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New research has revealed a huge lead for Labour in coastal towns and communities.

Exclusive polling from the Fabian Society shows that in 108 constituencies in England and Wales that contain at least one coastal town, Labour leads with 52% of the vote.

Coastal towns and communities – dubbed the ‘sea wall’ – will be vital in the race to win the general election – and Labour has never led the Tories in these regions by such a margin before.

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The polling shows the Conservatives lag behind on 21%, with the Reform party fairly close behind that with 14% of the vote.

This represents a significant 31% lead and a swing of 27 percentage points compared to 2019.

Turning tide?

Though often neglected, coastal towns are a vital and distinctive group that have long been an indicator of which political party will be the governing one, with the coast often voting in line with political change.

It is why most coastal seats are currently held by the Conservatives.

But, according to this new research, the tide could be turning.

Some 44% of voters in the sea wall said they would never consider voting Conservative now, compared to 29% for Labour.

Read more: View the latest polling

When asked which political party, if any, would be better at tackling the cost of living, 38% of respondents in the sea wall selected Labour – compared to 23% that chose the Conservatives.

The poll was conducted between 17 and 18 January on behalf of YouGov and the Fabian Society, which is affiliated with the Labour Party.

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Ben Cooper, the Fabian Society’s research manager, said: “Polling shows that Labour has a substantial lead across the sea wall, is the preferred government for many voters living in coastal towns, and is most trusted on the cost of living.

“But there remains significant uncertainty about whether Labour’s polling lead will be as large in the sea wall when all the votes are counted, with a large proportion undecided or considering Reform who may swing back to the Conservatives – particularly at a general election.”

Sir Keir Starmer and Bridget Phillipson in Blackpool. PA
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Labour leader Sir Keir Starmer and his Shadow Education Secretary Bridget Phillipson in Blackpool. PA

Rural vote

The traditional view has been that rural voters go Conservative.

But in a clear sign that this core vote could be at risk of crumbling, Rishi Sunak this week made a personal pledge to farmers at the NFU conference – the first prime minister to address the conference in person in 15 years.

Coastal communities are distinct in that they usually have a larger proportion of over 50s than the national average, as well as a larger proportion of homeowners.

Housing has already proved to play a major role in any upcoming general election in these areas – especially in Devon where Sky News reported from last year.

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Putting theory into practice

We might not have to wait for a general election to see how ‘sea wall’ voters may be leaning.

MP Scott Benton was caught in a lobbying scandal and faces a vote next week to trigger a recall petition that could then lead to a by-election.

It means the former Conservative’s sea wall seat of Blackpool South could soon be up for grabs.

While by-elections are not a perfect test of the national picture, this will be the first indication of whether these voters are preparing the way for a sea-change election.

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Bradford: One child dies and four other people taken to hospital after house fire

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Bradford: One child dies and four other people taken to hospital after house fire

A child has died in a house fire in Bradford.

A woman and three other children managed to escape the property and are being treated in hospital for non-life-threatening injuries.

In a statement, West Yorkshire Police said: “At 1.08 this morning (5 May) police were called by the fire service to reports of a serious house fire on Kingsdale Drive, Bradford.

“A woman and three children managed to escape the property and were taken to hospital for treatment. Their injuries are not life-threatening.

Police at scene of fatal house fire in Bradford
Police at scene of fatal house fire in Bradford

“A fourth child was found inside the address and was sadly pronounced deceased at the scene,” police added.

“A scene is currently in place at the address and police are working with the fire investigators to establish the exact cause of the fire.”

This breaking news story is being updated and more details will be published shortly.

Please refresh the page for the fullest version.

You can receive breaking news alerts on a smartphone or tablet via the Sky News app. You can also follow @SkyNews on X or subscribe to our YouTube channel to keep up with the latest news.

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Rishi Sunak urges Tories to stick with his leadership after party suffers shock election losses

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Rishi Sunak urges Tories to stick with his leadership after party suffers shock election losses

Rishi Sunak has urged Tories to stick with his leadership despite the Conservatives’ shock defeat in the West Midlands mayoral election, which capped a dire few days of results for the party.

Sir Keir Starmer called it a “phenomenal result” which was “beyond our expectations” as Labour’s Richard Parker ousted Tory incumbent Andy Street, who had held the role for seven years.

The margin of victory was a cruelly tight 1,508 votes, and compounded Conservative disappointment as it followed another loss to Sadiq Khan in London, who secured a record-breaking third term as the capital’s mayor.

Local elections live
The mayoral election results

“People across the country have had enough of Conservative chaos and decline and voted for change with Labour. Our fantastic new mayor Richard Parker stands ready to deliver a fresh start for the West Midlands,” Sir Keir said.

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‘Devastated’ Andy Street refuses to blame Sunak after West Midlands defeat

However, in an effort to win back those who had deserted his party over Labour’s stance on Gaza, he added: “I say directly to those who may have voted Labour in the past but felt that on this occasion that they couldn’t that across the West Midlands we are a proud and diverse community.

“I have heard you. I have listened. And I am determined to meet your concerns and to gain your respect and trust again in the future.”

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Labour suffered losses to independents and George Galloway’s Worker’s Party of Britain in areas with large Islamic populations as a result of the war between Israel and Hamas.

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Starmer speaks at East Midlands victory rally

But the party virtually swept the mayoral elections board across England, winning in Liverpool, South Yorkshire, West Yorkshire, and in Greater Manchester, where Andy Burnham returned to power.

The Tees Valley was the only remaining splash of blue left on the mayoral election map, where Lord Ben Houchen managed to cling to power despite a huge 14.1-point swing to Labour.

