The results were also much lower than expectations for the quarter. Analysts expected roughly stable deliveries in China and the US, while they saw Tesla being down about 30,000 units in Europe.
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With regular registration data available in Europe and China, we have pretty good visibility in those markets. Analysts were right, with Tesla slightly up for the quarter in China and down about 30,000 units in Europe, with some countries having yet to report.
This means that the disappointing results are coming from the US.
Tesla likely delivered 20,000 feet units in the US this quarter than it did last year. The automaker is blaming that on the Model Y changeover, which is certainly partly true, but there’s more going on.
In Q1 2024, Tesla went through the Model 3 changeover, and Tesla was able to deliver its new Model Y on the same day as a new order at the end of March in the US. This would point to broader demand issues for Tesla in the US.
However, the automaker is still selling only the Long Range AWD Launch Edition version of the new Model Y in the US. The more significant demand test will be this quarter and Q3 when Tesla starts selling the cheaper versions and exhausts its backlog of demand from the last few months.
Tesla Cybertruck is dead weight
Tesla is super opaque about its vehicle deliveries. The automaker refuses to break down deliveries per model, making it harder to track the health of each model.
It bundles Model 3 and Model Y together, and all other models in a single category:
Production
Deliveries
Subject to operating lease accounting
Model 3/Y
345,454
323,800
4%
Other Models
17,161
12,881
7%
Total
362,615
336,681
4%
The “other models” category includes Model S, Model X, Cybertruck, and Tesla Semi deliveries.
These results with just 12,881 “other model” deliveries are particularly disappointing for Tesla.
For comparison, it is down 24% compared to Q1 2024 when Tesla was still ramping up Cybertruck production. It’s also down 44% compared to Q4 2024 when the category almost entirely consisted of Model S and Model X deliveries.
This would point to Tesla delivering between 5,000-8,000 Cybertrucks in Q1 2025 – depending on Model S/X delivery performance, which are also expected to be down. It would mark a third quarter in a row of sales decline for the electric pickup truck, just a little over a year into production.
Furthermore, the lower Cybertruck deliveries come as Tesla introduced new incentives to sell the truck in 2025 and even gained access to the $7,500 federal tax credit for electric vehicles.
Tesla is now having issues selling Cybertrucks at a rate of 40,000 per year, when Tesla prepared production for 250,000 units per year, and CEO Elon Musk said he could see Tesla reaching 500,000 units per year.
These are disastrous results, but the market still doesn’t understand them. You can’t blame everything on the Model Y changeover. Yes, it has an impact, but people forget that around the same time last year, Tesla was also going through the Model 3 changeover, and now a year later, Model 3 is ramped up and sales are down.
This should sound the alert.
Cybertruck is a complete dud in terms of volume, even with incentives.
Now, Tesla’s only hope is in the non-Launch Edition versions of the Model Y, which I expect Tesla to launch in the next few days.
They will help, there’s no doubt, but I think people need to consider more seriously the impact of Tesla’s brand problems due to Elon Musk.
In China, Tesla already has those models available, and it has already had to introduce 0% financing to sell them. That’s the equivalent of a $2,000 discount.
It’s going to be interesting to see how long after Tesla introduces those models in the US, it will also have to introduce 0% financing. It will give us a good idea of how popular is the Model Y refresh in Tesla’s home market.
The automaker needs it to be popular because Europe is a dying market for Tesla, and it is being squeezed out of China by competition.
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Tesla has been forced to reimburse a customer’s Full Self-Driving package after an arbitrator determined that the automaker failed to deliver it.
Tesla has been promising its car owners that every vehicle it has built since 2016 has all the hardware capable of unsupervised self-driving.
The automaker has been selling a “Full Self-Driving” (FSD) package that is supposed to deliver this unsupervised self-driving capability through over-the-air software updates.
Almost a decade later, Tesla has yet to deliver on its promise, and its claim that the cars’ hardware is capable of self-driving has been proven wrong. Tesla had to update all cars with HW2 and 2.5 computers to HW3 computers.
Tesla is now attempting to deliver its promise of unsupervised self-driving on HW4 cars, which have been in production since 2023-2024, depending on the model. However, there are still significant doubts about this being possible, as the best available data indicate that Tesla only achieves about 500 miles between critical disengagements with the latest software on the hardware.
On the other hand, many customers are losing faith in Tesla’s ability to deliver on its promise and manage this computer retrofit situation. Some of them have been seeking to be reimbursed for their purchase of the Full Self-Driving package, which Tesla sold from $8,000 to $15,000.
A Tesla owner in Washington managed to get the automaker to reimburse the FSD package, but it wasn’t easy.
The 2021 Model Y was Marc Dobin and his wife’s third Tesla. Due to his wife’s declining mobility, Dobin was intrigued about the FSD package as a potential way to give her more independence. He wrote in a blog post:
But FSD was more than hype for us. The promise of a car that could drive my wife around gave us hope that she’d maintain independence as her motor skills declined. We paid an extra $10,000 for FSD.
Tesla’s FSD quickly disillusioned Dobin. First, he couldn’t even enable it due to Tesla restricting the Beta access through a “safety score” system, something he pointed out was never mentioned in the contract.
Furthermore, the feature required the supervision of a driver at all times, which was not what Tesla sold to customers.
Tesla doesn’t make it easy for customers in the US to seek a refund or to sue Tesla as it forces buyers to go through arbitration through its sales contract.
