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European Commissioner for Internal Market Thierry Breton delivers a speech during a press conference at the Mobile World Congress in Barcelona.

Josep Lago | Afp | Getty Images

BARCELONA, Spain — A top European Union official insisted Monday that the debate around tech giants paying for their usage of telecom networks is not sparking a “battle” between Big Tech and telcos.

Telecom groups are pushing European regulators to implement a framework where the companies that send traffic along their networks are charged a fee. They say this — known as “sender pays” — would help fund mammoth upgrades to their infrastructure.

Their logic is that certain platforms, like Amazon Prime and Netflix, chew through gargantuan amounts of data and should therefore foot part of the bill for adding new capacity to cope with the increased strain.

Last week, the EU launched a consultation aimed at boosting Europe’s telecoms infrastructure. In it, there was a questionnaire asking whether to establish a digital fund at the EU or national level, or require a direct contribution from internet giants to the telco operators.

At the Mobile World Congress in Barcelona, European Commissioner for the Internal Market Thierry Breton suggested that regulation in the EU was no longer fit for purpose and that it was time to reconsider how the current model works.

“We are at the beginning of a new revolution. In the coming years, the whole industry will need to undergo a radical shift and revisit its business models,” Breton said on stage at MWC.

“The consultation has been described by many as the battle over fair share between Big Telco and Big Tech. A binary choice between those who provide networks today and those who feed them with the traffic.”

However, he insisted that there is not necessarily a “battle over fair share between Big Telco and Big Tech.”

Ha said the bloc needed to “find a financing model for the huge investments needed” in the development of next-generation mobile networks and emerging technologies like the metaverse — while also making sure that net neutrality rules aren’t undermined.

It comes as telcos attempt to reinvent themselves as cloud-based businesses. On Monday, several firms, including Deutsche Telekom, Orange, and Telefonica announced new application programming interfaces, or APIs, which would open up their networks to software developers.

There are also attempts to make peace between the two parties. Prior to Breton’s keynote, the bosses of Microsoft and Google’s cloud unit appeared virtually, talking up their commitments to the telecom industry.

The CEO of Orange, Christel Heydemann, pushed back on claims that requiring companies to pay for network usage would amount to an internet “tax.” She added that it was a “first step” toward addressing an “unbalanced situation.”

WATCH: European telcos want U.S. big tech to pay for the internet — but tech giants are hitting back

European telcos want U.S. big tech to pay for the internet — but tech giants are hitting back

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Microsoft contributes $1 million to Trump’s inauguration fund

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Microsoft contributes  million to Trump's inauguration fund

President Donald Trump shakes hands with Microsoft CEO Satya Nadella during an American Technology Council roundtable at the White House in Washington on June 19, 2017.

Nicholas Kamm | AFP | Getty Images

Microsoft said Thursday that it’s contributing $1 million to President-elect Donald Trump’s inauguration fund.

The software maker is now more closely aligned with its highly valued peers in the technology industry. Google said earlier on Thursday that it’s donating $1 million to the Trump fund, and Meta offered the same amount in December. Amazon was reportedly looking to make a similar contribution.

OpenAI CEO Sam Altman said in December that he would contribute $1 million individually, and Axios reported last week that Apple CEO Tim Cook will do the same.

Elon Musk, Tesla’s CEO and the world’s richest person, has been advising Trump as he prepares to return to the White House following the inauguration later this month.

Microsoft also contributed $500,000 to the first inauguration fund for Trump’s first term and gave the same amount to President Joe Biden’s fund, a Microsoft spokesperson told CNBC.

Satya Nadella, Microsoft’s CEO, has met with Trump on multiple occasions, including over negotiations surrounding a possible acquisition of TikTok in the U.S. in 2020. Nadella also joined a Trump roundtable of technology executives from around the country in 2017.

Microsoft is hoping that under Trump, the U.S. will push artificial intelligence policy in a favorable direction.

“The United States needs a smart international strategy to rapidly support American AI around the world,” Brad Smith, Microsoft’s vice chair and president, wrote in a blog post last week.

WATCH: Microsoft to end 2024 with capital expenditures of at least $53 billion

Microsoft to end 2024 with capital expenditures of at least $53 billion

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Ubisoft appoints advisors to explore strategic options after report on potential buyout

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Ubisoft appoints advisors to explore strategic options after report on potential buyout

Artwork for Ubisoft’s upcoming “Assassin’s Creed Shadows” game.

