-and-2 from the Florida State 40-yard line, hoping to build on its 14-3 lead. Toney lined up just behind the right tackle, and the Florida State defense showed a specific look the two went over in the summer.
When the play started, Toney ran around the right side of the tackle to an open spot beyond the first down marker as the Florida State defense lost track of him for a split second. That was long enough. Toney quickly turned around, Beck got him the ball and Toney made one juke move to get him racing past the defense and into the end zone for a touchdown.
Beck stood there, incredulous. Toney had remembered exactly what to do, months after they went over the play. What Beck did not know was that Toney had been waiting all season for that moment.
“I knew once I got that look, it’s a touchdown,” Toney said. “It was all like slow motion.”
Toney finished with seven catches for 107 yards and two touchdowns in the 28-22 win. He had a third score that was called back because of a penalty. Afterward, Toney deflected praise, instead thanking the coaches and his teammates for believing in him while crediting his mom for his work ethic. “Getting up early and staying late, that comes from watching my mom,” he said. “If she can do that, why can’t I?”
Early the next day, at around 3 a.m., Toney sent a message to his high school coach, Mike Smith. It included a picture from the state championship game his freshman year in 2022, when Toney fumbled as the team was driving for a game-tying score.
Toney wrote, “This changed my life forever.”
AS MIAMI PREPARES to play Texas A&M in the first round of the College Football Playoff on Saturday (noon, ABC), Toney has emerged as one of the most fascinating players in the 12-team field. The ACC Rookie of the Year, Toney had 84 catches for 970 yards and seven touchdowns, rushed for another and threw for two more, lining up at every position on offense minus the offensive line.
“Hell, he even might be able to do that,” Miami offensive coordinator Shannon Dawson says.
Texas A&M defensive coordinator Jay Bateman said this week that Toney is “maybe the best player we’ve played all year.” Beck heaps even bigger praise on Toney, saying he is already one of the best players he has played with in his entire career. “If he continues on the path he’s on,” Beck says, “he will be the best that I’ve ever played with.”
At 5-foot-11, 188 pounds, he is not the biggest player on the field. Nor is he the fastest. But Dawson says Toney’s football knowledge, capability, body control and peripheral vision set him apart now, just as they set him apart as a youth football player in South Florida.
The Toney legend grew early on, when he started playing quarterback at age 7 because his team needed one. On his 8U team, he scored a game-winning touchdown on a quarterback sweep that went 40 yards to get his team into the playoffs. One of his youth coaches dubbed him “Baby Jesus,” and the nickname took off from there — though the devout Toneys avoid using it themselves.
Once Toney arrived at American Heritage High in 2022, the plan was for him to play receiver. In his very first game, he had 100 yards.
Toney was a bona fide varsity star, and it was hard to keep him away from football. He’d plead with his coaches to play in junior varsity games, too. He spent all his extra time on the game. Then came the Florida Class 2M state championship game against Miami Central. American Heritage trailed 38-31 with two minutes left and started driving for the tying score.
Toney caught a pass in the flat, and he took off. But as he was getting hit, he fumbled at the 28-yard line. Future Miami teammate Rueben Bain Jr. recovered with 1:17 remaining to give Central the championship. Toney sobbed as he headed for the sideline, inconsolable, believing he had cost his team the game.
His mom still has a photo of him on the floor of the locker room, in tears.
“That feeling that you cost your team a great moment, like a moment that will never be remade, that was the turning point for me,” Toney said. “Knowing that feeling will never go away, that’s why I work so hard.”
His mom saw a different Malachi from that moment forward.
“That freshman season put something different inside of him,” Shatravia “Toni” Toney said.
Malachi Toney doubled down on the work. Every day during lunch, he would go on the Jugs machine and catch 200 balls. He watched game tape religiously, competing against Smith for most hours watched in a week. Once, he got up to 14 hours and told Smith, “I’m going to catch you.” Toney would often call Smith in the middle of the night with questions about coverages, and plays they should run.
“Malachi,” Smith would say. “Go to sleep.”
By the time his junior year rolled around, Toney decided to reclassify and leave high school one year early to play in college.
“I had some coaches ask me, ‘Do you think he’s ready? Is that a smart idea?'” Smith says. “For 99 percent of kids I would say, ‘No.’ But for Malachi? I knew that kid was ready. This is what he’s been wanting to do his whole life.”
American Heritage made the playoffs again, but Toney was out of the regional semifinal against Fort Lauderdale’s Dillard with a sprained ankle. By his own admission, Toney was hobbled and unable to run at full speed. But trailing 14-0, Smith felt a tap on his shoulder.
“Coach, can I go suit up?” Toney asked.
Smith held him off, but only for so long. Toni saw her son, in a walking boot, headed back to the locker room and ran after him, knowing he was getting ready to put on his uniform to play.
“Malachi, you can’t do that,” Toni said.