That didn’t deter Dobin, who happens to be a lawyer with years of experience in arbitration. It took almost a year, but Tesla and Dobin eventually found themselves in arbitration, and it didn’t go well for the automaker:
Almost a year after filing, the evidentiary hearing was held via Zoom. Tesla produced one witness: a Field Technical Specialist who admitted he hadn’t checked what equipment shipped with our car, hadn’t reviewed our driving logs, and didn’t know details about the FSD system installed on our car, if any. He hadn’t spoken to any sales rep we dealt with or reviewed the contract’s integration clause.
There were both a Tesla lawyer and an outside counsel representing Tesla at the hearing, but the witness was not equipped to answer questions.
Dobin wrote:
He was a service technician, not a lawyer or salesperson. But that’s who Tesla brought to the hearing. At the end, I genuinely felt bad for him because Tesla set him up to be a human punching bag—someone unprepared to answer key questions, forced to defend a system he clearly didn’t understand. While I was examining him, a Tesla in-house lawyer sat silently, while the company’s outside counsel tried to soften the blows of the witness’ testimony.
He focused on Tesla’s lack of disclosure regarding the safety score and the fact that the system does not meet the promises made to customers.
The arbitrator sided with Dobin and wrote:
The evidence is persuasive that the feature was not functional, operational, or otherwise available.”
Tesla was forced to reimburse the FSD package $10,000 plus taxes, and pay for the almost $8,000 in arbitration fees.
Since Tesla forces arbitration through its contracts, it is required to cover the cost.
Electrek’s Take
This is interesting. Tesla assigned two lawyers to this case in an attempt to avoid reimbursing $10,000, knowing it would have to cover the expensive arbitration fees – most likely losing tens of thousands of dollars in the process.
It makes no sense to me. Tesla should have a standing offer to reimburse FSD for anyone who requests it until it can actually deliver on its promise of unsupervised self-driving.
That’s the right thing to do, and the fact that Tesla would waste money trying to fight customers requesting a refund is really telling.
Tesla is simply not ready to do the right thing here, and it doesn’t bode well for the computer retrofits and all the other liabilities around Tesla FSD.
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After hitting a major milestone on Monday, BYD claimed it’s about to unleash “the largest-scale smart driving OTA in history.”
BYD preps for the largest-scale software update
BYD announced on Weibo that there are now over 1 million vehicles on the road with its God’s Eye smart driving system.
The milestone comes after it upgraded 21 of its top-selling vehicles with the smart driving tech in February, at no extra cost. Even its most affordable EV, the Seagull, which starts at under $10,000 (69,800 yuan), got the upgrade.
BYD didn’t reveal any specifics, only promising “it is safer and smarter.” The Chinese EV giant has three different “God’s Eye” levels: A, B, and C.
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The highest, God’s Eye A, is typically reserved for BYD’s ultra-luxury Yangwang brand, which utilizes its DiPilot 600 smart cockpit with three LiDARs.
God’s Eye B is used for other luxury and higher-end models, including those under Denza, which utilize DiPilot 300 and one or two LiDARs.
The base God’s Eye C system, used for BYD brand models, includes 12 cameras, five wave radars, and 12 ultrasonic radars, all supported by DiPilot 100.
Last week, BYD’s luxury off-road brand, Fang Cheng Bao, launched a limited-time offer for Huawei’s Qiankun Intelligent Driving High-end Function Package. The discount cuts the price from 32,000 yuan ($4,500) to just 12,000 yuan ($1,700).
BYD Seagull EV testing with God’s Eye C smart driving system (Source: BYD)
After selling another 382,585 vehicles in June, BYD now has over 2.1 million in cumulative sales in the first half of 2025, up 33% from last year.
With the “largest-scale smart driving” update coming soon, BYD’s vehicles are about to gain new functions and safety features. Check back soon for more details.
BYD claims it’s “capable of leading the transformation and popularization of intelligent driving” with over 5,000 engineers dedicated to the field. As the world’s largest NEV maker, BYD said it’s committed to transforming the auto industry with safer and more sustainable solutions for global markets.
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Kia’s electric SUV is a hit in the UK. The EV3 was the most popular retail EV through the first half of 2025, pushing Kia to become the UK’s third top-selling car brand so far this year.
Kia EV3 leads as the UK’s most popular retail EV
The EV3 is Kia’s fastest-selling EV in the UK and a massive part of the brand’s success this year. Kia said the compact electric SUV contributed to its best-ever June, Q2, and first half EV registrations so far this year.
In January, the EV3 “started with a bang,” racing out to become the UK’s most popular retail EV. The EV3 was the best-selling retail EV in the UK and the fourth best-selling EV overall in the first quarter, including commercial vehicles.
Through the first half of the year, the Kia EV3 maintained its crown as the UK’s most popular EV with 6,293 registrations.
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The EV3 starts at £33,005 ($42,500) as the ‘brand’s most affordable EV yet.” It’s available with two battery packs: 58.3 kWh or 81.48 kWh, providing a WLTP range of up to 430 km (270 miles) and 599 km (375 miles), respectively.
Kia EV3 (Source: Kia)
Kia sold 31,643 electrified vehicles in the first half of 2025. Although this includes fully electric vehicles (EVs), plug-in hybrids (PHEVs), and hybrids (HEVs), it still accounts for over half of Kia’s total of 62,005 registrations.
Kia EV3 (Source: Kia)
After opening orders for the EV4 last week, Kia’s first electric hatchback, the brand expects to see even more demand throughout 2025. With up to 388 miles WLTP range, it’s also the longest-range Kia EV to date.
Next year, Kia will introduce the entry-level EV2, which will sit below the EV3 in Kia’s lineup. Kia is looking to add an even more affordable EV to sit below the EV2. It will start at under $30,000 (€25,000), but we likely won’t see it until closer toward the end of the decade.
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