Lord Houchen’s victory was also mired by allegations he had sought to distance himself from Rishi Sunak and the Conservative Party at large during his campaign.

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Sadiq Khan re-elected as London Mayor

Losing Mr Street, who is widely respected in the Tory Party and had an impressive track record of bringing investment into the West Midlands, is a body blow to the prime minister.

Despite the drubbing, Mr Sunak urged his party to stick with his leadership and his plan for government.

In a statement, he said: “It’s been disappointing of course to lose dedicated Conservative councillors and Andy Street in the West Midlands, with his track record of providing great public services and attracting significant investment to the area, but that has redoubled my resolve to continue to make progress on our plan.

“So we will continue working as hard as ever to take the fight to Labour and deliver a brighter future for our country.”

Pic: Reuters
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Rishi Sunak with Tees Valley mayor Lord Ben Houchen Pic: Reuters

However, Suella Braverman, the former home secretary, was quick to lay the blame for Tory losses firmly at the door of Number 10.

But she said ousting Mr Sunak “won’t work”, adding: “The hole to dig us out of is the PM’s, and it’s time for him to start shovelling.”

She urged him to adopt “strong leadership, not managerialism” on tax, migration, small boats, and law and order.

But Mr Street took a different view, encouraging the party not to veer to the right.

Asked if he is worried the party is drifting to the right and over-emphasising the threat from Reform UK while “ignoring other voters”, the outgoing mayor told Sky News: “I would definitely not advise that drift.

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Analysis of local election and mayoral results

Read more:
Charts tell story of Conservative collapse
Who is the new West Midlands mayor Richard Parker?

“The psychology here is really very straightforward, isn’t it? This is the youngest, most diverse, one of the most urban places in Britain, and we’ve done, many would say, extremely well over a consistent period,” Mr Street said.

“The message is clear: winning from that centre ground is what happens.”

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‘We will give this region a fresh start’ – Labour’s Richard Parker

Results are in from 106 of the 107 councils in England that held elections on 2 May, and Labour has won 1,140 seats, an increase of more than 200.

The Liberal Democrats beat the Tories into second place, winning 521 seats, up nearly 100.

The Tories were just behind on 513 seats, down nearly 400.

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Conservative Andy Street suffers shock loss to Labour in West Midlands mayoral race in blow to Rishi Sunak

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Conservative Andy Street suffers shock loss to Labour in West Midlands mayoral race in blow to Rishi Sunak

Tory incumbent Andy Street has suffered a shock defeat to Labour in the West Midlands mayoral election after a partial recount was ordered.

Labour’s Richard Parker beat Mr Street by just 1,508 votes – 0.25% – to deliver a major blow to Rishi Sunak in the key electoral battleground after a hammering in the local elections.

With the race neck-and-neck, in the end it came down to the results in one borough – Labour-supporting Sandwell.

“This is the most important thing I will ever do,” Mr Parker said in his acceptance speech.

“I promise you that I will deliver jobs,” he added.

He told Sky News he would take buses “back into public control” and deliver the “largest programme of social housing we’ve had in this region for more than 40 years”.

And he thanked his predecessor, who he said had “led this region through a number of great challenges and you deserve great credit for that”.

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Mr Street told Sky News he was “personally devastated”, had “put my all into this”, and “genuinely believed we were making real progress across the region”.

He said it was “my campaign, totally”, adding: “I’m not going to try to push responsibility anywhere else. There’ll be no sloping shoulders from me.”

He wished his successor “all strength and wisdom”.

Labour leader Sir Keir Starmer said it was a “phenomenal result” and “beyond our expectations”.

He added: “People across the country have had enough of Conservative chaos and decline and voted for change with Labour.

“My changed Labour Party is back in the service of working people, and stands ready to govern.”

Labour's Richard Parker speaks as he is elected as the new Mayor of West Midlands, following the count at the International Convention Centre in Birmingham. Picture date: Saturday May 4, 2024.
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Labour’s Richard Parker has promised to deliver jobs

Local elections live
The mayoral election results

Ellie Reeves, Labour’s deputy national campaign co-ordinator, said it was a “significant victory”.

She added: “Right across the country people have voted for change and the message is clear – it’s time for a general election and a Labour government to get our country’s future back.”

Labour’s Sadiq Khan has secured a historic third term as London mayor with a convincing win over Conservative rival Susan Hall.

These results will increase pressure on the prime minister, who had been hoping for a repeat of the success enjoyed by Conservative Ben Houchen who held on as the mayor of Tees Valley.

Sam Coates, Sky News’s deputy political editor, said he had seen messages from Conservative MPs’ WhatsApp group.

One from former cabinet minister Simon Clarke, whom Coates said “wants Rishi Sunak to leave”, said: “These results are awful and should be a massive wake-up call.

“If we fight the same campaign in a few months [in the general election] we’ll get the same outcome or rather worse.

“Reform UK standing more candidates will cause greater damage.”

Read more:
The winners and losers
Charts tell story of Conservative collapse

Analysis: Labour’s future success is less clear-cut

The loss of either the Teesside or West Midlands mayoralties would give Tory rebels who want to change leader a “huge amount of fuel”, former Scottish Conservative leader Ruth Davidson said in the Electoral Dysfunction podcast.

Mr Street, who was seeking a third term in office, sought to distance himself from the Conservative brand during his campaign and instead ran on a personal platform.

Sky News recently revealed that Mr Street was sending out election literature with an endorsement from former prime minister Boris Johnson which urged people to “forget about the government”.

His campaign website also made no mention of Mr Sunak on its homepage and was coloured in green rather than Conservative blue.

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