“I’ve got to try something,” he told her. “We can’t go out like this.”
Toney came out after halftime to play receiver, but a few plays into the second half, starting quarterback and Texas commit Dia Bell went down with an ankle injury of his own. Smith turned to Toney and told him he would have to go in at his old position: quarterback.
Coming in cold with literally zero quarterback reps in three years? Toney smiled at Smith, the way he always did. Toney used to joke around in practice that he was a human Jugs machine because he could deliver the ball with both speed and precision. He threw his first pass so hard that his receiver dropped it. No biggie. Toney proceeded to lead American Heritage to 24 unanswered points and the victory.
They rolled to wins in their next two games before meeting Orlando Jones in the state championship game — the moment Toney had waited on since his freshman year. Only this time, he had the ball in his hands as the quarterback. Toney threw one dime after another — starting the game 15-of-15 as American Heritage won its first state title since 2020.
“I feel like I repaid the program,” Toney said. “I stayed down ’til I came up.”
“When he came in as a freshman and they were like, ‘This is Baby Jesus,’ I’m like, ‘I am not calling that kid Baby Jesus,'” Smith said. “But by the end of his career, after the state championship, I said, ‘You know what? I will call you Baby Jesus now.'”
TONEY ENROLLED AT Miami in January. He took his work habits to a new level with the Hurricanes. Every minute of every day was dedicated to either football or class, with little time for anything else.
What Beck saw in those first practices is what the coaches saw: a player who was not only hard to cover, but fearless. Put him in a two-minute drill and watch him make every catch and score. Jump up for a catch, land with perfect balance, then keep going? Check. That is why Mario Cristobal said last March, after a handful of spring practices, “They keep calling him Baby Jesus. You guys know who I’m talking about, right?”
Everyone in South Florida knew exactly who Cristobal was talking about. The rest of the country would find out soon enough. Miami opened the season against Notre Dame, in a national spotlight prime-time game.
“It was easy for us to see this kid’s special,” Dawson said. “Then it went to: ‘Let’s don’t talk about it too much, because he’s never done it in a game.’ Then he just made plays against Notre Dame. The game was not too big for him. He had no fear of failure.”
Indeed, Toney had six catches for 82 yards and a touchdown against the Irish, finding ways to repeatedly get open against one of the best secondaries in the nation. Afterward, Cristobal lamented, “We tried to keep him a secret, but it didn’t take long.”
The word was out, and defenses adjusted. Toney saw more double teams. He heard more trash talk, as players yelled at him, “This isn’t high school anymore!” He got pushed more when he got tackled to the ground. Toney never said a word back.
Dawson got creative with the way he lined Toney up. Because he played quarterback, Toney has a unique ability to understand not only what everyone on offense should be doing, but what defenses are doing, too. That ability, matched with his desire to learn, gave Dawson more options.
“You move him around, it doesn’t faze him,” Dawson said. “If you show him something on a whiteboard, or you show him something that somebody did — and it may not be his position — but we’re going to line you up here, and you’re going to do this. Then you go out to the field, and it looks better than the damn kid that you showed him.”
That includes lining Toney up in the Wildcat position, or as Dawson has coined it, the “Malicat.” In the regular-season finale against Pitt, Toney lined up in the Malicat and took the snap. He dropped back to pass. His first read, a post route, was covered. So he threw a wheel route instead to Elija Lofton for the touchdown.
Cristobal has repeatedly praised Toney for carrying himself like an NFL veteran, pointing to his work ethic as exemplary.
Every morning, Toney wakes up at 4:55, the same time as his mother. He arrives at the facility 30 minutes before he is supposed to, then proceeds to get taped up and stretched before going to meet with coaches upstairs to go over the practice script and take notes.
After practice, he spends more time on the Jugs machine, gets in the cold tub, heads to class and comes back to the facility to watch more tape before going back home to do it all again the next day.
“I know what I had to do to get to this position, so I was willing to sacrifice things like sleep, not going to parties, missing out on time with my mom,” Toney says. “What you put in is what you’re going to get out, so that’s how I go about it. If I want to go out there and have a big game, I’ve got to put in the work.”
Once rivals, now teammates, Bain has watched Toney work since his arrival in January. When the offense has a 30-minute break between the end of practice and a lifting session, Bain sees Toney lead the receivers on the Jugs machine. “He’s the last guy to leave the building and the first guy to be in,” Bain says. “It’s a mindset for him, and it’s a way of life.”
He has not let Toney forget that fumble. This past Wednesday, after the first-team offense went against the first-team defense to close out practice, he went up to Toney and could not help but talk some trash, telling him, “I’ve got a play in your mind that will last the rest of your life.”
Toney played it off, but Bain is right.
Because every time he takes the field, Toney remembers the way he felt three years ago in the state title game. He channels that pain into action. He grips the football tight.