John Keeble | Getty Images

French video game publisher Ubisoft said Thursday it’s appointing advisors to review and pursue strategic options after a report last year suggested that its majority backers were considering a buyout.

Ubisoft said in a strategic update that “leading advisors” had been hired to explore “transformational strategic and capitalistic options to extract the best value for stakeholders.”

“This process will be overseen by the independent members of the Board of Directors. Ubisoft will inform the market in accordance with applicable regulations if and once a transaction materializes,” the company said in a statement late Thursday.

In October, Bloomberg News reported that the Guillemot family who founded Ubisoft nearly four decades ago, and Chinese tech giant Tencent were considering a potential takeover of the firm. Shares of Ubisoft skyrocketed more than 30% on the report at the time.

“We are convinced that there are several potential paths to generate value from Ubisoft’s assets and franchises,” Yves Guillemot, co-founder and CEO, said Thursday, addressing the firm’s strategic plan.

The Bloomberg report followed a decision by Ubisoft to delay the release of the latest title in its popular “Assassins Creed” video game series, “Assassin’s Creed Shadows” by three months, to February 2025.

On Thursday, Ubisoft postponed the launch of “Assassin’s Creed Shadows” again, pushing it back to March 20.

Shares of Ubisoft have declined 45% in the past 12 months amid woes surrounding its pipeline of blockbuster title launches, as well as doubts over the company’s strategic direction.

Last year, activist investor AJ Investments called on Ubisoft to sell itself to private equity or Tencent. At the time, the investment firm said it had gained the support of 10% of Ubisoft’s shareholder base for its campaign.

The game maker had also garnered criticisms for plans to include a paid “Season Pass” for its new Assassin’s Creed game, which would have provided gamers access to a bonus quest and additional downloadable content at launch.

After gamers slammed the decision as adopting a “pay-to-play” model, Ubisoft decided to shelve plans for the paid feature.

Ubisoft is under pressure to prove it can turn things around. On Thursday, the company doubled down on a commitment to cut costs, saying it now expects to reach more than 200 million euros ($206 million) of cost reductions by full-year 2025 to 2026 compared to 2022 to 2023 on an annualized basis.

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Billionaire Frank McCourt’s Project Liberty bids for TikTok ahead of Supreme Court arguments

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Billionaire Frank McCourt's Project Liberty bids for TikTok ahead of Supreme Court arguments

Jakub Porzycki | Nurphoto | Getty Images

Just 10 days before the U.S. ban on TikTok goes into effect, businessman Frank McCourt’s internet advocacy nonprofit Project Liberty announced Thursday it has submitted a proposal to buy the social media site from Chinese technology company ByteDance.

Project Liberty and its partners, known as “The People’s Bid for TikTok,” would restructure the app to exist on an American-owned platform and prioritize users’ digital safety, the project said in a statement.

“We’ve put forward a proposal to ByteDance to realize Project Liberty’s vision for a reimagined TikTok – one built on an American-made tech stack that puts people first,” McCourt, Project Liberty’s founder, said in the statement. “By keeping the platform alive without relying on the current TikTok algorithm and avoiding a ban, millions of Americans can continue to enjoy the platform.”

A Project Liberty spokesperson said the nonprofit was not disclosing the financial terms of the offer but confirmed that ByteDance has received the proposal.

CNBC has reached out to TikTok for comment.

The Supreme Court will hear oral arguments on the ban, which was signed into law by President Joe Biden last April, on Friday. ByteDance has repeatedly refused to sell TikTok and appealed the legislation on First Amendment grounds.

The case has worked its way through the judicial system. Most recently, the U.S. Court of Appeals for the District of Columbia Circuit ruled in favor of the law on Dec. 6, writing that the government’s national security justifications for the ban were sufficiently compelling.

In a Dec. 9 court filing, TikTok said that the ban would cost U.S. small businesses and social media creators $1.3 billion in revenue and earnings in just one month, and that more than 7 million U.S. users do business on TikTok. 

The ban, known as the Protecting Americans from Foreign Adversary Controlled Applications Act, prohibits the distribution and maintenance of the app while it is under Chinese ownership.

The People’s Bid for TikTok aims to migrate TikTok to an open-source platform that allows users more control of their data, as part of Project Liberty’s mission to build a more user-empowered internet.

The initiative partners with investment banking group Guggenheim Securities and law firm Kirkland & Ellis. Its backers include digital safety advocates, investor Kevin O’Leary and World Wide Web inventor Tim Berners-Lee.

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